and how to prepare for them - teachersmarketplace.com · and how to prepare for them ... dents who...

Careersand How to Prepare for Them

www.teachersmarketplace.comClick here to return to Website

Caswell & Caswell

Business EnglishLower Level LearnersAlternative EducationEffective Telephoning

Business CommunicationsCareer CDs & Videos

http://www.teachersmarketplace.com/

Table of Contents

Business Communication Skills Page 3Business Communication Skills Videos Page 7Business Communication Skills Idioms Page 11Business Communication Skills Law Page 11Job Search Skills Videos Page 12Workplace Issues Videos Page 14Job Search CD Series Page 15Job Survival Series Page 17Job World Issues CD Series Page 19Career & Life Planning 0Economics Videos and Books Page 22Mathematics and Work Ethincs Page 24Videos on Business Technology Page 25Business Resources Page 26

© 2006, Caswell & Caswell, 1-800-757-7668, www.teachersmarketplace.com,

Business EnglishFrameworks

Paul Emmerson, AdvancedBusiness English Frameworks is anew addition to the highly successfulCambridge Copy Collection series.This photocopiable resource book is

MANAGEMENT1. Organization structure2. What do managers do?3. Resources4. Customer needs5. Improving customer

relations6. Managing change7. Company strategy8. Entrepreneurs and SMEs9. Problems, problems10. Personal management

qualities11. The international manager12. Business ethics: a case

studySALES AND MARKETING13. SWOT analysis14. Market research15. Product R&D/design16. Product description17. Marketing strategy18. Limits to marketing19. Marketing budget20. Marketing mix: one

productFINANCE AND ACCOUNTING21. Income statement22. Balance sheet23. Managing cashflow24. Company analysis25. Investment advice

PRODUCTION & OPERATIONS26. Production process27. Operations growth28. Quality management29. Logistics and transportHUMAN RESOURCES30. Pay and promotion31. Job satisfaction32. Recruitment and selection33. Training and team-building34. Legal obligationsINTERNATIONAL TRADE35. Trade and government

policy36. Importing37. Exporting38. Manufacturing locationECONOMIC AND POLITICALCONTEXT39. Globalization40. Social responsibility41. The changing workforce42. The future of workINFORMATION TECHNOLOGY43. IT management44. E-commerce45. Website managementCULTURAL AWARENESS46. Cultural "do’s and don’ts"47. Cultural values48. Building relationshipsRECENT BUSINESS NEWS49. Recent business news

for teachers of Business English to use with stu-dents who need English for professional purposes.The book covers a wide variety of business topicsand contains 60 photocopiable frameworks whichcan be used in groups, pairs, or in a one-to-oneteaching situation. The frameworks provide learn-ers with the opportunity to talk about their ownwork situation in a structured way. The book con-tains clear and comprehensive teaching notes toenable teachers to exploit the material in a varietyof teaching situations. The book features:• a wide variety of business topics.• genuinely learner-centred activities.• clear and helpful teaching notes.Contents

Communicating inBusiness

A Short Course for BusinessEnglish Students

Simon SweeneyWritten in North American English,this text is for learners at the inter-

Business Roles 1 and 2Simulations for Business

EnglishJohn Crowther-AlwynThese two resource books of simula-tions enable ESL/EFL students toparticipate in lively discussions on avariety of business topics while improving theirfluency. They offer a range of authentic situations,set in both manufacturing and service organiza-tions as well as in international locations.469538CA Book 1 $39.00648491CA Book 2 $39.00

mediate level and above who need to focus onimproving their skills in the key areas of businesscommunication: taking part in meetings, telephon-ing, negotiating, presenting, and socializing.♦The modular approach allows flexibility.♦The course is short: Each of the 15 course unitsprovides about three hours of classroom time.♦There is a strong emphasis on listening andspeaking.♦Authentic reading passages introduce the themeof each unit.♦Each unit has a "Language and Skills" checklist toprovide a useful reference.♦The course can be used for test preparation.774950CA Student's Book $21.00774942CA Teacher's Edition $21.00774934CA Cassettes (2) $41.00774926CA Audio CDs (2) $41.00

