ARTDIRECTION

CURRICULUM EXCTRACT Photography, Type Journey, Conceptual Thinking,Layout, Digital Design, Design Influences, Art Direction,Integrated Concepting, Pop Culture Engineering, Brands& Branding, Presentation Sklills & Personal Coaching...

PRESENTATIONYou will stand in front of your teacher and classmates to explain your concept and show your ideas. This practice will prepare you for your career.

EXECUTIONYou have the idea, now make it happen. You’ve learned tools like Photoshop, Illustrator and photography to create a polished presentation.

CONCEPTINGAs an Art Director, Strategy is shaping your Creative. In knowing the Tools and Tricks you will be able to make smarter Campaigns!

STRATEGY & CRAFT As an Art Director, Strategy is shaping your Creative. In knowing the Tools and Tricks you will be able to make smarter Campaigns!

HERE ARE SOME OF THE SKILLS YOU WILL LEARN:

M.Sc.INBUSINESSMANAGEMENT

GRADUATION & JOB PLACEMENT SUPPORT

In your 8th quater you come back to our campus in Berlinor Hamburgto finish your portfolio and write your thesis.After your graduation – so-called ‚screenings‘ are held, withfamous agencies and companies visiting our school and hiring our students right away.

ACADEMIC MODULES

As we are an international school – we are measuring in quaters, which means: 3 quater breaks per year.In your first year – within the breaks, you‘ll attend ouracademic partner campus, Steinbeis SMI for your M.Sc. modules in Berlin.

2nd YEAR WITH US

Upon mastering the fundamentals in your first year, you spend your second year studying and working as anintern in New York, Moscow, Paris, London, Stockholm,Sydney and many other location possibilities in order todevelop a global perspective.

1st YEAR WITH US

Our Master program takes 2 years to complete. In the 1st year of your studies, you‘ll learn everything you need to know for your chosen discipline – either in Hamburg or in Berlin, from the best mentors and professionals in the industry.

YOU CHOOSE YOUR DISCIPLINE 1st

THIS MASTER INCLUSIVE THE MIAMI AD SCHOOL EUROPE PORTFOLIO PROGRAM IS A MASTER IN BUSINESS MGMT.

• MARKETING• CREATIVE COURSES OF EXCELLENCE• BUSINESS & MANAGEMENT

With ‚discipline‘ we mean the core focus of your studies –it is either: • ART DIRECTION, DIGITAL DESIGN,• COPYWRITING or• CREATIVE TECHNOLOGY.

HERE IS HOW IT WORKS: