apta annual 2016 giro first mile last mile

First-Mile last mile: Which role to play?

Arjan van Andel

Director, Business Development, GIRO, Montréal

“First-Last mile is used to describe

the difficulty in getting people to-from

a transportation hub, especially railway stations,

bus depots, and ferry slips,

to their final destination”

2 Source: Wikipedia

It is not just a suburban issue

3

3.3 miles

35 minutes

It is the inability

to meet the

service standards

cost-efficiently

with a fixed set

of resources

There are many options!

4

So what to do?

Possible solutions

Focus on customer experience

6

1. Travel time

2. Quality of service offer

3. Availability of rail services

4. Congestion

5. Transit ticket price

6. Distance of travel

7. Security

8. Street infrastructure

9. Price of gasoline

10. Comfort

11. Marketing campaign

12. Environmental awareness

13. Being able to do other activities during travel

Strong Infl. Medium Infl. Low Influence No Influence

No. of cities

Influence on Mobility Behavior

Top 3: 1. Travel time 2. Service quality 3. Availability

#5: Price

(<50% of votes)

MAN Corporate Communications

#4: Congestion

Provide attractive service: KPI’s

Efficient #Peak vehicles

Cost/mile, cost/pax, cost/pax-mile

Fast Transit/car travel time ratio

Minimum headway

Minimum wait/connection times

Informed Real-time personalized information

Convenient % seating, % standing, % left behind

All day Hours of service

Comprehensive Inclusive for everyone

Economically attractive Fares

7

Analyze the service offered

Late night challenge: before network re-design

8 Source: APTA Multimodal Workshop, 2016

Analyze the service offered

Different markets

9 Source: USDOT Multi-modal DRT Workshop, 2016

Develop various service concepts


Analyze the network

Network overview

• What are existing services?

• At what frequency?

• Served population

within walking distance

• Served jobs

11

Analyze travel demand

Use fare card data and other

demand information

Evaluate quality of service

• Travel/wait/walk times

• Number of connections to get

to destination

• Ratios to compare to car travel

time

• Required capacity

12

► Evaluate service offer vs demand with AFC/APC data

► Adjust services with current resources

Analyze service offer

13

Insufficient service overloaded trips

Service adjusted to demand

Final evaluation of service standards


Still not meeting the service standards?

Success factors

• Attractive door to door service

• Single fare and trip planning application

• Personalized customer information

• Real time interfaces between the various operators

• Data sharing

15

Provide on-demand service?

Partner with other operators?

Pinellas: partner with Uber and Taxi


Key presentation take-aways

► Understand customer door to door travel patterns (OD)

► Provide the most attractive core service (KPI’s)

► Understand your performance (AFC, APC, AVL data )

► Provide single fare and trip planning tools

► Partner with other mobility providers and road authorities

► Ensure sharing of data and open standards

Discussion points

► Make or buy?

► Who plans-schedules-operates the first mile last mile services?

► Who provides the customer information?

► How to integrate services?

► How to manage service changes and events?

► How to deal with privacy issues?

Arjan van Andel Director, Business Development

GIRO Inc., maker of HASTUS [email protected] +1 202.805.4706 or +1 514.383.0404 /company/GIRO

Thank you! Any questions?

apta annual 2016 giro first mile last mile

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