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LONDON 2020 • The Quirk’s Event • 1

TheQuirksEvent.com

FOR MARKETING RESEARCH AND INSIGHTS PROFESSIONALS

2016

LONDONFEBRUARY 11-12, 2020

AT-A-GLANCE

Don’t forget toDOWNLOAD THE KLIK APP! (see inside front cover for details)

LEGACY SPONSOR

PLATINUM SPONSOR

2 • The Quirk’s Event • LONDON 2020

We are excited to bring the Klik smart badges and app to the Quirk’s Event!To get started please follow these steps in this exact order:1. Find the app e-mail you should have received from support@klik.

co. If you can’t find this e-mail, stop by the information booth.2. Set up your password and complete your profile using the

personalized link at the bottom of the e-mail and complete your profile. This is what you will share with your new contacts. Note: This e-mail contains a direct link to your personal Klik profile – do not share this link.

3. Check the ‘Join Klik’s networking feature’ checkbox during setup to connect with fellow attendees in the app.

4. Download the Klik event app (available for Android and iOS platforms). Open the app and enter the e-mail and password you created in step two.

5. Update your notification preferences. Text and e-mail notifications are opted-in by default for all attendees at onset. You may change your text, e-mail and mobile notification preferences by visiting the “My Settings” section of your personal profile.

Once you’re done, you will be able to:• See the Quirk’s Event program and build your own schedule.• Browse speaker biographies.• Browse participating exhibitors and their stand locations.• Consolidate contacts and save notes about each

connection.• Check the venue’s live floor plan for your

next activity.• Get notifications for invites, upcoming

sessions and general messages.• Schedule meetings with your

connections.• Collect session presentations and

exhibitor touchpoint documents.

DOWNLOAD THE EVENT APP network | manage contacts | get content | receive helpful notifications

All set? Then...

See p.15 for all

the details on

winning prizes by

networking with

Klik!

GAME ON!

A WORD FROM STEVE QUIRK

Welcome to the Quirk’s Event London! We are excited to have you here. If you are new to the event, you will quickly notice that it’s different from other research industry gatherings. To keep costs down and make things more inclusive, we’ve trimmed or downsized some standard conference features such as expensive keynote speakers and sit-down luncheons. But we haven’t de-emphasized the features you’ve told us matter most: education and networking.

The center of the event is the expo hall. With 110+ leading companies and associations from all facets of the industry, the expo hall is a great place to learn about all of the latest offerings. Make sure you explore the space, as exhibitors are delivering some great experiences. (See inside for a list of them.)

We also have 90+ educational workshops and more than 40 hours of learning! The sessions are just 30 minutes long to ensure that speakers keep their presentations targeted and concise and all speakers have agreed to the Q-Mandments – Quirk’s guidelines for presenting an educational and engaging session.

Lastly, the event is designed with networking opportunities in mind. The Quirk’s Event smart badge lets you exchange contact information with anyone at the conference with a simple click of the badge. The event app gives you important event information, lets you network with attendees and lets you customize your schedule and tracks your activities at the event. Breaks between sessions, along with an extended lunch break, allow time to connect with colleagues. Also, join us for Cocktails with Quirk’s in the expo hall on Tuesday evening for tasty appetizers and creative drinks.

As with all of our endeavors, we couldn’t have done it without the support of our sponsors, exhibitors and speakers. Their time and effort have made this event possible – so our thanks go out to them!

For 2021 our lineup of Quirk’s Events will feature the London event in late February at the InterContinental O2, a new and larger New York event location in Manhattan’s Hudson Yards neighborhood, and the Quirk’s Event Chicago in mid-April.

We want to make the Quirk’s Events a regular part of your ongoing efforts to learn and grow as insights professionals so please let me know how we can improve your experience.

