automobile industry in india 2011_2
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- CONTENTS:-
- Introduction
- Landmark of Indian Automobile Industry.
- Position of Automobile Industry in India.
- Five Main Leading Companies of Automobile Industry
- 1. Tata Motors
- 2. Maruti Suzuki
- 3. Hyundai Motors
- 4. Mahindra Motors
- Hero Honda Motors
- Conclusion
- An automobile is a wheeled motor vehicle used for transporting passengers. It also carries its own engine or motor.
- Automobiles are designed to run primarily on roads, to have seating for one to eight people, to typically have four wheels, eight people.
- Introduction
- AUTOMOBILE SECTOR
- Mainly engaged in manufacturing motor vehicles or motor vehicle engines.
- Primary activities are:
- Motor cars manufacturing
- Motor vehicle engine manufacturing
- Major products and services are:
- Passenger motor vehicle (Passenger Cars, Utility Vehicles & Multi Purpose Vehicles)
- Commercial Vehicles (Medium & Heavy and Light )
- Two Wheelers and Three Wheelers
- Introduction continued
- AUTOMOBILE SECTOR
- Contributes about 4 per cent in India's Gross Domestic P roduct (GD P ).
- 5 percent in India's industrial production.
- Generated about 4.5 lakh of direct employment.
- About one crore of indirect employment.
- Establishment of competitive Auto Ancillary Industry, automobile testing and R&D centers.
- First car ran on India's roads in 1897.
- Till 1930s, cars were imported directly.
- Landmark of Indian automobile industry
- 1897 First person to own a carin IndiaMr. Foster ofM/s Crompton Greaves Company,Mumbai
- 1901 First Indian to own a car in India -Jamsetji Tata
- 1905 FirstWoman to drive a car in India -Mrs.SuzanneRD Tata
- 1945 TataMotors
- 1947 Mahindra & Mahindra Limited
- 1948 AshokMotors
- 1981 Maruti Suzuki
- 1994 Mercedes-Benz
- 1995 Ford Motor Company
- 1996 Hyundai Motor Company
- 2005 BMW
- 2007 Audi
- 2009 Land Rover and Jaguar
- Position of Automobile Industry In India
- 9th largest automobile industry .
- 2nd largest two-wheeler market,
- 11thlargest P assenger Cars producers.
- 4th largestinHeavyTrucks.
- 2nd largesttractormanufacturer.
- Annual production of over 2.3 million units.
- Monthly sales of passenger cars in India exceed 100,000 units.
- 1.TATA MOTORS
- CEO :- Mr. Carl-Peter Froster
- CHAIRMAN:- Mr. Ratan Tata
- PUNCH LINE:- Even More Car per Car
- Tata Motors Continued
- Initially known as TELCO, largest manufacturer of commercial vehicle in India and also the largest private sector company.
- The most popular vehicles are Indica ,Indigo,Nano etc.
- The latest innovation of the Tata Motors is the Nano car which is called the people's car.
- Tata Motors lost their market share in 2010-11 to mainly Ford India and Volkswagen, says SIAM.
- Lost its market share during the said period, falling to 12.92 per cent with sales of 2,56,202 units.
- CEO:- Mr. Shinzo Nakanishi
- CHAIRMAN:- Mr. R.C Bhargava
- PUNCH LINE:- Lighter,Faster,Better
- Maruti Suzuki Continued
- The Company is the result of the alliance of Japan's Suzuki and Maruti. Maruti Suzuki car is for the average Indian.
- The company produces Zen ,Maruti 800, Maruti Esteem, Maruti Omni etc.
- It is the first Indian company which manufactured about one million vehicles.
- Motto of the largest Automobile Company of India:-
- offer low cost
- fuel efficient vehicles.
- Market share in the passenger car segment fell to 48.74 per cent in the last fiscal from 50.09 per cent in 2009-10.
- CEO:- Mr. John Krafick
- Chairman:-Mr. Mong Koo Chung
- PUNCH LINE:- Drive Your Way
- 4.MAHINDRA MOTORS
- CEO:- Mr. Anand Mahindra
- Chairman:-Mr. Keshub Mahindra
- PUNCH LINE:-Nothing Else Will Do
- Mahindra Motors Continued
- The company specializes in vehicles for the general purpose utility.
- It ranks tenth among the largest private sector companies in India.
- It has about 33 sales offices and the network support is about 500 dealers across India.
- Increasing its market share to 57.2% over the previous years market share of 51.3%.
- Formed a new joint venture Mahindra Automotive Australia Pty. Limited, to focus on the Australian Market
- 5. HERO HONDA MOTORS
- CEO:- Mr. Pawan Munjal
- Chairman:- Mr. Brijmohan Lal Munjal
- PUNCH LINE:-Desh ki Dhadkan
- Hero Honda Continued
- Hero Honda started in 1984 as a joint venture between Hero Cycles of India and Honda of Japan.
- The company is the largest two wheeler manufacturer in India.
- The 2006 Forbes 200 Most Respected companies list has Hero Honda Motors ranked at 108.
- In December 2010, the Board of Directors of the Hero Honda Group have decided to terminate the joint venture between Hero Group of India and Honda of Japan in a phased manner .
- In August 2011, the company Hero Group was renamed Hero MotoCorp with a new corporate identity
- Conclusion
- The major strength:-
- Large domestic market
- Strong engineering skills in design
- Competitive auto component for manufacturing plants.
- The major opportunities for automotive industry:-
- Rising in rural demand
- Increase in income level
- Cut in exercise duty.
- Indian automobile has lot of scope for both two wheelers & four wheelers.
- By analyzing the current trend of Indian economy & automobile industry we can say that there is lot of scope for growth.
- Shyam Mohta
- Vishal
- Shubham Maheshwari
- Shubham Khandelwal
- Sonu Kumar
- Somendra Sharma
- Pinky Poonia
- Roma
- Sheela Meena