benefits of product sampling

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The newest, most targeted, cost effective way to put your brand in their hands

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Promotional product samples is what we do at http://www.BrandShare.US. We help brands launch new key products by seeding their products into the exact demographic of the demographic they are looking for at the most opportune time. Customers get excited with they receive a free product sample for their hair, baby, beauty, cosmetics, or health. Our system ensures your sample gets received, recipients are incentivized to fill out a survey about the item, and give you an idea of how successful the product will be on a full scale launch. We reach 46 million consumers per month who have placed an order online across more than 500+ retailers. Your brand sample, premium, digital content, offer, literature or invitation to try is included with the order shipped to your target consumer. We can target shipments to over 11 lifestyle and demographic segments. You have 100% share of voice. No competition in sight! - You provide the consumer a surprise and delight moment when your brand arrives in their package. Recent online buyers are incredibly receptive and responsive to marketing messages. - Your product sample or offer drives trial and purchase. Online buyers are TWICE as likely to share their recommendations about products they try. - BrandShare generates an industry leading ROI as measured through independent custom studies. - BrandShare conducts independant research on behalf of your brand to identify product sample trial and purchase conversion rates. We create a custom URL for your brand and have our consumers answer a survey regarding brand preference, purchase intent, conversion, consumer feedback and opt-in email addresses. BrandShare is an integrated solution for national brands seeking to share their brand sample, premium, digital content, offer, literature or invitation to try with a very precise target consumer in order to reach mass-scale trial, drive immediate purchase conversion and create authentic word of mouth conversations online and offline. Led by CPG, direct marketing, and internet industry veterans, BrandShare offers the most efficient and highest ROI campaigns for your brands — an industry leading cost-per-sample-tried by target consumers. Founded in 1984, BrandShare is headquartered in New York, NYC and has offices in New York City, Philadelphia and Chicago. BrandShare

TRANSCRIPT

Page 1: Benefits of product sampling

The newest, most targeted, cost effective

way to put your brand in their hands

Page 2: Benefits of product sampling

Amazon projected to be bigger than Walmart

this decade.

ONLINE SHOPPING IS BOOMING

Page 3: Benefits of product sampling

In the past 5 years more packages were shipped from retailers to consumers than

in the prior 20 years combined.

MORE PACKAGES THAN EVER!

Page 4: Benefits of product sampling

Connect your brand to this moment of expectation and passion.

This represents an opportunity for brands to

Page 5: Benefits of product sampling

HOW ARE BRANDS CREATING ENGAGEMENT?

Premiums, product samples, special offers, custom contentdigital and printed

Page 6: Benefits of product sampling

Utilized by hundreds of global brands reaching up to 40MM consumers a month.

Page 7: Benefits of product sampling

PUT YOUR BRAND IN THEIR HANDS 100% OF THE TIME

100% open rate, our process eliminates waste, duplication

or diversion.

Page 8: Benefits of product sampling

Targeted based on actual purchase behavior

“If they are buying from cooking.com, you know they are really into cooking!”

CPG Marketing Director

Page 9: Benefits of product sampling

Online buyers are significantly more likely to share with others

9 out of 10 consumers trust recommendations from friends more than any other form of marketing

MRI 2011

Nielsen 2012

Page 10: Benefits of product sampling

INDUSTRY LEADING ENGAGEMENT AND ROI

100% 94% 27% 84%OPEN RATE

TRIAL RATE

PURCHASE CONVERSION

SHARED THE EXPERIENCE

VRI 2012

Page 11: Benefits of product sampling

GET STARTED NOW WITH BRANDSHARE MATCH

Allow us to match your key demographic and psychographic inputs to the appropriate network.

SHOP SENT SURPRISE SHARE BUY

Page 12: Benefits of product sampling

SHOP SENT SURPRISE SHARE BUY

To learn more about BrandShare, please call:

610.993.0500BrandShare.us