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augmented reality analyst note jan 31 2011

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Augmented Re ality: Is there a valuable role for telcos? | JANUARY 2011 © STL Partners ANALYST NOTES 1 Analyst Note Augmented Reality: Is there a valuable role for telcos? JANUARY 2011 A Telco 2.0 collaboration with Augmented Reality expert analyst Christine Perey, Perey Research and Consulting. Telco 2.0™ keywords Augmented Reality; Apps; Appstores; Telco 2.0; Business Models; Innovation Who should read CXO of Telco Operators, Strategists and Marketers from Telco Operators and Vendors Excerpt An introduction to Augmented Reality (AR) including: key industry players; latest developments; and the AR ecosystem. The key strategic question is what role should telcos play? Three possible roles are outlined.

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