Company to Company,Third Edition

Andrew LittlejohnThe third edition of this highlysuccessful and well-regarded titlebrings the content up to date byincluding recent developments inwritten business communication such as the use of faxes. In addition, the design and overall appearanceof the book has been greatly improved by increasing the size of the book and by providing more realisticexamples of correspondence for users to work with. The essential structure of the book remains thesame. The "Study Sections" present and practice the language of business correspondence, while the"Activity Sections" provide opportunities for students to practice writing to each other in groups and to beinvolved in realistic decision-making discussions.654122CA Student's Book $19.00654114CA Teacher's Book $20.00

Communication Skills

004551CA Spiral Bound $41.00


Business Vocabulary in UseBill MascullBusiness Vocabulary in Use, is a new addition to the best-selling English Vocabu-lary in Use series aimed specifically at intermediate level learners of businessEnglish. Primarily designed as a self-study reference and practice book, it can also beused for classroom work. The book covers a huge range of business topics includingJobs, People and Organisations, Production, Marketing, Finance and the Economy andBusiness Culture. Learners will develop essential business communication skills,focussing on the language used for Meetings, Negotiations and Presentations. Fea-tures: • 66 easy-to-use units: vocabulary items are presented and explained on left-hand pages with a range of practice exercises on right-hand pages. • Presents and

Part I. Jobs, People and Organisations:1. Work and jobs2. Ways of working3. Recruitment and selection4. Skills and qualifications5. Pay and benefits6. People and workplaces7. The career ladder8. Problems at work9. Managers, executives and directors10. Businesspeople and business leaders11. Organisations 112. Organisations 2Part II. Production:13. Manufacturing and services14. The development process15. Innovation and invention16. Making things17. Materials and suppliers18. Business philosophiesPart III. Marketing:19. Buyers, sellers and the market20. Markets and competitors21. Marketing and the market orientation22. Products and brands23. Price24. Place

25. Promotion and packaging26. The Internet and e-commercePart IV. Money:27. Sales and costs28. Profitability and unprofitability29. getting paid30. Assets, liabilities and the balancesheet31. The bottom line32. Share capital and debt33. Success and failure34. Mergers, takeovers and sell-offsPart V. Finance and the Economy:35. Personal finance36. Financial centres37. Trading38. Indicators 139. Indicators 2Part VI. Doing the Right Thing:40. Wrongdoing and corruption41. EthicsPart VII. Personal Skills:42. Time and time management43. Leadership and management styles44. Leadership and management stylesPart VIII. Culture:45. Business across cultures 1

46. Business across cultures 247. Business across cultures 3Part IX. Telephone, Fax and Email:48. Telephoning 1: Phones and numbers49. Telephoning 2: Getting through50. Telephoning 3: Messages51. Telephoning 4: Arrangements52. Faxes53. EmailsPart X. Business Skills:54. Meetings 1: Types of meeting55. Meetings 2: the Chair56. Meetings 4: Discussion and argument58. Meetings 5: Agreement and disagree-ment59. Presentations 1: preparation andintroduction60. Presentations 2: the main part61. Presentations 3: closing and questions62. Negotiations 1: situations andnegotiators63. Negotiations 2: preparing64. Negotiations 3: win-win65. Negotiations 4: difficulties66. Negotiations 5: reaching agreement.

775299CA Paperback $19.00

explains new words in context and shows learners how to use them • Covers a huge range of businesstopics • Contains a comprehensive, learner-friendly answer key • Four colour illustrations and photo-graphs.Contents

Cambridge BusinessEnglish Activities

Jane Cordell, Beginning toIntermediateThis text is a photocopiableideas and resource book ofgames and activities for stu-dents of Business English. Itoffers a variety of pair andgroup activities to practice themost common functions andlanguage of business, fromsocializing and eating out tonegotiating and marketing.

