apta annual 2016 giro first mile last mile
Post on 17-Feb-2017
Embed Size (px)
First-Mile last mile: Which role to play?
Arjan van Andel
Director, Business Development, GIRO, Montral
First-Last mile is used to describe
the difficulty in getting people to-from
a transportation hub, especially railway stations,
bus depots, and ferry slips,
to their final destination
2 Source: Wikipedia
It is not just a suburban issue
It is the inability
to meet the
with a fixed set
There are many options!
So what to do?
Focus on customer experience
1. Travel time
2. Quality of service offer
3. Availability of rail services
5. Transit ticket price
6. Distance of travel
8. Street infrastructure
9. Price of gasoline
11. Marketing campaign
12. Environmental awareness
13. Being able to do other activities during travel
Strong Infl. Medium Infl. Low Influence No Influence
No. of cities
Influence on Mobility Behavior
Top 3: 1. Travel time 2. Service quality 3. Availability
Provide attractive service: KPIs
Efficient #Peak vehicles Cost/mile, cost/pax, cost/pax-mile
Fast Transit/car travel time ratio Minimum headway
Minimum wait/connection times
Informed Real-time personalized information
Convenient % seating, % standing, % left behind
All day Hours of service
Comprehensive Inclusive for everyone
Economically attractive Fares
Analyze the service offered
Late night challenge: before network re-design
8 Source: APTA Multimodal Workshop, 2016
Analyze the service offered
9 Source: USDOT Multi-modal DRT Workshop, 2016
Develop various service concepts
10 Source: APTA Multimodal Workshop, 2016
Analyze the network
What are existing services?
At what frequency?
within walking distance
Analyze travel demand
Use fare card data and other
Evaluate quality of service
Number of connections to get
Ratios to compare to car travel
Evaluate service offer vs demand with AFC/APC data
Adjust services with current resources
Analyze service offer
Insufficient service overloaded trips
Service adjusted to demand
Final evaluation of service standards
14 Source: APTA Multimodal Workshop, 2016
Still not meeting the service standards?
Attractive door to door service
Single fare and trip planning application
Personalized customer information
Real time interfaces between the various operators
Provide on-demand service?
Partner with other operators?
Pinellas: partner with Uber and Taxi
16 Source: APTA Multimodal Workshop, 2016
Key presentation take-aways
Understand customer door to door travel patterns (OD)
Provide the most attractive core service (KPIs)
Understand your performance (AFC, APC, AVL data )
Provide single fare and trip planning tools
Partner with other mobility providers and road authorities
Ensure sharing of data and open standards
Make or buy?
Who plans-schedules-operates the first mile last mile services?
Who provides the customer information?
How to integrate services?
How to manage service changes and events?
How to deal with privacy issues?
Arjan van Andel Director, Business Development
GIRO Inc., maker of HASTUS email@example.com +1 202.805.4706 or +1 514.383.0404 /company/GIRO
Thank you! Any questions?