augmented reality & cultural heritage eiasm 2013
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Talk given at the 3rd INTERNATIONAL CONFERENCE ON TOURISM MANAGEMENT AND TOURISM RELATED ISSUES. We presented our work regarding Augmented Reality and Cultural Heritage at the UOC.TRANSCRIPT
AR & Cultural Heritage Luis Villarejo – Community InitiativesOffice of Learning Technologies
Francesc González / Joan Miquel Gomis /Oriol MiralbellLaboratori del Nou Turisme
Open University of Catalonia 2013
learningtechnologies.uoc.eduEIASM 2013 - Barcelona
Download Layar from Google Play / Apple Store
Once in Layar:1. Go to 'geolayers'2. Search for 'paisatge'3. Load one of the UOC layers
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Contents
1. What is Augmented Reality?2. The case of Cultural Heritage Studies at the Open University of Catalonia3. Augmented Reality, a world of opportunities
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1. What is Augmented Reality?
A technology that augments, with digital info, our vision on the real world [Banff mountain guide]
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A technology that augments, with digital information, our vision on the real world.
This can be done using two techniques:
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Geolocalization Image Recognition
1. What is Augmented Reality?
Requeriments to develop Augmented Reality (AR):- Content management system for AR- Knowledge regarding AR browsers.
Requeriments for the user:- Having a smartphone with internet connection.
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1. What is Augmented Reality? - requirements
1. What is Augmented Reality? components
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Contents
1. What is Augmented Reality?2. The case of Cultural Heritage Studies at the Open University of Catalonia3. Augmented Reality, a world of opportunities
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2. Cultural Heritage & AR at the UOC
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Goal:
“That students give value to a landscape of their choice as a touristic resource through the use of the augmented reality technology”
Materialization:
“Creation of a set of points of touristic interest associated to a landscape. To make available to the tourist these points of interest by means of an Augmented Reality platform.”
Laboratori del nou Turisme (LNT)
Community Tools
Students
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2. Cultural Heritage & AR at the UOC
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Hoppala
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Hoppala (II)
Image / Video / Audio / Web / Tlf. / email / TwitterAutomatically triggered actions depending on proximity
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Layar
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Results
- Publicly available through:
Android & iPhone
- Search for geolayers containing the label 'paisatge'
- More than 2.000 Points of Interest distributed among the Catalan & Spanish geography.
Contents
1. What is Augmented Reality?2. The case of Cultural Heritage Studies at the Open University of Catalonia3. Augmented Reality, a world of opportunities
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3.1. Travelling in time
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[Berlin Wall]
3.1. Travelling in time
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[Cronovizor]
3.1. Travelling in time
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3.2. Flipped classroom
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3.3. Gimcana
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3.3. Music and discovering the city
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Project
3.3. Art exhibitions
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Video
3.3. Education and arts
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Video
3.4. Books
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Video
3.4. Books
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[IKEA Catalog] [Page & Screen] [IKEA APP]
3.5. Marketing
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4. Conclusions (mostly at a technical level)
- Great landscape opportunities
- Multiple product possibilities
- Low entry barriers technology
- Technology at the hands of millions, through smartphones
- As many possibilities as you want: National Geographic Interactive fitting room
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