applications of the social semantic web
DESCRIPTION
Applications of the Social Semantic Web: 1. DOMAINS 2. LINKED OPEN DATA 3. ENTEPRISE 2.0 4. THE WEB �TRANSCRIPT
Social Semantic Web and its applications applications and practice
Maciej Dabrowski [email protected]
What?
1. APPLICATION DOMAINS 2. LINKED OPEN DATA 3. ENTEPRISE 2.0 4. THE WEB
CHARATERISTICS
LARGE VOLUME OF HETEROGENEOUS DATA
3 “V”S OF BIG DATA: § VOLUME § VARIETY § VELOCITY
REMEMBER
THE LINKED DATA WEB IS NOT JUST ABOUT CONNECTING DATASETS, BUT ABOUT LINKING INFORMATION AT THE LEVEL OF A SINGLE STATEMENT OR FACT
WHERE linked data and ssw are applied
THE WEB E-GOVERNMENT ENTERPRISE 2.0 SOCIAL PLATFORMS NEWS/MEDIA PORTALS AGGREGATORS OTHER
THE WEB
Google recipes
h6p://support.google.com/webmasters/bin/answer.py?hl=en&answer=173379
GOOD RELATIONS
enterprise
Enterprise 2.0
“ENTERPRISE 2.0 IS THE USE OF EMERGENT SOCIAL SOFTWARE PLATFORMS WITHIN COMPANIES, OR BETWEEN COMPANIES AND THEIR PARTNERS OR CUSTOMERS”
- MCAFEE, MIT SLOAN, 2006
Enterprise 2.0 and the Web
MANY ENTERPRISES HAVE AN ONLINE PRESENCE ON VARIOUS WEB 2.0 SERVICES TO REACH THEIR CUSTOMERS:
TWITTER SLIDESHARE FACEBOOK FLICKR LINKEDIN ETC.
Social aspects of Enterprise 2.0
ENTERPRISE 2.0 INTRODUCES NEW PARADIGMS IN ORGANISATIONS WITH REGARDS TO KNOWLEDGE SHARING AND COMMUNICATION PATTERNS ADOPTION: http://strange.corante.com/2006/03/05/an-adoption-strategy-for-social-software-in-enterprise
Open-source applications
OPEN-SOURCE WEB 2.0 APPS CAN BE EFFICIENTLY USED IN ORGANISATIONS TO BUILD ENTERPRISE 2.0 ECOSYSTEMS: BLOGGING: WORDPRESS, ETC. WIKIS: CONFLUENCE, MEDIAWIKI… INTEGRATED CMSS: DRUPAL, ETC.
A Use Case: Enterprise Social Web
Information fragmentation issues
HETEROGENEITY OF PEOPLE, SERVICES, NEEDS AND PRACTICES LEADS TO VARIOUS SERVICES AND TOOLS BEING DEPLOYED
BY USING VARIOUS SERVICES (BLOGS, WIKIS, ETC.), INFORMATION ABOUT A PARTICULAR OBJECT (E.G. A PROJECT) IS FRAGMENTED OVER A COMPANY’S NETWORK
APPLICATIONS ACT AS INDEPENDENT DATA SILOS, WITH DIFFERENT APIS, DIFFERENT DATA FORMATS - DATA INTEGRATION CAN BE A COSTLY TASK
Cisco use case
HETEREGENEOUS DATA: § CALENDAR § EMAIL § INSTANT MESSAGES § DOCUMENTS § SENSORS CONCEPT: MY PHONE RINGS, DISPLAY ALL THE RELEVANT PIECES OF INFORMATION TO THE INCOMING CALL
MEDIA
Bbc use case
CREATE HAND-CRAFTED, CUSTOMIZED SITES FOR THEIR PROGRAMS TO PROMOTE THEM 1000 – 1500 PROGRAMS AIRED DAILY ONLY SOME PROGRAMS COVERED DUE TO THE LACK OF RESOURCES
BBC INTERACTIVE VIDEO PLAYER FOR THE OLYMPICS
MOTIVATION
DATA VOLUME IS VAST TOO MUCH TO CURATE MANUALLY SERVICES: 1. A STATS SERVICE, THE OLYMPIC DATA API
PROVIDING ALL OF THE SPORTS DATA: SCHEDULES, STARTING LINEUPS, RESULTS, RECORDS, MEDAL TABLES AND VIDEO LOGGING DATA.
