australia pet food market size, share, growth & forecast 2025

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MARKET INTELLIGENCE . CONSULTING www.techsciresearch.com AUSTRALIA PET FOOD MARKET FORECAST & OPPORTUNITIES 2015 2025

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Australia pet food market is projected to grow to $ 2.9 billion by 2025. Major growth driver for Australia pet food market includes pet humanization and the increasing desire to opt for pet food innovations, as most of the people find pets to be part of their family, so they are looking for the same quality of pet food as they look in food for themselves. Other driving factors include rising urbanization, increasing consumer disposable income and increasing health concerns about pets making consumer to opt for premium pet food items. Additionally, Vegan, and grain-free pet food brands have also gained prominence in the pet food industry. Such trends are projected to raise the market for pet food premium ingredients. Click : https://bit.ly/2RURt2B

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Page 1: Australia Pet Food Market Size, Share, Growth & Forecast 2025

MARKET INTELLIGENCE . CONSULTING

www.techsciresearch.com

AUSTRALIA PET FOOD MARKET

FORECAST & OPPORTUNITIES

2015 – 2025

Page 2: Australia Pet Food Market Size, Share, Growth & Forecast 2025

2

Scope of ReportProduct of Interest (POI): Pet Food

Review Period

2015 – 2018

Base Year

2019

Estimated Year

2020

Forecast Period

2021 – 2025

Year Range

Australia pet food market is projected to witness significant growth through 2025 owing to theincreasing number of pet owners in the country. Increasing pet ownerships in the country amonghouseholds backed by rising purchasing power are the major drivers for Australia pet food market. Petpopulation is increasing in the country, whereas the death rate of pets is declining on account ofrobust developments in veterinary medical science along with growing focus towards the welfare ofpets. Future predictions show that the overall pet population will soar marginally over the next fiveyears, indicating a long-term stabilization in pet population.

PET FOOD MARKET

Market SegmentationFOOD TYPE

• Dry

• Wet

• Others

PET TYPE

• Dog

• Cat

• Fish

• Others

REGION

• Australia Capital Territory &

New South Wales

• Victoria & Tasmania

• Western Australia

• Queensland

• Northern Territory &

Southern Australia

DISTRIBUTION

CHANNEL

• Supermarket

• Pet Shop/Pet Specialty Shop

• Butcher

• Online

Page 3: Australia Pet Food Market Size, Share, Growth & Forecast 2025

3

S. No. Contents

1. Pet Food: An Introduction

2. Research Methodology

3. Executive Summary

4. Global Pet Food Market Overview

5. Impact of COVID-19 on Australia Pet Food Market

6. Australia Pet Food Market Outlook

6.1. Market Size & Forecast

6.1.1. By Value

6.2. Market Share & Forecast

6.2.1. By Pet Type (Dog, Cat, Fish and Others)

6.2.2. By Food Type (Dry, Wet, Others)

6.2.3.By Distribution Channel (Supermarket, Pet Shop/ Pet Specialty Shop, butcher and Online)

6.2.4. By Region

6.2.5. By Company

6.3. Product Market Map

7. Australia Dog Food Market Outlook

7.1. Market Size & Forecast

7.1.1. By Value

7.2. Market Share & Forecast

Table of Contents

Page 4: Australia Pet Food Market Size, Share, Growth & Forecast 2025

4

S. No. Contents

7.2.1. By Food Type

7.3.2. By Distribution Channel

7.3. Pricing Analysis

8. Australia Cat Food Market Outlook

8.1. Market Size & Forecast

8.1.1. By Value

8.2. Market Share & Forecast

8.2.1. By Food Type

8.2.2. By Distribution Channel

8.3. Pricing Analysis

9. Australia Fish Food Market Outlook

9.1. Market Size & Forecast

9.1.1. By Value

9.2. Market Share & Forecast

9.2.1. By Food Type

9.2.2. By Distribution Channel

9.3. Pricing Analysis

10. Supply Chain Analysis

11. Market Dynamics

Table of Contents

Page 5: Australia Pet Food Market Size, Share, Growth & Forecast 2025

5

S. No. Contents

11.1. Drivers

11.2. Challenges

12. Market Trends & Developments

13. Policy & Regulatory Landscape

14. Australia Economic Profile

15. Competitive Landscape

16. Strategic Recommendations

17. About Us & Disclaimer

Table of Contents

Page 6: Australia Pet Food Market Size, Share, Growth & Forecast 2025

RESEARCH METHODOLOGY

Page 7: Australia Pet Food Market Size, Share, Growth & Forecast 2025

7

Research Methodology

✓ Identifying Key Opinion

Leaders

✓ Questionnaire Design

✓ In-depth Interviews

Data Collection

Developing List of Respondents

Formulating Questionnaire

Market Profiling

Data Validation

Data Analysis

In-depth secondary research was conducted to

determine top players in the Australia pet food

market, overall market size and segmental market size.

In order to conduct industry experts’

interviews, TechSci formulated a detailed

discussion guide.

List of industry players and industry

specialists was developed.

TechSci conducted interviews with

industry experts and industry players for data collection and

verification.

Data obtained as a result of primary and secondary research was

validated through rigorous

triangulation.

The data was scrutinized using MS-Excel, statistical

tools and internal proprietary database to obtain qualitative and

quantitative insights about the Australia pet food

market.

Data

Collection

Data Filter

& AnalysisResearch &

Intelligence

Actionable

InsightsBusiness

Solution

Primary Research Desk Research Company Analysis

✓ Recent Developments

✓ Market Changing

Aspects/Dynamics

✓ Government Policies

✓ Conclusion

✓ Market Participants

✓ Key Strengths

✓ LinkedIn✓ TechSci Internal

Database

✓ Factiva✓ Hoovers

Paid Sources

✓ Company Websites✓ Company Annual

Reports✓ White Paper Study✓ Financial Reports✓ Investor

Presentations✓ Regulatory Body✓ Associations, etc.

Secondary Research

Primary Research

Page 8: Australia Pet Food Market Size, Share, Growth & Forecast 2025

8

Research Methodology

Baseline Methodology

Our dedicated team of industry experts has monitored and analyzed various aspects of Australia pet food market. The team has analyzed the outlook of

various segments of this market, while considering the major influencing factors such as increasing number of pet ownerships and declining mortality rate

of pets. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve

sustainability in Australia pet food market.

Methodology Followed for Calculation of Market Size:

• Market Size by Value: Market size, in terms of value, for the year 2019 was calculated based on information collected through exhaustive secondary

research and primary surveys, with various key opinion leaders/stakeholders, such as pet food manufacturer and supplier companies, channel partners,

end users, industry experts, and other industry participants.

• The team interviewed more than 40 – 50 pet food manufacturer and supplier companies, 180 – 200 end users, and 15 – 20 industry experts and other

value chain stakeholders in the Australia pet food market to obtain the overall market size from 2015 to 2019, which was validated by the Delphi

technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data during 2015-2019.

Page 9: Australia Pet Food Market Size, Share, Growth & Forecast 2025

9

Research Methodology

• Respondents were asked about the current and future market growth rates, market shares by pet type, by food type, by distribution channel, by

region and by company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated

across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further

triangulated from other stakeholders.

Methodology Followed for Calculation of Market Shares:

Market shares by pet type, by food type, by distribution channel, by region and by company were calculated based on the responses received through

primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various segments of

pet food market. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating

the outliers.

Methodology Followed for Forecasting:

• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in

SPSS/Tableau Software.

• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast Australia pet food

market, TechSci Research used various forecast techniques such as:

✓ Moving Average

✓ Time Series Analysis

✓ Regression Analysis

✓ Econometric and Judgmental Analysis

Page 10: Australia Pet Food Market Size, Share, Growth & Forecast 2025

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Research Methodology

TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used

the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that

the figures compiled are only for the organized market including market share data.

Partial List of Companies Interviewed Key Secondary Sources

▪ Mars Australia Pty Ltd

▪ Nestle Australia Ltd (Purina Pet Care)

▪ Premier Petfood Company Pty Ltd

▪ Advanced Pet Care of Australia Pty Ltd

▪ Real Pet Food Company

▪ Australian Pet Essentials. Pty Ltd.

▪ The Complete Pet Company

▪ Dried & True Pty Ltd

▪ Hypro Petcare

▪ Australian Pet Treat Company

▪ World Bank

▪ TechSci Research Proprietary Database & Knowledge

Repository

▪ Company Annual Reports

▪ Industry Magazines

▪ Industry Reports

▪ Statista

▪ News Dailies

▪ Credible Paid Databases

Page 11: Australia Pet Food Market Size, Share, Growth & Forecast 2025

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Industry Brief

According to TechSci Research report, “Australia Pet Food Market By Type, By Food Type, By Distribution Channel, By Region, Competition, Forecast & Opportunities, 2025”, Australia pet food

market is forecast to cross $ 2.9 billion by 2025. Anticipated growth in the market can be attributed to increasing pet ownership with more and more households adopting dogs, cats, and other

animals for different purposes, such as security and leisure, which in turn drives the country’s pet food. Furthermore, increasing number of old-age couples and DINK (Dual Income, No Kid) families,

and rising disposable income are the major factors driving pet adoption in the country.