587344CA Book $39.00

BusinessCommunications

International Case Studiesin English

Drew Rodgers, High BeginningConcise, current, and practical forinternational business students intoday's global economy, Business

Communications uses the case study method todevelop students' general communication andvocabulary skills as well as international businessacumen. The text also focuses on information-gathering, problem-solving, and decision-makingactivities, and includes information on businesswriting, telephone calls, and electronic communica-tion.657512CA Student's Book $21.00657504CA Teacher Manual $ 6.50



English forInternational Banking

and FinanceJim Corbett, Low-IntermediateEnglish for International Bank-ing and Finance provides oralskills development through discus-sion, role play and work relatedactivities such as giving presentations, recordedmaterial based on transcripts of native and non-native speaker exchanges, a variety of authentictext types e.g. telexes, letters, memos, and news-paper articles, and a core of specialist vocabulary.The teacher's/self-study guide includes backgroundinformation for nonspecialist teachers.319994CA Student's Book $20.00320003CA Teacher's Book $21.00266777CA Cassette $23.00

English forInternationalNegotiations

A Cross-Cultural Case StudyApproach

Drew Rodgers, IntermediateThis book, built around the case

English in Medicine,2nd Edition

Eric H. Glendinning, BeverlyHolmström, High IntermediateThis book is for doctors, medicalstudents in the clinical phase oftheir studies, and other medicalprofessionals who have to useEnglish to communicate withpatients and colleagues.

study method, covers a wide variety of negotiationsituations in over 20 countries around the world. Itaddresses such issues as factors that influencesuccess/failure, the need for a common languageat the negotiation table, and cultural sensitivity.657490CA Student's Book $21.00657482CA Teacher Manual $ 6.50

It primarily aims to develop speaking and listeningskills, but also focuses on reading skills, in particu-lar the use of reference materials and journalarticles. Practice is also given in writing referralletters and a range of medical documents.The second edition has been revised to take ac-count of the latest developments in medicine.595703CA Student's Book $21.0059569XCA Cassette $23.00595681CA Audio CD $23.00

Essential Telephoningin English

Barbara Garside, Tony GarsideEssential Telephoning in Englishis a short course in telephoningskills short for pre-intermediateto intermediate learners of Busi-ness English. It is designed for use

in the classroom but is also suitable for self-study.Using Essential Telephoning in English will helpadult learners gain confidence in using the tele-phone in English and develop the four skills, withparticular emphasis on Listening and Speaking. Thecourse consists of twelve core units and threeconsolidation units covering a wide range of skillswhich include Answering the phone; Beginning andending a call; Messages; Dealing with problems;Making appointments and Dealing with information.The three Consolidation units allow the student tocheck their progress. The Teacher’s book providescomprehensive teaching notes to accompany thecourse.783887CA Paperback $19.00

English for BusinessStudies

Ian MacKenzie, intermediateEnglish for Business Studies is acourse for students who need to beable to understand and talk aboutkey business and economic con-cepts. The Student's Bookcontains 28 units and covers a full range of busi-ness and economic issues, including Work andMotivation, Production, Marketing, Banking, Busi-ness Ethics, Exchange Rates, and InternationalTrade. The Audio Cassettes and Audio CDs containauthentic interviews with experts talking abouttheir fields of business or economics.483530CA Student's Book $20.00483522CA Teacher's Book $22.00483514CA Cassettes (2) $41.00587034CA Audio CDs (2) $41.00

Decisionmaker14 Business Situations forAnalysis and Discussion

David Evans, Low-IntermediateDecisionmaker is designed toimprove fluency. The book contains14 challenging business problemsthat engage students in discussionand decision making. Each problem

suggests a number of equally viable solutions,providing a natural springboard for debate. Thesituations are suitable for students with or withoutbusiness experience.448050CA Paperback $39.00



Quick WorkA Short Course inBusiness English

Vicki HollettLow-IntermediateQuick Work is a short coursein Business English that focuseson the practical need of thestudent. Speaking and listeningskills are developed through atask-based approach. Practicalactivities are used throughout. Grammar andlanguage work are integrated into each section.Students will find it easy to relate the tasks totheir own work situation, and to draw on their ownprofessional knowledge, experience, and expertiseto communicate more effectively.The Teacher’s Resource Book provides ideas foralternative tasks and photocopiable materials. TheWorkbook offers exercises for reinforcement, aGrammar Reference Guide and an Answer Key. TheCassette presents all of the listening activities witha full tapescript included in the Student Book.Quick WorkPre-Intermediate457292-7 Student Book $15.95457293-5 Teacher’s Res Bk $ 9.95457294-3 Workbook $ 6.95457295-1 Cassette $17.50457212-9 CD $21.95Intermediate457296-X Student Book $15.95457297-8 Teacher’s Res Bk $ 9.95457298-6 Workbook $ 6.95457299-4 Cassette $17.50457359-1 CD $21.95

InfotechEnglish for Computer

Users, 2nd Ed.Santiago Remacha EsterasInfotech is a comprehensiveintermediate course for stu-dents who need to be able tounderstand and use theEnglish of the computerindustry for study and work.Each of the 30 units develops

all four skills and covers a different aspect ofinformation technology, from Operating Systems toInput/Output Devices for the Disabled.The second edition brings this highly successfulcourse up to date.657202CA Student's Book $20.00657199CA Teacher's Book $21.00657180CA Audio Cassette $23.00657172CA Audio CD $23.00

Words at WorkVocabulary

Development forBusiness English

David Horner, Peter StruttWords at Work is forstudents who want to in-crease their vocabulary inorder to use English moreeffectively in their workinglives. The 17 topic-basedunits cover a wide variety of

Welcome!English for the Travel and

Tourism IndustryLeo Jones, High Int. to AdvancedThis course for people working orplanning to work in the tourismindustry contains fifty 90-minutelessons grouped into ten thematicmodules, covering such topics as

business themes. The Audio Cassette and AudioCDs contain listening and pronunciation activities.Words at Work can be used either for self-study orwith a group. Intermediate.438721CA Student's Book $19.0043873XCA Cassette $23.00585341CA CDs (2) $41.00

dealing with inquiries, making reservations, andhandling complaints. The course develops all fourskills as students carry out realistic and engagingcommunicative tasks.479002CA Student's Book $16.00479010CA Teacher's Book $16.00479029CA Cassettes (2) $41.00626617CA Audio CDs (2) $41.00

NecessarySkills for theWorkforce

2 book softcover seriesAdult Learners gain confi-dence as they practice withthe forms they are likely toencounter in applying for ajob, renting a home, andother essential activities. Bound-in answer key.128 pages.63829SV Housing and Safety $13.0063810SV Job Readiness $13.00



Further AheadA Communication

Skills Course for BusinessEnglish

Sarah Jones-Macziola with GregWhiteGetting Ahead and FurtherAhead make up an integrated,