Sincerely,

Steve QuirkPresident, Quirk’s Media

DAILY SCHEDULES

p.4-7

EXPO HALL MAP

p.8-9

EXPERIENCES & ACTIVITIES

p.10-13

EVENTS & NETWORKING

p.14-15


4 • The Quirk’s Event • LONDON 2020 LONDON 2020 • The Quirk’s Event • 5

Maximize your contacts withTHE KLIK APP! (see inside front cover for details)

SESSION SCHEDULE

TUESDAY, FEBRUARY 11

CONVENIENT EATSMeridian Lounge Ground floor, Intercontinental at the O2

Clipper Bar 1st floor, Intercontinental at the O2

Just outside at The Avenue at O2:

Starbucks, All Bar One, Waganama, Busaba Eathai, Cabana, The Slug and Lettuce, Garfunkel’s, Pizza Express, Wasabi, Nando’s, Chiquito, Five Guys Burgers

8:30 - 9:45 REGISTRATION & EXPO HALL OPEN

9:00 - 9:30 VOXPOPME VISIONARY STAGE > The visionary’s MR tech stack: How to navigate the new MR ecosystem

Room 1 Room 2 Room 3 Room 4

9:45 - 10:15

Building, positioning and launching insight-led propositions for SMEs BT, Populus

The real why and the hidden who: Fixing the weak links in how we measure personality – ESOMAR curated session Kantar, ESOMAR

Be more human: How Kraft Heinz used AI to accelerate human creativity in the innovation process discover.ai, Kraft Heinz

One segmentation to rule them all: How to unite a business and supercharge growth – AURA curated session Redblue, BAMM, AURA

10:30 - 11:00

Become a brand people CRAVE Trinity McQueen

The Brexit antidote: Activating London’s good news room London & Partners, VERVE

PepsiCo’s journey to consumer intimacy: How to predict breakthrough in product innovation Zappi, PepsiCo

Transforming Insight at Waitrose – IMA curated session Waitrose & Partners, IMA

11:15 - 11:45

Live Lens: Getting closer to consumers – ESOMAR Young Researcher of the Year award winners – ESOMAR curated session Sky, ESOMAR

Guestronomy: The ingredients of great room design – AURA curated session Whitbread, AURA

What’s on your menu? Finding the value in your customer’s complex choices Sawtooth Software, Ipsos MORI

What responsibilities and opportunities do brands have in tackling the biggest threat the world faces? (1 hr 15 min session) Hall & Partners, WWF, Hiver Beers, Anita

Mediratta & Associates, CNN International12:00 - 12:30

Kantar and Post Office: The journey to customer centricity Post Office, Kantar

Agility in new product development Toluna

No judgment here: Do you cook everything from scratch? ProdegeMR, remesh

12:30 - 1:30 LIGHT FOOD FARE IN THE EXPO HALL OR LUNCH ON YOUR OWN

12:45 - 1:15 VOXPOPME VISIONARY STAGE > How King, the makers of Candy Crush, are developing a consumer-centric research strategy


1:30 - 2:00

Black British culture BuzzFeed

The evolution of thought leadership: 2020 and beyond iResearch Services

To make a compelling dashboard DataExpert

Never miss a trend again by adopting an AI-led approach Black Swan Data

2:15 - 2:45

Trends that shape tomorrow Ipsos MORI

Love Island: The cultural zeitgeist ITV

The secret to customer centricity in product innovation Voxpopme

Powerful, yet simple: Research design for generation overload Dynata, Factworks

3:00 - 3:30

Beyond NPS: Driving a business forward with practical tangible insights – AURA curated session Rainmakers CSI, Synectics, AURA

How to win hearts and minds among newly socially conscious consumers Johnson & Johnson, Strategir

How Mondelez built a culture of POS excellence Mondelez International, SellCheck

Sense and sensibility: A story of new flavor ideation and concept innovation Takasago, Remesh

EXPO HALL SNACKSMID-DAY BREAK • 12:30 p.m. - 1:30 p.m.

