are users the gold standard for accessibility evaluation?

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Are Users the Gold Standard for Accessibility Evaluation? 7 th April - W4A’14 Amaia Aizpurua 1 , Myriam Arrue Simon Harper 2 , Markel Vigo 3 U. of the Basque Country University of Manchester http :// dx . doi . org /10.1145/2596695.2596705 1: @amaiaaizpurua 2: @sharpic 3: @markelvigo

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Page 1: Are Users the Gold Standard for Accessibility Evaluation?

Are Users the Gold Standard for Accessibility Evaluation?

7th April - W4A’14

Amaia Aizpurua1, Myriam Arrue Simon Harper2, Markel Vigo3

U. of the Basque Country University of Manchester

http://dx.doi.org/10.1145/2596695.2596705

1: @amaiaaizpurua 2: @sharpic3: @markelvigo

Page 2: Are Users the Gold Standard for Accessibility Evaluation?

Motivation

• User testing for accessibility evaluation

• Encouraged by the community

• No established procedures– What?– When? – How?

27th April - W4A’14 Are Users the Gold Standard for Accessibility Evaluation?

Page 3: Are Users the Gold Standard for Accessibility Evaluation?

In practice

• Evaluating web accessibility for blind users

– User testing method• Effectiveness in identifying accessibility problems

[Mankoff et al. 2005]

– Accessibility guidelines• Partial coverage of user problems [Power et al. 2012]

37th April - W4A’14 Are Users the Gold Standard for Accessibility Evaluation?

Page 4: Are Users the Gold Standard for Accessibility Evaluation?

Study results• Accessibility: conformance vs. perceived

Website AA conformance level Perceived

47th April - W4A’14 Are Users the Gold Standard for Accessibility Evaluation?

Median Mode SD

6 7 1.95

6 6 1.42

2 1 1.62

6 6 1.95

1: very inaccessible

7: very accessible

Satisfied SC Non-satisfied SC

73% 27%

69% 31%

52% 48%

36% 64%

Page 5: Are Users the Gold Standard for Accessibility Evaluation?

Why this mismatch?

• Guidelines vs. user problems

• Eliciting users’ problems– Experience/report problems differently: web

expertise– Interaction context, tasks type

• Identifying accessibility issues– Combination of causes, contextual

information– Under the influence of the evaluator effect

57th April - W4A’14 Are Users the Gold Standard for Accessibility Evaluation?

Page 6: Are Users the Gold Standard for Accessibility Evaluation?

Discussion

• Inclusive participatory evaluation– Following the considerations of co-operative

evaluation– Evaluator and user evaluating a website

collaboratively– Instead of interpreting data afterwards, work

on problems during the session

• Improve effectiveness

67th April - W4A’14 Are Users the Gold Standard for Accessibility Evaluation?

Page 7: Are Users the Gold Standard for Accessibility Evaluation?

Conclusions

• User testing may not be the gold standard for web accessibility evaluation

• Users are a gold mine

• Co-operative accessibility evaluation

• Bridge the gap?

77th April - W4A’14 Are Users the Gold Standard for Accessibility Evaluation?