general Business English course for the learner atthe elementary and lower-intermediate lev-els.They focus on the day-to-day communicativeneeds of adults, have a clear grammatical pro-gression, and present a systematic approach tovocabulary building. They are suitable for stu-dents preparing for work as well as those who arealready employed.Each level provides a core 50-hour course thatcan be supplemented by the four review units, theHome Study Book, and extra activities in theTeacher's Guide.The Video contains four freestanding documenta-ries specially filmed for intermediate level Busi-ness English learners. It is sold with a Teacher’sGuide with photocopiable tasks for learners plusideas on how to use the material and key. Se-quence 1 ‘Welcome to Prince’ focuses on theAmerican sports goods manufacturer. It intro-duces viewers to the company, examines productdesign and focuses on dealing with customers.Sequence 2 ‘The Delivery’ is about a Frenchsupermarket seafood order to a British company.It focuses on ordering, phoning, transportation,quality control and food retailing. Sequence 3 ‘AtLeapfrog’ looks at how a qualitative market re-search company, Leapfrog, can help a largechocolate manufacturer, Mars, in coming to adecision about whether to change a brand nameor not. Sequence 4 ‘The Solar Way’ filmed in BPSolar in Sydney this shows in simple terms howthe technology works and what its applicationsare.531721CA Stud. Bk w/CD-ROM $ 23.00597838CA Home Study Book $ 15.00597846CA Teacher's Guide $ 19.00597854CA Learner's Book Cass $ 23.0063928XCA Learner's Book CD $ 23.0059782XCA Home Study Cass $ 23.00639298CA Home Study CD $ 23.00587778CA Video w/TG $120.00626455CA Video AB $ 13.00

Getting Ahead,2nd Edition

Sarah Jones-Macziola, Greg WhiteGetting Ahead and FurtherAhead make up an integrated,general Business English coursefor the learner at the beginningand lower-intermediate levels.

Staying Ahead VideoAndrew Bampfield, SarahJones-Macziola, Greg WhiteStaying Ahead is a video foruse with lower level learnersof Business English. It containsfour documentary sequenceswhich have been speciallyfilmed to make sure that they

They focus on the day-to-day communicativeneeds of adults, have a clear grammatical pro-gression, and present a systematic approach tovocabulary building. They are suitable for stu-dents preparing for work as well as those who arealready employed.Each level provides a core 50-hour course thatcan be supplemented by the four review units, theHome Study Book, and extra activities in theTeacher's Guide.654076CA Learner's Book $20.0065405XCA Home Study Book $15.00654068CA Teacher's Guide $19.00654017CA Learner's Book Cass $23.00654025CA Learner's Book CD $23.00654041CA Home Study Book Cass $23.00654033CA Home Study Book CD $23.00

include language at the right level and that theycover the most important topic areas for BusinessEnglish learners at this level. The four documen-tary sequences were filmed in the USA, UK,Malaysia and Sweden to give a fully internationalflavour to the video and to reflect the fact thatEnglish is the business lingua franca. The video ispackaged with an 88 page Teacher's Guide con-taining extensive notes, photocopiable viewingand post-viewing tasks and the transcripts of thesequences. The video can be used on its own assupplementary material or as review of the keythemes and language presented in the coursebookGetting Ahead.ContentsSequence 1 Welcome to Arthur D LittleSequence 2 Working for Volvo Car CorporationSequence 3 At the London Boat ShowSequence 4 A business trip to Kuala Lumpur484804CA Video $120.00578175CA Activity Book $ 13.00

Communication Skills Videos


Meeting ObjectivesVicki Hollett and Barnaby NewboltLow IntermediateMeeting Objectives is a set of two compilationvideos of eight short, amusing sequences designedto cover all the essential language functionsencountered by students who need to use Englishin a business context. The functional element iscombined with a strong grammatical element,reinforced by tasks and exercises in theaccompanying Activity Book and Video Guide.458543-3 Video 1 $114.95458552-2 Video 2 $114.95458563-8 Activity Book $ 9.95458564-6 Video Guide $ 4.95