Plain all-butter, raisin and orange scones • Confirmit | Stand 613

Mini Cheeseburgers • ProdegeMR | Stand 300

Crispy Halloumi Sticks w/Lemon Dip, Citrus Marinated Salmon Bowl, Szechuan Pork Belly Bowl • Dynata | Stand 400

Red Thai Curry Chicken Skewer with Peanut and Coconut Dip, Mushroom Tortellini Bowl • Market Cube | Stand 310

Avocado Mousse w/Parmesan on Mediterrean Bread • iResearch Services | Stand 500

Peri Peri Chicken Bites with mint yoghurt dip • Zappi | Stand 200

Apricot Crumble Tart, Smoked Chicken with Chilli and pineapple salsa •

Kantar | Stand 600

Roast Beef Horseradish and Yorkshire Pudding • Cint | Stand 608

Italian Style Antipasti Skewer • Emotional Logic | Stand 620

Mini Beef Sliders w/smoked applewood cheese & BBQ Relish • Phoenix Marketing

| Stand 633

Red Wine Braised Beef Cheek Bowl, Mushroom Arancini w/saffron sauce • Toluna

| Stand 304

AT THE SNACK STATION...

Chicken Caesar with baby gem on a spinach wrap, Cheddar cheese and red onion marmalade on a sun dried tomato baguette, Mini Fruit Salads in Cups, Mini Crudite Cups, Leek and apple bangers w/ colcannon, Mini British Cottage Pie

AFTERNOON BREAK • 3:30 p.m. - 4:00 p.m.

Mini Beef Tournedos on crostini • Market Cube | Stand 310

Earl Grey & Orange Madeline • Zappi | Stand 200

Bottled Water • ProdegeMR | Stand 300

Crispy Halloumi w/lemon dip • iResearch Services | Stand 500

Prosecco • Bilendi | Stand 415

Cherry & Chocolate Delice • Trinity McQueen | Stand 106

Classico Malbec Wine, 2018 Gavi di Gavi, Filo with feta, basil & red onion •

Lucid | Stand 213

Mini Cupcakes • Snack Station

3:30 - 4:00 EXPO HALL BREAK (SNACKS IN THE EXPO HALL)

3:30 - 4:00 VOXPOPME VISIONARY STAGE > See app for session details


4:00 - 4:30

Omnichannel campaigns: Which one is the most profitable? MediaCom, respondi

Creating the next-generation data ecosystem: It takes an API army KnowledgeHound, Voxpopme, Toluna

Putting your video content to work Deliveroo, LivingLens

Best practices: How to prepare your brand and communications strategy for the evolving media landscape Phoenix Marketing International

4:45 - 5:15

How Lucid’s API helped On Device Research double its quarterly programmatic revenue Lucid, On Device Research

See app for session details How to end research briefs in your organization and optimize your time by 440% Zappi

Transforming Insight at Legal & General – IMA curated session Legal & General, IMA

5:30 - 6:00

The lenses through which we see the world – QRCA curated session Thomas M. Rich & Associates, QRCA

Using a multi-methodological approach to meet future passenger needs at Heathrow – AURA curated session Heathrow, Join the Dots – InSites

Consulting, AURA

Accelerating decision-making in a complex organization with augmented analytics Coca-Cola European Partners, Interrodata

Utilizing multiple forms of research to understand the plus-size customer Fabletics

6:00 - 7:30 COCKTAILS WITH QUIRK’S IN THE EXPO HALL (SEE P.15 FOR DETAILS)

7:00 - 11:45 THE RESEARCH CLUB PARTY (SEPARATE REGISTRATION REQUIRED)


EXPO HALL SNACKSMID-DAY BREAK • 12:15 p.m. - 1:15 p.m.

Baby croque-monsieur • Zappi | Stand 200

Duck Pancake • ProdegeMR | Stand 300

Spanish Chorizo and Chicken Skewer, Butterflied Coconut King Prawns w/sweet chili • Toluna | Stand 304

Smoked Chicken w/chili and pineapple salsa seeded crisp, Gressingham Duck Confit w/stewed red cabbage and orange bowl • Market Cube | Stand 310

Mini Cheeseburger, Massaman Chicken Curry Bowl, Tortilla Cup w/mushroom stroganoff • Dynata | Stand 400

Butterflied Prawns w/sweet chili, ginger noodles • iResearch Services | Stand 500

Crispy Halloumi Sticks w/lemon dip • Remesh | Stand 504

Red Wine Braised Beef Cheeks, Mango Lime Panna Cotta • Kantar | Stand 600

Morroccan Marinated Chicken on Naan • Cint | Stand 608

Plain all-butter, raisin and orange scones • Confirmit | Stand 613

Italian Style Antipasti Skewer, bottled water, assorted sodas • Vision Critical |

Stand 632

Iberico Ham Croquetes with aioli • Phoenix Marketing | Stand 633

AT THE SNACK STATION...

