Boogie was born in Serbia and emigrated to the United States in 1998. He has exhibited with Alain Le Gaillard, Paris and at Paris Photo. He has upcoming exhibitions at l’eclaireur gallery, Tokyo and Higher Pictures, New York. His work has appeared in The New York Times, Rolling Stone, TIME magazine, Maxim, Playboy, among other publications. His clients include Nike, Lee Jeans, Element Skateboards, Shellac. Boogie lives and works in Brooklyn, New York.

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As an undercover photographer, JR transforms his pictures into posters and makes open space photo galleries out of our streets. An acute observer of our time, as comfortable in cozy neighborhoods as in urban ghettos, he ques-tions pedestrians with the exhibitions he mounts on their everyday commutes.Using a camera he found once in the subway, JR finds inspiration in informal encounters he makes following his travels and his intuitions.From 2001, he has been pointing his camera to a number of communities (writers, breakdancer, fresstylers, ...), and worked with popular actors and musicians such as Vincent Cassel, IAM or the Gotan Project.From 2004, he has been working on the 28 millimeters project, which first part - Portrait of a generation - led him up to the New York Times front page. The large size pictures of the Mont-fermeil and Clichy-sous-Bois youth have been notably displayed on the walls of the European Center for Photography and the square of the Hotel de Ville, in Paris.His pictures beginning to sell at Hotel Drouot of Paris, he keeps on planning unauthorized exhi-bitions of large size pictures such as in Rome or in Wuppertal (Germany). He is currently working on the second and third parts of the 28 millime

ters project in Middle East and Brazil.The 3rd stage of the 28 millimeters project - Women Are Heroes - has already led him to Africa in post-conflicting zones to shoot the women with who he wishes to share painful stories and to testify of their desire to live. Their portraits were already pasted in Sierra-leone and in Liberia. In 2008-2009, JR will develop this project in India and in Asia.

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He has been tipped by the leading financial press as one of the street art movement’s most investable artists, but Sickboy refuses to play by the rules of the mainstream art industry. Turning down offers by auction houses and galleries, the British artist stays true to his ‘outsider’ roots.

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