Based on Pet Type, market is segmented into Dogs, Cats, Fishes, and Others (Birds, Small mammals, etc.). Among these, Dogs segment held the largest share of Australia pet food market. In

Australia, people tend to keep dogs as pets rather than cats and other animals. Cat, on the other hand, is a more popular pet among affluent class people in the country. Nevertheless, the population

of pet fish is also increasing as people are moving into smaller houses and high-rise apartments due to increasing urbanization. Since keeping a large pet like dog or cat as pet in smaller dwellings in

not feasible, the adoption of fish as pet is also increasing among pet enthusiasts in the country. In addition, the fact that fish occupy very less space and their maintenance is cheaper is also leading

to higher adoption among Australians, thereby driving the demand for fish food in the country. Based on Food Type, market is segmented into Dry, Wet, and Others. Dry Pet food leads the Australia

pet food market, since dry pet foods have lower moisture content than other pet foods and can be used in a variety of food types depending on the companion animal. Based on Distribution Channel,

market is further categorized into Supermarkets, Pets Stores/Specialty Stores, Butcher, and Online. ‘Supermarket’ segment dominated Australia pet food market and will continue to lead during

forecast period as Supermarkets usually provide mainstream brands, which can often prove to be more competitive in terms of price as well as quality. Niche or specialty products are mostly only

available from individual pet supplies stores or veterinarian offices. The sale of pet food items via online channels is expected to strengthen the country’s pet food market in the coming years due to

the growing inclination of millennials towards online purchases. The high level of convenience offered by online platforms such as doorstep delivery along with the growing partnerships of the pet

food industry players with e-commerce retailers, is expected to further accelerate the growth of the segment in the coming years.

In terms of regional analysis, Australia Capital Territory & New South Wales (NSW/ACT) represents the regional leading market for pet food products in the country due to higher pet population as

well as per capita income of people living in the region. Australian pet food market is filled with a range of brands selling pet food in a dry, wet, and snack-like type. The leading manufacturers of pet

food products operating in Australian pet food market include Mars Australia Pty Ltd, Nestle Australia Ltd (Purina Pet Care), Premier Petfood Company Pty Ltd, Advanced Pet Care of Australia Pty

Ltd, Real Pet Food Company, Australian Pet Essentials. Pty Ltd., The Complete Pet Company, Dried & True Pty Ltd, Hypro Petcare, and Australian Pet Treat Company.

“Rising pet adoption rates is fueling demand for pet foods in Australia. Also, increasing number of private label stores is positively influencing the country’s pet food market”, said Mr. Karan Chechi,

Research Director with TechSci Research, a research based global management consulting firm. With increasing number of retail units in the country, leading market players derive most of their

revenues from the country's exclusive retail outlets and supermarkets. Royal Canin, Mars International 's leading brand, is the most popular dog food brand among middle-income families in the

country.

Page 12: Australia Pet Food Market Size, Share, Growth & Forecast 2025

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Sample Data - Snapshot

5.00 6.00 7.00 8.00 9.00 10.00 11.00 12.00 13.00 14.00 15.00

2015 2019 2020E 2025F

By Value (USD Million)

Australia Pet Food Market Size, By Value (USD Million), 2015–2025F

Australia Pet Food Market Share, By Pet Type, By Value, 2015–2025F

25%25%25%25%25%25%25%25%25%25%25%

25%25%25%25%25%25%25%25%25%25%25%

25%25%25%25%25%25%25%25%25%25%25%

25%25%25%25%25%25%25%25%25%25%25%

2015

2016

2017

2018

2019

2020E

2021F

2022F

2023F

2024F

2025F

Dog Cat Fish Others

Australia Pet Food Market Share, By Distribution Channel, By Value, 2015–2025F

25%25%

25%

25%

25%

25%

25%

25%

25%

25%

25%

25%25%

25%

25%

25%

25%

25%

25%

25%

25%

25%

25%25%

25%

25%

25%

25%

25%

25%

25%

25%

25%

25%25%

25%

25%

25%

25%

25%

25%

25%

25%

25%

2015

2016

2017

2018

2019

2020E

2021F

2022F

2023F

2024F

2025F

Supermarket Pet Shop/Pet Specialty Shop Butcher Online

CAGR BY VALUE : XX%CAGR BY VALUE : XX%

Page 13: Australia Pet Food Market Size, Share, Growth & Forecast 2025

13

Report Ordering

License Type Price

Electronic Access - Single User License $3450

Electronic Access - Multi-User License $4450

Custom Research License $8450

Report Price

To View Sample OR Purchase Report

Report Name: AUSTRALIA PET FOOD MARKET

FORECAST & OPPORTUNITIES2015 – 2025

Page 14: Australia Pet Food Market Size, Share, Growth & Forecast 2025

About Us & Disclaimer

TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in number of areas

to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting

models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and

global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the

market.

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• India Pet Food Market By Pet Type (Dog, Cat, Fish, etc.), By Food Type (Dry Vs. Wet), By Distribution Channel (Dedicated Pet Store,

Supermarket/Hypermarket, Online Retail, etc.), By Region and Leading City, Competition Forecast & Opportunities, 2012 – 2022

The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or

complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and firsthand.

However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results

obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together

with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal

consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.

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