barb freitas mohave community college
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Barb Freitas Mohave Community College. Program Marketing Building partnerships: Administration, Faculty, Students. Getting them on board. All in 30 minutes. Goals and Outcomes. Only Two - PowerPoint PPT PresentationTRANSCRIPT
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Barb FreitasMohave Community College
Program MarketingBuilding partnerships:
Administration, Faculty, Students. Getting them on board.
All in 30 minutes.
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Goals and Outcomes
Only Two• First and foremost: to have you become
completely comfortable selling your centers services to upper administrators as you are to your students
• Second: you take away the 4 most important “workable approach's” presented here that will make partners out of ever one you have to work with
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What is your idea of Program Marketing?
1. Why did you select this session?2. Do you need help establishing a
partnership for you program marketing?3. Who determines what programs you will
market and why?4. What do you expect to take away and how soon will you you use it?
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Definitions of Interest
1. Building: the construction of a relationship that can be mutually beneficial.
2. Partnership:“to be of joint interest”.3. Administration: executive function.4. Faculty: teaching body.5. Student: person or persons engaged in
learning; enrolled in a school or college.; pupil.
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What’s in it for your partners?
Suggestions for Workable approach’s
Focusing on People, andManaging Problems,
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What’s in it for your partners?
Continued Suggestions for Workable approach’s
Communicating Effectively,Organizing and Planning Work Activities
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Administration
Focusing on reaching the right people.What do you have to offer them?
• Be proactive with upper management.• It’s about your focus and management skills!• Be available for committee assignments.
• Be a good writer, present yourself in proposal form and be through in your program project research.
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Faculty Partnerships
Suggestions for avenues.
Your faculty senate meetings.
Faculty Orientation Meetings?
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Students
Innovative CommunicationYour Community needs surveys.
Your student exit surveys.
Social Media:Twitter, Facebook, Pinterest, Tumbr
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Communication
Communication Avenues
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And Now
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Sources SeriouslyCundiff, Lynn, PhD., V.P. MCC Management 101, Sept. 4, 2012, MCC, Kingman, AZ, 86409
http://www.Dictionary.com
Half, Robert, 9/28/2012, Channeling Hollywood: How to land a breakout role at work, Inside Higher Education.