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ASU: Building Arizona’s FutureThe Role of Universities in Knowledge Economies
Dr. Michael M. CrowPresident
Arizona State University
February 15, 2005Monterrey, Mexico
In the emergingeconomy,
universities arebeing forced
to answer thecentral question:
What role douniversities have inmeeting thechallenges of theglobal economy in the21st century?
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Universities are alsoconsidered economic entitiesBegan assisting employers &recognized for localexpenditures
Universities wereautomatically “worthy”
Created thinkers &well-rounded citizens
30 years ago
Universities legitimized asa workforce developerValue of importedout-of-area money
20 years ago 10 years ago
Recent history has seen the university’ssocietal role transform:
Academiessmall, isolated, disengaged European
universitiesguilds
German universities
for industrial development
European experienceAmerican research
universitiesopen, but narrow access,
indirect engagement
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Currently, as centers of education, knowledge,innovation, talent and business, universities are expected to provide society
with three primary functions:
Globally EngagedNetwork
Platformfor Sustainability
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Entrepreneurship & Spiritof Innovation
Based on communities thatcreate, distribute, andexploit knowledge andinformation for increasingeconomic wealth andimproving quality of lifeHave a shared identity
Function as a single zone fortrade, commerce andcommunicationAre characterized by social,economic, and environmentalinterdependence
These new functions of the university are aimed toward addressingour societal shift back to
city-state structures and the desire to establish knowledgeeconomies
City-State
KnowledgeEconomy
Region composed of one ormore historical, central sitessurrounded by towns andcities which:
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Transformation from Industrialto Information age
Knowledge Economy andKnowledge Society
Rapid Growth and Urbanization
Population Diversity andImmigration
Challenges in Knowledge Economies
Thus, universities arefaced with criticalchallenges while
priming to addresssociety’s needs, which
include:
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
5
World Urbanization Trends: 1950-2030
Example: Urbanization
Roughly 36 cities around theworld, mostly in developingcountries, will each have over 8million inhabitants by 2015
The world’s urban population coulddouble from 2.6 billion in 1995 to5.2 billion in 2025
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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While city-states emerge aseconomic and cultural hubs,massive urban-led growth existson national and internationalscales
Universities Provide the Core for the City-State
Cultivate creative capitalGenerate knowledge capitalTrain human capitalBuild social capitalAttract financial capitalPreserve natural capitalProduce spillovers to regionaland national economies
However, universities arethe primary locus of
opportunity to addresschallenges associated
with innovation, economicexpansion, and population
growth for the city-state.They:
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Per capita income (1999) Source: U.S. Census Bureau,Census 2000 Summary File 3, Matrix P82
For example, trends indicate that highlyeducated populations and higher universityfunding influence a higher per capitaincome
Overview New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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History Functions Challenges Opportunities
Academic Success, Economic Strength
Geographic concentration of highly cited scientistshttp://www.casa.ucl.ac.uk/citations/citations_maps.htm
Since its passage, American universitieshave:
Spun off more than 2,200 firms tocommercialize innovations born ofresearch
Created 260,000 jobs in the process
Contributed over $40 billion annually tothe U.S. economy
University leadership in technology transfer
In addition to these statistics,the U.S. Bayh-Dole Act
spurred university/industryinteraction by allowing
universities to retain titles totheir inventions createdunder federally funded
initiatives
Overview New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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History Functions Challenges Opportunities
More specifically, theU.S. Small Business
Administration highlightsthat university R&D
expenditures directlycontribute to regional
economic growth:
Source: “The Influence of R&D Expenditures on New Firm Formation and Economic Growth,”a research report for the Office of Economic Research, Office of Advocacy, SBA
Regional Economic Impacts ofUniversity Research and Development (R&D)
Spillover effects in and around universitiesdirectly proportional to the amount of fundscontributed to the university
Birth of new business firms
Secondary effects of the employmentgrowth generated by those new firms
Overview New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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History Functions Challenges Opportunities
PrivateInvestment
ScienceResearch
TechnologicalAdvance
ProductivityGrowth Economi
cGrowth
JobGrowth
NewCompanies
NewIndustries
PublicInvestment
Science,Technology &
Economic Growth
These trends illustrate thatpublic and private investment inuniversities marks a cyclicalprocess of innovation andeconomic growth in city-stateand university partnerships
Overview New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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History Functions Challenges Opportunities
The future will belong tothose regions that havestrong knowledge-basedeconomies, built on the
success of their universitiesas knowledge producers
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Arizona State UniversityBuilding a leading comprehensivemetropolitan research university
5th largest U.S. city
2nd fastest growing state in U.S.
