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28.11.2019 1 PDiM 2019 1 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu, University of Applied Sciences Kempten

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Page 1: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

28.11.2019

1

PDiM 2019

1

Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu, University of Applied Sciences Kempten

Page 2: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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3

PDiM 2019

Introduction and Challenges

Environment Sensors Environment Model Artificial Intelligence

New Functions Virtual ValidationSensor Simulation

Fireworks of ADAS /AD technologies

Page 3: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

28.11.2019

4

PDiM 2019

Introduction and Challenges

Environment Sensors Environment Model Artificial Intelligence

New Functions Virtual ValidationSensor Simulation

Fireworks of ADAS /AD technologies

Page 4: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

5

It is about the human being …

and how the human being accepts new technologies!

Page 5: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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6

PDiM 2019

Introduction and Challenges

14,6

10,0

7,4 7,5

3,5

0,0

5,0

10,0

15,0

20,0

25,0

Pentration Rate Vehicle Base [%]

Vehicle fleet show a relative low technology penetration of Advanced Driver Assistance Systems

Total Penetration Rate* [%]

* Overall Vehicle Fleet 59,1 % < 10 years, 40,1 % > 10 years Source: Mobile.de

0,00

5,00

10,00

15,00

20,00

25,00

30,00

35,00

40,00

45,00

50,00

2008 *² 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

con

trib

uti

on

[%]

Year of Registration

NBA

SHA

TWA

ACC

HUD

Introduction of criterion "Safety Assistants”with 10% in Euro NCAP rating

doubling of the ratingfrom 10 to 20 %

Annual Penetration Rate* [%]

EB

LKAS

BSA

ACC

HUD

Page 6: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

7

Positive driving experience remain important!

Page 7: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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8

PDiM 2019

Introduction and Challenges

ManuelPartly automated

Assisted Functions

Level 1Level 2

Highly Automated

Full Automated

Piloted (automated) Functions

Level 3Level 4

FullyAutomated

Autonomic

Level 5

Customer acceptance and trust will be the key to a successful introduction of (highly) automated driving.

2020 +

Page 8: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Motivation and Method Approach

Fun to be Driven Fun to DriveTestingSimulation

Team Play

Development Efficiency Driving Experience

How to transfer todays “fun-to-drive” into future “fun-to-be-driven” within a attribute driven development?

Page 9: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

10

Reality?Where are we standing?

Page 10: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Sample: “State of the Art” Level 2 Function

Desiredpath

𝑀𝐻

Departureleft

Departureright

Function of a Lane Keeping Assistance System

Edge Guidance

Page 11: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Sample: “State of the Art” Level 2 Function

Desiredpath

𝑀𝐻

Departureleft

Departureright

Function of a Lane Keeping Assistance System

Center Guidance

Page 12: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

13

Drift Weaving

Sudden System Drop-Out

1

2

Page 13: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

14

Drift Weaving

Object Lost

Sudden System Drop-Out

1

2

3

Page 14: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

15

Drift Weaving

Object Lost

Sudden System Drop-Out

1

2

3

Page 15: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

16

Object Hopping

Object Lost

Sudden System Drop-Out

1

2

3

Page 16: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

How does customer feel?

What does he accept and what are no-go‘s?

How can we improve the human experience?

Page 17: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

• > 300 test persons: survey*• > 30 specialist evaluations• > 70 physiological measurements• > 2000 online survey* *with Kano Method

With real cars, real systems on public roads!

Subject Studies with Customer Test Rides

Stress Study LKAS Benchmark Study LKAS

Benchmark Study LKAS with HUD Design Thinking Study

70 Subjects 50 + 55 Subjects 48 Subjects 60 Subjects30 Subjects

Page 18: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Subject Studies with Customer Test Rides

„The car is sexier than a woman!“

„This is a great vehicle brand! The lane keeping assistant can't be bad..."

„Thank you for allowing me toexperience that!“

„I love big cars...“

„My dream is fulfilled! I‘m allowedto drive this car!“

„Immediately when I'm sitting in

it I feel more relaxed .."

“The brand is just amazing ”

„awesome car!“

„My

hu

sban

dis

jeal

ou

so

fm

e…

„Ab

solu

tely

great!“

„ I'm glad it worked out this time.!“

Page 19: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Subject Studies with Customer Test Rides

Length of the entire test track:70.5 km

Travel Time:50 minutes

Stress- and Vehicle MeasurementSurvey1

Page 20: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Subject Studies with Customer Test Rides - Results

Subjects feel more stressed with LKAS instead of without LKAS

Statistical Analysis >50 Measurements

1

2

3

4

5

120 kph 160 kph

Subjectively perceived stress "with" versus "without" lane-keeping assistant

with LKAS early with LKAS late without LKAS

goo

db

ad

65 %

105 %

Page 21: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

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Page 22: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Subject Studies with Customer Test Rides - Results

Dis

tan

ce [

m]

Tim

e to

Lan

e C

ross

ing

[s]

EDA

–El

ect

rod

erm

alA

ctiv

ity

[mS]

Lane Crossing

Sudden System Drop-Out

Driver Intervention

Unexpected, sudden or difficult situations leads to strongly increasing of skin wetness = MENTAL STRESS

Page 23: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Subject Studies with Customer Test Rides - Results

Importance of Criterion

Fulfillment DegreeVehicle 1

Fulfillment DegreeVehicle 2

Fulfillment DegreeVehicle 3

Driver-Vehicle Interaction

Availability

Edge Guidance

Lane Tracking Quality

Safety Feeling

De-Stress

Vehicle Reaction

HMI

Fulfillment Degree of the systems

Page 24: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Subject Studies with Customer Test Rides - Results

„It drives snake lines - that's bad! "

„If this is a lane keeping assistant, thenit‘s a joke!“

"You can turn that thing off!”

„They did not do their homework…“

„ The developers can not be satisfied with that ... "

„What‘s wrong with that?“

"I feel better when I drive myself ..."

“I can not believe they sell it."

„Th

is is

a t

ota

l d

isas

ter!

"

„bothersome!“

„It was worth a try…“

"This is absolutely annoying."

„So close to the other cars - that's a bit scary for me ..."

„“A

re y

ou

dru

nk?

"

„I can not count on it.“

"I pretend it was a planned lane change."

„Am I the assistant oris it the system?“

„I do not trust it!“

Page 25: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

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"The most important thing about ADAS/AD

is that it is common used.

And it's only used when it's experienced as

usefulness and ease of use."

Page 26: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

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Page 27: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Conclusion and Outlook

Physiological Needs

Safety and Security

Social Needs

Self

Actua-lization

Fun

Individual Needs

Clear Instructions & Communication; Minimal Monitoring

Clear Feedback

Trust; 100% (subjective) Availability

Predictability; Safety Feeling;Central guidance with early support

Page 28: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Conclusion and Outlook

LKAS significantly reduces the steering torque effort while driving

Steering torque histogram of 50 subjects with and w/o LKAS

2

1

3

Unexpected steering interventions or overrule by the driver.

Page 29: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

Conclusion and Outlook

Consideration of mental stress is of immense importance for a holistic comfort assessment beside physical stress.

Page 30: Automated Driving - Driving Experience & Road Map2019_Automated… · 28.11.2019 1 PDiM 2019 Automated Driving - Driving Experience & Road Map Prof. Bernhard Schick, Seda Aydogdu,

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PDiM 2019

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We want people to love cars in the future too!