appstor.io 2016 pitch for events
TRANSCRIPT
Grow your app at App Store
Problem
Apple’s App Store now has over 2,8 million apps
Competition in the App Store is growing - and developers and publishers need tools that increase the number downloads and purchases of applications
The SolutionWe propose for App Store developers All-in-one service to support product lifecycle of your applications in the most popular App Stores on the market
Analytics and ASO
Great application websites
Support CRM and review monitoring
The Market
We want to get more than 2 000 active users at first year and growth to 20 000 in 3 years perspective
1 mln Developers and
publishers at App Store
Competitors (sites for apps)Service used as application url at App Storefacebook.com 185,220wordpress.com 24,270twitter.com 22,949sites.google.com 13,003wix.com 10,078youtube.com 5,755itunes.apple.com 4,838plus.google.com 1,648launchkit.io 548appsites.com 71
Competitors as App Store analytics platforms
https://www.appannie.com/https://sensortower.com/https://launchkit.io/http://appfollow.io/
How does your product work?
Create website for appUser registration Get application growth tips and store analytics
Get first places at charts, downloads and happy users ;-)
Business model
Also, now we monetize via App Store affiliate program (7% of app price)and Ads on free app sites and apps catalogs (AdSense)
Marketing
Virus promotion at technical blogs and services like Product Hunt and reddit
Cold emails and calls via App Store developers base
Inbound Marketing write content about apps growth tips ans tricks and App Store analytics
Facebook and Google AdWords ads
Security
Roadmap
Oct 2015 Start of development
Nov 2015 Beta version release
Jan 2016 First users
Mar 2016 Virus promo at ProductHunt (Retro App Store)
Aug 2016 Running beta for ASO service and review monitoring
Oct 2016 Start selling service
More than 500 developers registered (50 active users)Created 1200 free app sites
Andrey Tkachenko Product development and marketing
https://www.facebook.com/tkachenko.andrey http://twitter.com/tkachenko
More 11 years as a webdeveloper and marketing manager at Bigmir)net, tochka.net, MacPaw and all.bizHave many different startups and crazy ideas ;)
Alexandr Bilyk Development
https://www.facebook.com/barbarian.idol
Work at : www.topmall.ua, www.all.biz, www.turistua.com, www.uaua.info, www.likar.info, meteoprog.ua
And big thx to our friends and mentors