Turkey and cranberry mayonnaise whole wheat baguette, Chef’s choice Vegetarian Sandwich, Mini Tropical Fruit Salads in Cups, Mini Mixed Leaves w/Dressing, Crispy panko crusted chicken bits with jasmine rice and katsu curry sauce, Vegetable Samosas Lincolnshire sausages with colcannon

AFTERNOON BREAK • 3:15 p.m. - 3:45 p.m.

Selection of Homemade Cakes • Trinity McQueen | Stand 106

Raspberry Frangipan Tart • Zappi | Stand 200

Prosecco • Zappi | Stand 200

Yorkshire pudding with medium rare beef medallion and horseradish • Market

Cube | Stand 310

Chocolate Chip Cookies/Bagged Crisps • Snack Station

SESSION SCHEDULE

WEDNESDAY, FEBRUARY 128:30 - 9:30 REGISTRATION & EXPO HALL OPEN

9:00 - 9:30 VOXPOPME VISIONARY STAGE > The future of insights is digital: How can you get there?


9:30 - 10:00

A challenge for the 2020s: How does the U.K. research and insight sector remain a world leader?Market Research Society

The Kano model for greater customer-centricity in fragrance development Coty, Strategir

Stop, automate and listen: Demystifying report automation E-Tabs

A shot of semiotics: Actimel and the cultural power of wholesome science – AURA curated session Danone, Sign Salad, AURA

10:15 - 10:45

Identifying the rules of best-in-class imagery and copy on Sky Q Sky

The new market research methodology fit for the age of uncertainty Brandwatch

Truly understanding moments Blue Yonder Research

Unleashing the power of connected and validated data Kantar

11:00 - 11:30

Counterintuitive thinking: Reframing research baseline assumptions Fader & Associates

Value, quality, speed: The automation trifecta Cint, Zappi

Develop decisive insights with behavioral science Protobrand

Can smart innovations save us from stress? Mining emotions to dig deeper into the desire for digital solutions SKIM

11:45 - 12:15

The privacy paradox ESOMAR

How Condé Nast’s consumer-centric focus supports the company’s global vision Condé Nast, Vision Critical

What CMOs and CIOs really want from their insight teams Delineate

Transforming Insight at Lucozade Ribena Suntory – IMA curated session Lucozade Ribena Suntory, IMA

12:15 - 1:15 LIGHT FOOD FARE IN THE EXPO HALL OR LUNCH ON YOUR OWN

12:30-1:00 VOXPOPME VISIONARY STAGE > Bringing audiences closer: Overcoming geographical barriers through video feedback


1:15 - 1:45

Will the future see the death of (most) market research?iResearch Services

TUI UK: How we generated £50m of additional revenue with “hybrid” segmentation – AURA curated session TUI UK, Bonamy Finch, AURA

The science of influencer – insights into how brains respond to influencer marketingNeuro-Insight UK, Whalar

Closing the experience gap: Diagnosing your gap and identifying the best strategy to close it Clear M&C Saatchi

2:00 - 2:30

Bringing consumer insights (back) into the boardroom Zinklar

Our x is a mess: Replacing the Tower of Babel Ronsen Consulting

How to get more ad attention in a world of dwindling attention spans Emotional Logic

Sleep – a giant untapped opportunity for wellness: An agile use and attitude study BuzzBack

2:45 - 3:15

Fidelity International: Democratizing the voice of the client to drive a client-centric transformation Fidelity International

Tech-driven disintermediation: Boosting the impact of research Savanta

From using comparison analysis to catch criminals online to helping brands understand consumers: Find out how Relative Insight’s technology will change the way you think about language Relative Insight

