anti fraud
TRANSCRIPT
Inna TarasyanAni Yesayan
Narine Yeghiazaryan
by team CopyLight
What is Counterfeitin
g
• Global trade in illegitimate - $600 billion
annually.
• 5%-7% of the world trade is in counterfeit
goods.
• Counterfeiting poses a threat to global health
and safety.
Our Solution
• A mobile app that reports counterfeit
products and good, with their locations
and photos to the counterfeited brand
and anti-counterfeit organizations.
Our Solution
Our Solution
1. Brand registers in the
system
4. Violations get checked and approved/declined by
anti-counterfeiting organizations
2. Consumers report violations via the mobile app (filtered by
us)
5. Approved violation reporters get paid by brand/organization
3. Violation package is provided to
brand and anti-counterfeiting organizations
Business Model
Up-to-date statistics about the locations, types &
amounts of counterfeit products
Mobile Solution, available to all
consumers
Main Advantages
Application notifies users about possible counterfeit products nearby
Future Development
Integration with Social Networks
Addition of new features to the app (security, reliability, etc.)
Development for other platforms (iOS, Android,
Symbian)
Thank you