THREE SERVICES
2. THE DYNAMIC SEMANTIC PUBLISHING PLATFORM (DSP). THIS IS THE FRAMEWORK FOR CREATING OVER 10,000 ATHLETE PAGES, PLUS A PAGE PER EVENT, DISCIPLINE, COUNTRY AND VENUE.
3. A SERVICE TO RECEIVE, PROCESS AND STORE DATA FROM THE OLYMPIC BROADCASTERS' DATA FEED (BDF).
BBC AND LINKED DATA
RESULT OF THE LONDON IO SUCCESS FUNDED TO EXPLORE LINKED DATA TECH FOCUSED AROUND FOUR AREAS: • LOCATION • EVENTS • POLITICS • RESPONSIVE DESKTOP
BBC AND LINKED DATA
STEP1: EXTRACT NAMED ENTITIES • “LONDON”, “MR CAMERON” • USE NLP (NATURAL LANGUAGE PROCESSING)
STEP2: MATCH TO DBPEDIA CONCEPTS “LONDON” TO http://dbpedia.org/resource/London
HTTP://WWW.BBC.CO.UK/BLOGS/INTERNET/POSTS/OLYMPIC_DATA_SERVICES_AND_THE
Notube – bbc social tv
SENSORS
LINKED SENSOR MIDDLEWARE
SENSORS PUBLISH SEMANTIC DATA LSM INTEGRATES STRUCTURED DATA FROM VARIOUS TYPES OF SENSORS TO PROVIDE A UNIFIED VIEW THAT IS EASY TO QUERY AND ANALYZE
h6p://lsm.deri.ie
Citizen sensing
USING CONTENT AND BEHAVIOURS OF USERS TO UNDERSTAND WHAT’S HAPPENING ON THE WEB WIDE USE OF WEB 2.0 MEDIA IN CRISIS SITUATIONS
EARTHQUAKES TERRORISM PLANE CRASH …
Sakaki et al, 2010
h6p://techcrunch.com/2008/11/26/first-‐hand-‐accounts-‐of-‐terrorist-‐a6acks-‐in-‐india-‐on-‐twi6er/
crowdsourcing
THE PRACTICE OF OBTAINING NEEDED SERVICES, IDEAS, OR CONTENT BY SOLICITING CONTRIBUTIONS FROM A LARGE GROUP OF PEOPLE, AND ESPECIALLY FROM AN ONLINE COMMUNITY.
government
RESEARCH FUNDING EXPLORER
Research funding explorer
BODIES: § THE DEPARTMENT OF BUSINESS
INNOVATION AND SKILLS (BIS), § TALIS, § THE RESEARCH COUNCILS UK, § THE FUNDING COUNCILS, INTELLECTUAL
PROPERTY OFFICE (IPO) § TECHNOLOGY STRATEGY BOARD (TSB)
HTTP://BIS.CLIENTS.TALIS.COM/ABOUT
Research funding explorer
DATA: § STEM CELL RESEARCH, § RFID, § ADVANCED COMPOSITE MATERIALS, § PLASTIC ELECTRONICS
ALL INTEGRATED USING LINKED DATA
HTTP://BIS.CLIENTS.TALIS.COM/ABOUT
HTTP://WWW.ERS.USDA.GOV/DATA-PRODUCTS/ATLAS-OF-RURAL-AND-SMALL-TOWN-AMERICA/GO-TO-THE-ATLAS.ASPX#.UYG_CR_1BMG
Large movement in the uk
other
Life sciences
THE BIO2RDF PROJECT USES OPEN-SOURCE SEMANTIC WEB TECHNOLOGIES TO PROVIDE INTERLINKED LIFE SCIENCE DATA TO SUPPORT BIOLOGICAL KNOWLEDGE DISCOVERY
A detailed example
Multinational company use case
HETEREGENEOUS DATA: § CALENDAR § EMAIL § INSTANT MESSAGES § DOCUMENTS § SENSORS CONCEPT: MY PHONE RINGS, DISPLAY ALL THE RELEVANT PIECES OF INFORMATION TO THE INCOMING CALL
APPROACH
ALL SOURCES PRODUCE RDF USE EXISTING VOCABULARIES WHERE POSSIBLE, OTHERWISE, PROPOSE A NEW STANDARD INTEGRATE WITH THE EXISTING SYSTEM RDF DATA IS PROCESSED WITH SPARQL SMEANTIC WEB RELEVANT AT TWO STAGES: • MAPPING • QUERYING
Mapping - ontologies
Example mapping
summary
THE WEB E-GOVERNMENT ENTERPRISE 2.0 SOCIAL PLATFORMS NEWS/MEDIA PORTALS AGGREGATORS