Business banking switch: Business unusual for RBS as they seek to persuade their own customers to switch to a competitor bank – AURA curated session Royal Bank of Scotland, Savanta, AURA

3:15 - 3:45 EXPO HALL BREAK (SNACKS IN THE EXPO HALL)

3:15 - 3:45 VOXPOPME VISIONARY STAGE > Don’t know what you know? It could be costing you


3:30 - 4:00

Using both basic and advanced analytical tools to uncover the key drivers of engagement Ironwood Insights Group

Unlocking growth with corporate market insights: Data, context and credibility SAP

The journey to insights transformation: A conversation with Mars’ Natalia Lumpkin Mars Petcare, Zappi

Where all journeys lead: How to report for all stakeholders on a single platform Transport Focus, Dapresy

4:15 - 4:45

Taking your research up and out: Practical tips for transforming research into industry-impacting headlines Cox Automotive, KS&R

Learn about root causes of negativity without asking Wizz Air, Bakamo Social

The secret life of mums: Bridging the say/do gap Mumsnet

Transforming Insight at Kraft Heinz – IMA curated session Kraft Heinz, IMA

5:00 - 5:30

Is your insight team in any position to drive change? IMA

Assessing the case for multi-methodology programs: Just a mish-mash or genuine integration for better strategic outcomes Premier Foods, Truth Consulting

Beano Studios: Harnessing insight to drive the digital transformation of a heritage brand – AURA curated session Beano Studios, AURA

Social insights for making emotional connections: How to connect and serve your hidden audiences – ESOMAR curated session Listen & Learn Research, ESOMAR

5:30 - 6:00 CLOSING CELEBRATION IN THE EXPO HALL

CONVENIENT EATSMeridian Lounge Ground floor, Intercontinental at the O2

Clipper Bar 1st floor, Intercontinental at the O2

Just outside at The Avenue at O2:

Starbucks, All Bar One, Waganama, Busaba Eathai, Cabana, The Slug and Lettuce, Garfunkel’s, Pizza Express, Wasabi, Nando’s, Chiquito, Five Guys Burgers


104 Acumen Fieldwork & Aspect Viewing Facilities

617 AQR – Association for Qualitative Research

612 Askia – Software for SurveysKiosk N ATP Canada Software and

Services Ltd.406 AURA Insight415 Bilendi618 Black Swan DataKiosk B Blue Yonder Research507 BOMIKiosk T Borderless Access Pvt. Ltd.Kiosk Q Brandwatch102 Business Intelligence Group608 Cint411 Civicom Marketing Research

Services613 Confirmit209 Conjoint.ly100 Course5 IntelligenceKiosk A Crunch.io309 CSS/datatelligence621 Dapresy UK Ltd.115 DataDiggers305 DataExpertKiosk E Delineate Strategy Ltd.506 Digital Taxonomy LimitedKiosk S Discover.ai400 Dynata620 Emotional Logic627 Empower (formerly

RP Translate)414 E-Tabs628 EyeSee625 FastunaKiosk G Forza Insights Group, LLCKiosk K Fuel CycleKiosk H G3 Translate109 GapFish GmbH502 GlobaLexicon505 GMO Research Inc.Kiosk M GNN Research Group602 Hall & PartnersKiosk C Holden Market Research512 Ignite Collective629 Insight Management Academy

(IMA)103 Interrodata Ltd.636 Ipsos MORI500 iResearch Services634 Ironwood Insights Group408 i-view London108 JTN623 Kadence International600 Kantar ProfilesKiosk D KnowledgeHound215 Leyhausen Research GmbH405 Liveminds509 LivingLens213 Lucid310 Market Cube