New InternationalBusiness English

Leo JonesThis updated edition has beenredesigned to make it evenmore accessible and relevantto people who need to useEnglish in their day-to-daywork. The existing New Inter-national Business EnglishTeacher's Book, Workbook,and all audio material can beused with this updated edition.The New International Business English Videohas been designed to be used with the highlysuccessful course of the same name. The Videocontains 12 dramatized sequences and 3 documen-tary ones. The dramatized sequences take a lightand humorous approach to the aspects of commu-nication that most directly affect learners at theupper-intermediate level, such as socializing,negotiating and presenting. The 3 documentarysequences focus on company history, organizationand products. The Video is sold with a Teacher’sGuide containing photocopiable activities to give tostudents, advice on using the Video and the scriptsof the sequences which again are photocopiable.Taken together the Video and Teacher’s Guideprovides a rich and easy-to-use package that canbe used to introduce or review the themes of the15 units of the New International BusinessEnglish course.LEVELS Low Intermediate to High Intermedi-ate774721CA Student's Book w/ Prep CD $ 23.00774705CA Workbook $ 16.00774713CA Teacher's Book $ 26.00774691CA Student's Book Cass (3) $ 56.00774683CA Student's Book CDs (3) $ 56.00774675CA Workbook Cass (2) $ 41.00774667CA Workbook CDs (2) $ 41.00774438CA Video (VHS) $140.00

ProfessionalPresentations

Malcolm Goodale, IntermediateProfessional Presentations isa flexible teaching package fortrainers who need to focus onthis important communicationskills area with their BusinessEnglish students. The Video

contains three main parts:♦Six short extracts from two dramatized presenta-tions that provide the model for making a goodpresentation.♦A "Bad Dream," a humorous presentation thatreviews the points made in the six extracts.♦An authentic and unscripted product presentation,plus an interview with the presenter on how heprepares his presentations.The Video has a Teacher's Guide that containsphotocopiable tasks to give to students, trainingnotes, video transcripts, and answers.596432CA Video w/TG $125.00

Telephoning inEnglish, 2nd Ed.

B. Jean Naterop, Rod RevellTelephoning in English is forprofessionals and trainee profes-sionals in business, commerce,and administration who need tobe able to make and receive calls.It can be used in class or for self-study. The course has beenrevised, updated, and redesigned in color. Tele-phoning in English CD-ROM provides the inter-mediate level learner with a complete coursewhich they can work through on their own todevelop their skills in this vital area of businesscommunication.The CD-ROM integrates contenttaken from the Telephoning in English SecondEdition book and audio material to create anelegant and easy-to-use package for the self-studylearner.Each of the eight units provides extensivelistening and speaking practice as well as languagereference sections which focus on the key expo-nents and exercises to practise form andfunction.The strength of the course lies in itssystematic approach and uncomplicated structure.In total it provides about 20 to 25 hours of study.469856CA Student's Book $ 20.00469864CA Cassettes (2) $ 41.00585694CA CDs (2) $ 41.00598761CA CD-ROM for Win $ 40.00777275CA NW CD-ROM (1 site) $160.00



Oxford Business English SkillsYork Associates (Jeremy Comfort and Derek Utley)IntermediateThis series of videos and accompanying texts focuses on key communication skills to help business and professional peopleperform more effectively. Each video shows how to use communication skills for positive results, while providing examples ofwhat can go wrong when these skills are not applied.

Effective SocializingEffective Socializing helps students with one of the mostchallenging areas of communication. Eight self-containedunits include practice with introductions, small talk, dealingwith awkward situations, giving and reacting to invitations,and keeping the conversation flowing.The scenarios revolve around a visit to a company and thesocial situations that are encountered. By the end of thecourse, students will be more at ease in the social situationsthey encounter in business.Effective Socializing457096-7 Student Book $ 15.95457097-5 Teacher’s Book 1 $ 7.50457098-3 Cassette $ 17.50459005-4 Video $114.50

Effective MeetingsEffective Meetings is designed to develop the skillsnecessary to perform productively in meetings. It providesaccess to the range of skills necessary for business studentsto anticipate and deal with the difficulties that arise within thespecific context of meetings. It is divided into 8 units, whichdeal progressively with the key stages of meetings, frompreparation to decision-making to follow-up action. Each unitcan also be used selectively to give training in specific aspectsof chairing or participating in meetings.The video follows the activities of two companies as theywork towards a business deal. It covers a variety of meetingtypes. The aim is to develop the students’ competence andconfidence over a range of situations-so that by the end ofthe course they will be able to participate fully in meetingsconducted in English.Effective Meetings457090-8 Student Book $ 15.95457091-6 Teacher’s Book $ 7.50457092-4 Cassette $ 17.50458923-4 Video $114.50

