autoexposure showcase brochure

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Showcase websites For more information, call us on 0845 265 4000 or email [email protected].

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Page 1: AutoExposure Showcase Brochure

Showcase websites

For more information, call us on 0845 265 4000 or email [email protected].

Page 2: AutoExposure Showcase Brochure

Who are

We’re one of the UK’s leading providers of online solutions for the automotive industry and are part of the Manheim Group. We exist to help put your showroom online for the world to see – and to help boost your customer base and sales.

Our in-house design team can build you a professional website to showcase your stock, which allows you full control of your stock management. We can promote your stock by taking care of photography and vehicle imaging and we also offer training if you need it.

? What our websites offerThe Autoexposure Showcase option is our premium website package, tailored for dealers looking for an advanced website with multiple features. Showcase has been created to work for large single-site dealerships, along with multi-site franchisees.

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Page 3: AutoExposure Showcase Brochure

What our websites offer

We’re the perfect solution for any vehicle dealer looking for a tailor-made website with the latest features available. Each showcase website is built with our easy-to-use content management system, so once we finish the build you can update it whenever you need to.

Each showcase website has a custom design from our highly experienced, UK based design team. You will receive a full service build with a consultative approach to ensure satisfaction during the build and launch plan. We will use our latest technology platform, offering mobile and tablet compatibility and features such as promotions, news feeds and latest arrivals tailored to achieve the results you want.

Every website we produce is fully optimised for search engines, including advantaged scripts, clean HTML code and customised landing pages to increase visitors to your website.

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Page 4: AutoExposure Showcase Brochure

Website features

To showcase your dealership, brand and stock to the online community and help your vehicles fly off the forecourt, we offer many features:

• Custom design from highly experienced, UK based design team

• Full service build with consultative approach to ensure satisfaction on build

• New technology platform offering mobile and tablet compatibility

• Advanced SEO with customised landing pages

• Easy to use and update the site using our CMS tool

• Stock management via AutoEdit

• My garage and car compare

• Social media plug-ins to help build customer relationships

• One stop shop, with financial plug-in via Codeweavers

Your website will be created by our expert design team and you’ll get an easy to use content management system, so you can edit and update your site as you wish. Managing your own website after launch will avoid costly fees.

Your management system allows you to alter the content of your site. This helps to keep your stock listings and customer promotions up to date.

Plus it is easy to amend parts of your site, like your contact details, when you need to.

Managing your website

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Page 5: AutoExposure Showcase Brochure

SEO

Having a website that is easy to find should be your number one requirement. It’s a crucial part of building your website.

This comes, as standard, with every site we build – so your website will be search-engine friendly and easy to find on Google.

We’ll create professional SEO landing pages, which ensure a high ranking in Google search for your dealership. These allow you to capture potential customers who search for key phrases.

Our website structure also allows your stock to appear in search-engine results.

• Our Showcase websites are developed specifically to allow search engines to crawl your pages and stock easily.

• All SEO landing pages are written specifically for your requirements and stock.

• Our clean page and UrL structure is optimised to be indexed by search engines.

• We work with you to create unique content for your pages to maximise your traffic.

• Your stock pages are built using advanced SEO techniques that allow search engines to index your vehicles, as well as the page.

• Each page you have includes unique and relevant descriptions, which allows you to be indexed for numerous key terms.

• We add, and optimise, your Google Places profile. This boosts your ranking for localised search phrases.

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Page 6: AutoExposure Showcase Brochure

Websites that fit mobile screens

Our Showcase websites are fully responsive websites that will fit the screen of any device.

Our websites will adapt to fit any device without having to transfer to a mobile site or app. Instead, the full site with all its features, will be viewable on PC, tablet and mobile.

This makes your website completely future-proof and allows you to avoid work duplication and the expense of a mobile site or app.

The amount of people visiting websites from mobile devices is increasing. Avoid frustrating these potential customers by having content and functionality that renders just as well as a PC.

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Page 7: AutoExposure Showcase Brochure

raoul Wedge-Thomas, marketing manager of Carbase.biz

“The main aim for our new website was to ensure that our online visitors experienced the same professional and flexible approach to car buying that customers receive when visiting one of our showrooms.

The site had to be capable of demonstrating the quality of our vehicles and then providing customers with a range of flexible search options that allow them to find the vehicle they desired from the 450 vehicles we hold in stock.”