$140 billion economy, 5th largest innation
4th largest U.S. university
Projected 90,000 students on fourcampuses by 2020
$130 million in research activity
Overview
History Functions Challenges Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Phoenix, ArizonaExemplifying the numerous rapidlyurbanizing regions across the globe
ASU, guided by the New American University model, isgeared toward facing these challenges and launching
Arizona to participate in the “knowledge economy”
Academic Enterprise
Leveraging Place
Intellectual Fusion
Focus on theIndividual
Use-InspiredResearch
SocialEmbeddedness
Global Engagement
TransformingSociety
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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New AmericanUniversity
Design Imperatives
Leveraging Place
Transforming Society
Academic Enterprise
Use-Inspired Research
Focus on theIndividual
Intellectual Fusion
Social Embeddedness
Global Engagement
Entrepreneurship& Spirit of Innovation Platform for Sustainability Globally Engaged Network
The design imperatives address thesocietal functions of the university
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Entrepreneurship & Spiritof Innovation
Initiatives:
ASU Technopolis Arizona Technology Enterprises
(AzTE) Virginia G. Piper Center for
Creative Writing
Design Imperative:ASU as Entrepreneur
Case: Phoenix, Arizona Design Imperatives ASU Exemplar Initiatives
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Exemplar Initiative:
Arizona Technology Enterprises (AzTE)
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Entrepreneurship & Spiritof Innovation
Design Imperative:ASU as entrepreneur
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ASU’s technology venturing enterprise
ASU is currently the state’s leadingtechnology-transfer enterprise
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Entrepreneurship & Spiritof Innovation
Initiatives:
ASU-US Army Flexible Display Center Consortium for Science, Policy and
Outcomes Homeland Security Initiatives
Design Imperative:Use-Inspired Research
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Exemplar Initiative:
ASU-US Army Flexible Display Center
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Entrepreneurship & Spiritof Innovation
Design Imperative:Use-Inspired Research
$43 million federal grant, the largest in theuniversity’s history
Catalyst for a potential multi-billion dollarindustry
Magnet for the evolution of the ASUResearch Park
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Initiatives:
International Institute for Sustainability (IIS)– Consortium for the Study of Rapidly
Urbanizing Regions– Greater Phoenix 2100 Project– Decision Center for a Desert City– Decision Theater for the New Arizona
Design Imperative:Leveraging Place
Platform forSustainability
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Leveraging Place
Exemplar Initiative:
Decision Theater for the New Arizona
Platform forSustainability
$3 million gift from Ira A. Fulton New facility for the presentation of immersive,
3D scientific visualization 270-degree screen for “what if" analysis and
modeling
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Initiatives:
Center for Research on Education inScience, Mathematics, Engineering andtechnology (CRESMET)
ASU in Your Community
Design Imperative:Transforming Society
Platform forSustainability
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Exemplar Initiative:
Center for Research on Education inScience, Mathematics, Engineering, andtechnology (CRESMET)
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Transforming Society
$20 million - federal, state, and industry grantfunding
Promotes excellence in K-20 science, math,engineering, and technology-based educationpolicies
Platform forSustainability
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Initiatives:
Polytechnic Campus at ASU Barrett Honors College Student Programs
– Edson Student Entrepreneur Initiative– Tech Venture Clinic– W.P. Carey School of Business– Ira A. Fulton School of Engineering
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Focus on theIndividual
Platform forSustainability
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Focus on theIndividualExemplar Initiative:
Polytechnic Campus at ASU
Platform forSustainability
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Emphasis on experienced-based learning andapplications-based problem solving
$27.5 million in new classroom and researchspace added
30% enrollment increase for four consecutiveyears
Initiatives:
ASU Scottsdale Center for NewTechnology and Innovation
Downtown Phoenix Campus University Public Schools project Stardust Center for Affordable
Homes and Family
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Social Embeddedness
Platform forSustainability
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Mixed use: Education, arts, research, business,housing