Networking LoungeROOM 1 ROOM 2

ROOM 3ROOM 4 600

Registration

VisionaryStage

ELEVATORS

Info Desk

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502 403

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Chill & ChargeLounge

ELEVATORS

2nd Floor Riverview LevelAURA MEMBER LOUNGESPEAKER READY ROOM

EXHIBITOR LOUNGEIMA MEMBER LOUNGE

INTERCONTINENTAL O2 | LONDON | February 11-12, 2020

114 Raconteur Marketing Agency210 Rakuten Insight208 Random Dynamic Resources

Ltd.514 Realeyes511 Reckner Associates Inc.308 Recollective Inc.631 Relative Insight504 Remesh616 Research & Results510 respondi409 RONIN International

Kiosk N Rosetta Studio International626 Savanta202 Sawtooth Software217 Schlesinger GroupKiosk P SellCheck302 SIS International403 SKIMKiosk F Strategir304 TolunaKiosk O TranscriptionWing106 Trinity McQueenKiosk R Trusted Talent

Kiosk J VERVE632 Vision Critical503 Vocal Views Ltd.Foyer Voxpopme610 Watermelon Research Ltd.630 YouScan Limited604 YouthSight200 Zappi110 Zinklar

EXPO HALL DIRECTORY

113 Market Research Benevolent Association

513 Marketing Systems Group311 Mindlab212 MIS Group International Ltd.407 Mission Translate606 MRII Univ. of Georgia635 Murray Hill National307 Neuro-Insight (UK) LTD111 Norstat404 One Global Solutions LTD624 OnePoll

313 Opinions Ltd.410 Panelbase633 Phoenix Marketing InternationalKiosk L Prevision Research Ltd.300 ProdegeMR508 Protobrand211 Q One Tech413 QuenchTec412 Quest Mindshare207 Questback Inc.622 Quirk’s Relaxation Station204 Quirk’s Media

Tuesday, February 11 6:00 p.m. to 7:30 p.m. (Drink menu on pg. 15)

Coffee & Beverages

Restrooms

1. Select “InterContinental_O2” from the list of available wireless networks.

2. Select CONFERENCE.

3. Select “Complimentary access” from the drop-down menu and use the conference code “o2hotel.”

4. Click Connect.

Complimentary

is available!WI-FI

cocktailsWITH

Visit these stands during

STAND 510

Get a Sweet Treat at RespondiStop by the respondi stand where they will be offering macaroons.

Get in Touch at The Quirk’s EventWant to gather information on exhibitors fast, without lugging around a bag full of paper, and help save a tree or two? Just click your smart badge! New this year, many exhibitors will have a Touchpoint at their stand. Simply click your smart badge next to the Touchpoint and information from the exhibitor will be put into your event app timeline for you to retrieve and follow-up with at a later time. The following exhibitors have Touchpoints available:

Confirmit . . . . . . . . . . . . . . . . . . Stand 613 & Chill & Charge Lounge

Crunch.io . . . . . . . . . . . . . . . . . . . . .Kiosk A

Dapresy . . . . . . . . . . . . . . . . . . . Stand 621

DataDiggers . . . . . . . . . . . . . . . Stand 115

Digital Taxonomy . . . . . . . . . . . Stand 506

Dynata . . . . . . . . . . . . . . . . . . . . Stand 400

E-Tabs . . . . . . . . . . . . . . . . . . . . . Stand 414

EyeSee . . . . . . . . . . . . . . . . . . . . Stand 628

GlobaLexicon . . . . . . . . . . . . . . Stand 502

Head Shots . . . . . . . . . . . . . . . . Stand 203

Ironwood Insights . . . . . . . . . . . Stand 634

Kadence . . . . . . . . . . . . . . . . . . . Stand 623

MIS Group . . . . . . . . . . . . . . . . . Stand 212

ProdegeMR . . . . . . . . . . . . . . . . Stand 300

Q One Tech . . . . . . . . . . . . . . . . Stand 211

Quirk’s . . . . . . . . . . . . . . . . . . . . . Stand 204

Reckner . . . . . . . . . . . . . . . . . . . . Stand 511

SKIM . . . . . . . . . . . . . . . . . . . . . . Stand 403

TranscriptionWing . . . . . . . . . . . . . Kiosk O

Vocal Views . . . . . . . . . . . . . . . . Stand 503

STAND 203

Update Your Image How long has it been since you’ve updated your social media photo? Have a new, professional headshot taken while at the Quirk’s Event. It takes just a few minutes and we’ll e-mail you the link to the high-resolution image that reflects the new you!