Take a look at http://www.carbase.biz

richard Blenheim, Sales Manager at Wolverhampton Mazda

“We were aware that increasing numbers of our web visitors were looking at our site via mobile devices and that they were not getting a good experience.

Our site was not optimised for mobile, so visitors could not access some of the site and it was very difficult to navigate the pages.

So we decided to call in some specialists - AutoExposure, who built us a new responsive site. Now our web visitors have a good experience on our site - whether they are accessing it from their iPad or smartphones. It’s still early days but we have seen an uplift in traffic from mobile devices and we are delighted with the results.”

Take a look at http://www.wolverhamptonmazda.co.uk

Testimonials

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Page 8: AutoExposure Showcase Brochure

Comparison table v competitor rate card

AutoExposure G-Forces Autoweb UK Websites

SEO Landing Pages 3 3 5 5

Homepage rotator 3 3 3 3

Latest Arrivals 3 5 5 3

Special Offers 3 3 3 5

Finance Calculator 3 5 5 5

Cars of the week 3 3 3 5

responsive Website 3 5 5 5

Mobile Website 3 3 5 5

CMS 3 3 5 5

Blog 3 5 5 5

Book Test Drive 3 5 5 5

Book Service / MOT 3 5 5 5

Car Compare 3 5 5 5

My Garage 3 5 5 5

HD Images 3 3 5 5

Domain Managment 3 3 3 3

AutoExposure build the best websites available for car dealers and here is why! Take a look at everything you’ll receive for your next website.

Type CostSet-up Cost £3,700

Monthly Cost From £600

Type CostStandard £59.99 per month

Stock Intergration £50.00 per month

Stock Cost>10 £25.00 per month>20 £50.00 per month>30 £75.00 per month40+ Price on request

The CodeWeaver plugin helps you include finance options on your website, CodeWeavers starts at £59.99 a month plus:

Every one of our Premium Websites includes up to 72 hours of dedicated UK design team support. This is additional to meetings to agree concept and sign off to ensure the delivered site meets your expectations.

Another option to increase your stock reach is to add a Facebook Profile Page where we can allow your followers to search your stock via an app on facebook.

*All prices exclude VAT.

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Page 9: AutoExposure Showcase Brochure

Go the extra mile

By partnering with Codeweavers, we have made it possible for your customers to base searches of your stock on financial payments.

Adding this functionality to your website allows you to offer a one-stop shop for any would-be car buyer. It gives your customers the extra ability to search based on their monthly budget.

We can also integrate real-time calculations within your vehicle stock, which makes cars as affordable as possible from the customer’s perspective. This sits beside insurance quotes that are integrated directly into your stock pages, which enhances the customer experience.

Additional features

My GarageAllow your customers to browse and compare your stock. Customers can pick the vehicles they like from their search results, and add them to the My Garage section. Here they can compare vehicle details and specifications. Information from CAP will give them further details about the vehicle. They can even compare different makes and models of car to help them decide.

Car CompareCustomers can quickly and easily select stock from search results and create a shortlist of vehicles to compare. This creates a clear table of images and information, such as the number of doors and body style, or colour and mileage. The clear call to action conveniently enables customers to view each car.

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Page 10: AutoExposure Showcase Brochure

Show off your stock

PhotographyOur photography service is professional and cost effective. It can be used with the Autoedit upload tool if required, as well as for your own or one supplied by a manufacturer.

Advanced Vehicle Imaging (AVI)AVI allows you to showcase your stock with images of the very best quality. We superimpose an attractive background for each vehicle – without moving it from the forecourt. We can also add your dealership name and branding to the background and even remove price boards and number plates.

Choose from a range of backgrounds and decide if you would like to treat all images of your vehicles, or just one. It is a quick and easy way to make your stock stand out and look professional in results pages.

Managing your stock feed

AutoEdit is a sophisticated and industry-recognised vehicle stock-management system that is used by thousands of car dealers. We offer it free with every site we create.

AutoEdit is a quick and easy way to get all your vehicles online – complete with vehicle specifications, descriptions and photos. You can add and remove stock or edit vehicle details, images and prices at the touch of a button.

AutoEdit can also pull vehicle records through to your website, by using DVLA and CAP data.

Vehicles can be uploaded via data feeds from aggregators or dealer groups and can even be uploaded and managed for other classified websites by using a stock-exporter functionality with publishing options. The tool also gives you the ability to print point-of-sale material.

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