Great design that creates interactivity 24/7 environment Community engagement Clear theme(s) Strong builder-developer partner Niche and general marketing
Exemplar Initiative:
ASU Scottsdale Center for NewTechnology and Innovation
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Social Embeddedness
Platform forSustainability
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Initiatives:
The Biodesign Institute Institute for Computer and Information
Science and Engineering (INCISE)
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Intellectual Fusion
GloballyEngagedNetwork
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Intellectual Fusion
Exemplar Initiative:
The Biodesign InstituteGloballyEngagedNetwork
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Sponsors and Centers include: TGen, Mayo Clinic, Barrows, Private Sector Applied NanoBioscience BioOptical Nanotechnology Evolutionary Functional Genomics Infectious Diseases and Vaccinology Neural Interface Design Protein and Peptide Therapeutics Rehabilitation Neuroscience and
Engineering
Initiatives:
Enhanced Partnerships with Mexicoand rest of the world- Executive MBA with ITAM Mexico
and the People’s Republic ofChina
CONACYT Fellowship program
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Global Engagement
GlobalEngagedNetwork
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Exemplar Initiative:
Executive MBA with ITAM Mexico and China
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Design Imperative:Global Engagement
GlobalEngagedNetwork
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Executive MBA with ITAM, Mexico Executive MBA program for top Mexican business leaders Focus on emerging international business climateW.P. Carey MBA Beijing & MBA Shanghai Executive MBA program for top Chinese business leaders Partnership with the Chinese government, Shanghai
National Accounting Institute, Tsing Hua University, andMotorola
While ASU movesalong its 10-year
transformation intothe “New American
University,” it iscommitted to:
Becoming a catalyst forentrepreneurship andinnovation
Creating a platform forsustainability
Promoting a globally engagednetwork
Looking Toward the Future
Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
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Assure that new technologies willbe adopted in the marketplace
Spin off and nurture newenterprises
Design structures that will facilitatescientific and industrialadvancement
Avoid replication
In order foruniversities to
be catalysts ofentrepreneurship
and innovation,they must:
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Conduct proprietary Researchand Development
Create designs that enableflexibility and change(interdisciplinary and school-centrism)
Foster regional competencies tosecure global competitiveness
Maintain and enhance linkagesbetween science, technology andhumanism
Universities mustalso position
themselves tobecome platformsfor sustainability:
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
The pooling of resources by Asianand European universities hasresulted in better societal andeconomic engagement with loweroverall transaction costs
Thus, in North America we shouldfocus on partnership buildingbetween universities in Mexico,Canada, and the United States
We can then use these partnershipsto develop strategic clusters whereresearch, technology, andknowledge are fostered
Finally, universitiesmust be committed to
ensuring a globallyengaged network:
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
However, each universityand region is unique
and will need to developits own methods for
improvement byconsidering these
strategies:
Focus by area (urban, regional,national, international)
Determine the desired niche of eachuniversity and avoid replication
Develop a unified, interdisciplinaryapproach to support all universitiesand surrounding communities
Build partnerships to pool resourcesand create regional clusters ofinnovation
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
Tec de Monterrey isimplementing these
strategies to addressthe functions of the
21st century universityas it launches its
“Mission for 2015”
This new mission highlights a turningpoint for Tec de Monterrey as apartnership builder with cities inMexico and Latin America.
Monterrey is just one example whereacademic and business communitiesare closely integrated and workingtoward entrepreneurship andinnovation, sustainability, and aglobally engaged network.
Thus, Tec de Monterrey is pacingitself to become a local, regional andglobal leader in promoting the rolesof the universities in the new, globaleconomy.
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Overview
History Challenges Functions Opportunities
New American University Looking toward the Future
Design Imperatives Case: Phoenix, Arizona ASU Exemplar Initiatives
ASU: Building Arizona’s FutureThe Role of Universities in Knowledge Economies
Dr. Michael M. CrowPresident
Arizona State Universitywww.asu.edu
February 15, 2005Monterrey Mexico