TUESDAY HOURS 11:30 a.m. to 1:30 p.m. 4:30 p.m. to 6:30 p.m.

WEDNESDAY HOURS 12:00 p.m. to 1:30 p.m. 3:00 p.m. to 5:00 p.m.

Find your photo at thequirksevent.passgallery.com



STAND 622Quirk’s Relaxation Station

Let Your MR Worries Melt AwayTiny budget? Too many projects? Let your troubles melt away, at least for a few minutes. Stop by the Relaxation Station (sponsored by Quirk’s) and get a chair massage from a professional massage therapist.

STAND 620

Brand Love is in the AirIt’s Valentine’s week and Emotional Logic is spreading the brand love. Stop by our stand and pick up love hearts sweets and take the interactive brand love quiz to find out how research can help you make more consumers fall in love with your brand.

STAND 623

Spin the Wheel of FortuneCome spin our fortune wheel and answer a quiz question at stand 623! You will then get the chance to enter a drawing in order to win amazing prizes! From Japanese whiskey to American bourbon or a bottle of French champagne! Three winners a day! Prize draw every day at 4:30 p.m. at our stand.

STAND 403

See the Magic of SKIMStop by the SKIM stand to see the tricks and illusions of magician Stephen James. While at our stand learn what SKIM can do for you!

STAND 504

Take Flight with RemeshStop by the Remesh stand to enter for a chance to win a Flight gift card worth $150 USD, which can be used as a cash voucher for over 300 airlines worldwide!

STAND 621

Win with DapresyStop the Dapresy Stand (621) for your chance to win a free six-month subscription to Dapresy’s Essential plan (three winners).


STAND 634

Learn Some New Yo-Yo TricksStop by Ironwood Insights Group to learn about their services. While you’re there, grab a fun yo-yo or a notepad and pen.

STAND 414

Unlock the VaultTest your reactions and take on The Vault at the E-Tabs stand! Progress through each level and time it right, if you do you beat the game!

STAND 410

You Are a Work of ArtPanelbase will be joined by the amazing caricaturist Jon-Paul McCarthy, who will be delighted to capture your fun side! He’ll be with us on both days, so feel free to drop by and get your own personalized work of art (and possibly one of the best takeaways from this year’s event).

BALLROOM FOYER

Have Your Picture Taken With a Celebrity!A lovable and famous road warrior will be stopping by the Quirk’s Event from a galaxy far, far away for photo opportunities each morning. Don’t miss your chance to grab a selfie! Can you guess who it is? BOOTH 624

Have a Half at The OnePoll ArmsCome along down for a swift half at The OnePoll Arms (from 2:00 p.m. onwards) – we’re more trustworthy than your local. Quant/qual, online/face-to-face, omnibus/bespoke, single/multi-country are all on the menu, so pop down to Booth 624 for a chat on how we can activate and amplify your insights.

BOOTH 600

Get Energized with a NespressoStop by the Kantar stand and have a Nespresso.


STAND 500

Pedal Your Way to Health with iResearch ServicesStop by the iResearch Services stand and jump on the Urban Smoothie Bike for some great exercise and a delicious smoothie!

STAND 504

Roll the Dice! But Not On Your Research!Big Dice and Bigger Prizes: Come by and say hi to us at Stand 504. Play our interactive game and stand a chance to win some amazing prices! Roll the dice with us and learn about how Remesh can make sure you don’t leave your insights to chance!

STAND 414

The Quirk’s Event Animal HuntBack by popular demand is the Quirk’s Event zoo competition! The E-Tabs animals are on the loose at Quirks London! Simply find all four animal tokens (which are dotted around the conference venue as well as a couple in your conference bag) and win an E-Tab prizes – it’s that simple!

STAND 621

Give to a Charity Close to Your HeartInstead of handing out swag that’ll likely collect dust, Dapresy decided to donate £500 to the charity of one lucky winner’s choice. Stop by their stand (621) to enter the drawing.

