artist arena vip experiences

11
VIP EXPERIENCES

Upload: bill-ashton

Post on 19-Feb-2017

213 views

Category:

Documents


0 download

TRANSCRIPT

VIP EXPERIENCES

A one-sheet to allow managers and agents to see VIP package prices, contents, cost of goods, final gross and net splits to artists.

Estimating where all the financials will fall after VIP packages have been purchased for a tour cycle.

WHAT IS A REVENUE PROJECTION?Band VIP Meet & Greet Experience

199.00$ x 50 per show

Ticket Face Value 50.00$

Costs1 General Admission or Premium Reserved Ticket -$ Meet & Greet w/ members of Band -$ Individual photo w/ members of Band -$ One Exclusive set of "Band " Dice with Custom Pouch 4.50$ One Commemorative Laminate 1.80$

6.30$ per head

Markets 30Tix/Market 50Bundle Price $199.00

Gross Revenue 298,500.00$

Less: Ticketmaster Fee 38,506.50$ 12.9%Less: Ticket Face Value 75,000.00$ 2,500.00$ per nightAdjusted Gross: 184,993.50$

Less: COGS 9,450.00$ 315.00$ per nightLess: Shipping 350.00$ **Drop-ship items to tourTotal Net: 175,193.50$

Historical Sell-through: 80%Estimated Total Net: 140,154.80$

Artist Share: 80%

Estimated Artist Net: 112,123.84$ Potential Artist Net: 140,154.80$ (100% Sell-through)

2

TRUE NET DEALS

No Hidden or Admin fees

No Markups

Invoices provided

Artist Arena has been an important part of 311’s team for 10 years; handling our ticket pre-sales and VIP packages. Their dedication continues to ensure 311 fans get the best of the best. They care, and it shows. — Peter Raspler, Red Light Management

EXPERIENCES

3

Meet & greets

Soundcheck parties

On-stage seating

Unique on-site fan experiences

We are entering our fourth year as partners with Artist Arena and could not be more pleased with

the development and growth of the WWE VIP Experience program. The Artist Arena team has been eager and enthusiastic about this partnership since its inception and have been integral in making this VIP program grow from a 10 show pilot to over 150 events this past year. The VIP program has been a wonderful way to create memorable fan experiences for the WWE Universe while also adding extremely valuable incremental dollars to our overall event revenue. — Justin Scalise, WWE

4

Our services expand to tying in album bundles with packages.

Creating unique codes to message, sending them redemption pages skinned to the artists look and feel.

Artist Arena will build, host and report to SoundScan.

Fan notifications to redeem offers for highest album delivery rate.

ALBUM BUNDLES

MERCHANDISE

5

The team at Artist Arena are amazingly dedicated when it comes to creating unique fan experiences and merchandise solutions for

artists. They act as a partner to the artist and really help managers and artists fulfill their visions. — Andrew Gertler, AG Artists (SHAWN MENDES)

Artist Arena’s full service ticketing platform can host & execute transactions for offers in any market.

Partnering with venues’ primary platforms, such as Ticketmaster, allow us to re-direct & retrieve the highest sell through rate of packages.

Fans have an easy experience finding their city & purchasing packages with only a couple of clicks.

TICKETING

6

Mobile Friendly

Working with the Artist Arena team has been

great. They are extremely re-sponsive and put together a great marketing campaign and customer experience for our VIP packages.

— Jared Glick, Glick Management

(TIMEFLIES, MISTERWIVES)

With our custom app, Artist Arena is able to upgrade fans to different offers on site.

Technology that will serve on any tablet device.

ON-SITE PACKAGE UPGRADES

7

Artist Arena works with partners and clients to ensure VIP awareness is visible on a local & national level.

Strong SEO optimization helps fans find our offers by using simple key words in any search engine.

We build, develop, host & manage splash pages for artists’ dot com.

With a full service CRM team we create detailed analytics surrounding marketing efforts.

MARKETING

8

Email blasts

Local contests with promoters

Campaigns via band socials

Plus moreAs a marketing executive, I love that Artist Arena takes the time to pay attention to details and focuses on accomplishing their client’s goals during on-sale rollouts. Their hands-on approach to their clients’ and partners’ needs is refreshing. — Eddie Clemens, UTA

Offices overseas allows us to produce and ship items from the UK, giving us the opportunity to bring experiences to any part of the world.

INTERNATIONAL

9

I had great experience with Artist Arena, especially for all my Japanese artists. It is great way to make additional money when you are coming from far East! — Kaori Hayashi, Hayashi International Promotion

PARTNERSHIPS

10

1 1

Bill Ashton

General Manager

[email protected]

(646) 734-5285

CONTACT