Color Palette Style Guidelines, VERSION 1.0 10/2011

Logo Colors Primary Color Palette

Recommended Color Clusters (4): These color groupings should work well together. Remember that the use of white, either as a background color or font color (only when on a dark color) is also important for design balance. We do not recommend color text below 12 point size.

Primary Accent Primary Accent

Primary Primary

1 3

42

BLACK: 98% BLACK: 65% PANTONE279

PANTONE7462

PANTONE2766

PANTONE542

PANTONE642

BLACK: 5%

The ATHENE color palette for institutional use consists of eight colors, black, grey, blue, teal, dark blue, medium blue, light blue and light grey. All colors except the corporate blue may be screened in any percentage and/or layered over images.