STAND 300

Sustainability from ProdegeMRStop by the ProdegeMR stand and learn about their services. While there, enter to win some great swag: A S’well water bottle and a Pura Vida bracelet.


The Research Club Party at the O2

Tuesday, February 11 7:00 p.m. to late All Bar One O2

(Separate registration required.)

After dinner, join other attendees for an after-dark party at the O2 to discuss the day’s events and have a nightcap on us! Enjoy a relaxing evening with cocktails, music and conversation. Separate registration for the the party is required – Visit The Research Club to register.

Tuesday, February 11 6:00 p.m. to 7:30 p.m. InterContinental O2 Expo Hall The Quirk’s Event wouldn’t feel complete without everyone enjoying a few cocktails on us! After the first day of the show is done, mingle and network in the expo hall and take in the experiences with other attendees. Free drinks and appetizers will be provided.

Stop by one of these stands to enjoy a cocktail:

CSS Dirty MartiniStand 309

Champagne with ConfirmitStand 613

Corona BeerStand 500

Old Fashioned(Bourbon, bitters, sugar, orange garnish)

Stand 310

Crowd Pleaser(London Cup, grenadine syrup, lemon juice, soda, orange slice) Stand 300

Spitfire Kentish AleStand 412

Toluna Twenty-tini (Absolut, cranberry juice, orange juice, lime juice, sugar syrup, lime slice) Stand 304

Ginity McQueen (Gin, lemon, sugar syrup, elderflower cordial, soda) Stand 106

The Visionary Cocktail(Absolut, passion fruit juice, lychee syrup, lime juice, lime slice) Stand 632

OPENING NIGHT

Closing CelebrationWednesday, February 12 5:30 p.m. to 6:00 p.m. InterContinental O2 Expo Hall

Grab a complimentary beer and take a final stroll through the expo hall to learn and experience all of the latest and greatest the industry has to offer.

EVENT CLOSING

TheQuirksEvent.com

FIND UP-TO-DATE INFORMATION ON ALL THE SPECIAL EVENTS AT

NETWORKING

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FIND UP-TO-DATE INFORMATION ON ALL THE SPECIAL EVENTS AT

GAME ON! WIN PRIZES!We are excited to bring the Klik smart badges and app to the Quirk’s Event. Using the smart badges and app, you can earn points by connecting with exhibitors and other attendees, attending sessions and giving session feedback.

How you can earn points:Complete your profile: 100 points

Attend a session: 50 points

Provide session feedback: 100 points

Connect with an attendee: 50 points

Connect with an exhibitor: 100 points

Connect with an exhibitor’s touchpoint: 200 points (See pg. 10 for touchpoint locations)

What can I win? 1st place: £150 cash 2nd place: £100 cash

All others that earn 2,500 points total will be entered into our event drawing for one of the following prizes:

• $200 Amazon Gift Card | Forza Insight (Kiosk G) • Echo Dot | Blue Yonder (Kiosk B) • Box of Chocolate from Hotel Chocolat | i-view London (Stand 408) • Bottle of champagne | Dapresy (Stand 621) • $100 Amazon voucher | Panelbase (Stand 410) • £50 Amazon gift card | Bilendi (Stand 415) • A5 Notebook (5) | Emotional Logic (Stand 620) • £20 Starbucks gift card (3) | Quirk’s Media (Stand 204) • £25 Amazon gift card (2) | Quirk’s Media (Stand 204)• £15 Amazon gift card | Quirk’s Media (Stand 204)

LEGACY SPONSOR PLATINUM SPONSOR

THANK YOU SPONSORS!

SAVE THE DATES! THE QUIRK’S EVENTS 2021

GOLD SPONSORS

SILVER SPONSORS

OTHER SPONSORS

EVENT PARTNERS

LONDONFebruary 23-24, 2021

NEW YORKMarch 15-16, 2021

CHICAGOApril 14-15, 2021

at-a-glance€¦ · set up your password and complete your profile using the personalized link at...

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