Avenged Sevenfold- Nightmare

CAMERAWORKClose ups are used of the straps on the patients. It shows the audience where the video is set and gives them more insight into the narrative it is based around.

POV ShotPOV shots are usually used to help the audience relate to the artists. They are able to see what they see and therefore can imagine what is like in their shoes.

Use of handheld cameraA handheld camera is used throughout the video, it creates a shaky and disoriented feel for the audience which is appropriate for this video and the story, as it is set in an asylum. As it is from the artist’s point of view it also helps to relate with them and imagine if we were him.

Out of focusThe video is constantly out of focus which also creates an eerie and unsettling feel.

Camerawork has been used to create a star persona of Avenged Sevenfold. For example, POV shots and close ups allow the audience to relate with the band as it focuses on them and therefore would appeal.

EDITING• Dissolves are used when

transitioning between scenes, when one images fades in the other fades out and are used for a smooth transition.

Jump CutJump cuts are used to break up the continuity, it makes everything fast paced and energetic which is common of rock songs as they usually have a fast tempo.

Cross cuttingCross cutting is used as it cuts between the band in the asylum and the band playing their instruments which is in front of a green screen. It is common for music videos to cut between different locations.

Fast cuttingFast cutting is used throughout the video, it is appropriate for this genre as it is fast paced and energetic, common of rock music.

•Editing has helped to create a star persona, this is because the editing in the video is very fast paced and chaotic. This could reflect the band's image which is rebellious and hardcore. This would therefore appeal to the target audience as they would also be quite defiant.

MISE EN SCENEThere are two main locations used in this music video, one is the asylum where the majority of the action takes place. The other is the green screen where the band is seen playing their instruments. It is extremely common for a rock band to be seen playing their instruments in their video.

CostumeThe artists wear a variety of costumes throughout the video, this usually changes as the camera cuts to a different location. One costume they wear is their casual clothing as they play their instruments and another is the clothes they wear in the asylum.

LightingThe lighting used throughout the video is high key which creates an animated feel which relates to the rock genre as the music is usually fast paced.

Mise en scene has been used to create a star persona. For example, the clothes worn by the artists are black which relates to the rock genre and therefore the audience. The location of the video takes place at an asylum which again is typical of the rock genre as it is dark and mysterious. The lighting used is dark. The target audience for Avenged Sevenfold is hardcore rock fans of both genres.