Effective PresentationsWinner, the English Speaking Union’s Duke of EdinburghAwardFor business students, making a presentation in English canbe difficult and demanding. The presenter needs to acquire arange of communication and language skills-plus theconfidence to use them-in order to perform effectively.Effective Presentations is a practical and accessible coursespecifically designed to provide students with the requisitecommunication and language skills. It guides the studentsystematically through the key stages of giving presentations,including planning, delivering introductions and conclusions,and handling questions.The video contains extracts from four common presentationtypes. Each unit can also be used separately to focus on aspecific area. By the end of the course, the student will beable to make clear, well-organized presentations in front of anaudience.Effective Presentations457065-7 Student Book $ 15.95457089-4 Teacher’s Book $ 7.50457066-5 Cassette $ 17.50458894-7 Video $114.50

Effective TelephoningConducting a telephone conversation in English is an essentialskill for business students. Telephoning can be intimidating,especially when communication problems occur.Effective Telephoning focuses on the essentialcommunication and language skills that students need inorder to use the telephone with confidence and competence.The course consists of 10 units, which take students frompreparing a call and getting through to the right person, toclosing a call firmly and positively.The video shows two different companies-one based in the USand the other in the UK-in telephone contact about aforthcoming delegation. This involves conversation between anumber of different speakers. Skills covered include preparingand structuring a call, dealing with messages, and leading orresponding to situations in the most appropriate way. It alsoprovides strategies for dealing with the technical orcommunicative problems that may arise. By the end of thecourse, students will be able to communicate confidently andaccurately in English in typical professional situations.Effective Telephoning457093-2 Student Book $ 15.95457094-0 Teacher’s Book $ 7.50457095-9 Cassette $ 17.50458929-3 Video $114.50

Effective NegotiatingEffective Negotiating shows different styles of negotiating(formal and informal, positional and co-operative) anddemonstrates how both sides can achieve a successfuloutcome. It covers a range of skills, including active listening,structuring and negotiating, maintaining positivecommunication and developing self-awareness.Effective Negotiating457247-1 Student Book $ 15.95457248-X Teacher’s Book $ 7.50457277-3 Cassette $ 17.50459081-X Video $114.50



Big Business PackLarry Singleton, Ph.D., Wayne Label, Ph.D.,Mark Eppli, Ph.D., William Handorf, Ph.D.,John McCarty, Ph.D., Barbara Rosenthal,Ph.D., Leo C. Moerson, J.D., and Amy Fine,J.D.Save Money! The Standard Deviants BigBusiness Pack includes everything you

need to succeed in business. You get 5 tapes at a 20%discount: Business Law, Accounting Parts 1&2, FinancePart 1 and Marketing.The Standard Deviants Big Business Pack covers alltopics from Business Law, Accounting Parts 1&2, FinancePart 1 and Marketing. Running Time: 9 hours, 34 min-utes, done in 5-7 minute segments.980396SD Big Business Pack $79.99

Business LawLeo C. Moerson, J.D., C.P.A. & Amy Fine,J.D.Between state statutes and the U.C.C.,business law can be a convoluted subjectarea. Learn your rights and responsibilities- potentially expensive mistakes can beeasily avoided when you know the facts!The Standard Deviants guide you through the basicsusing clear, concise language - no legalese! This tapecovers our legal system, tort law, contract law andproduct liability.The Standard Deviants: Business Law covers: Natureof law, Sources of law, Constitutions, Statutes, Regula-tions, Common law, Civil law, Preponderance of evidence,Criminal vs. civil law, Intentional torts, Battery, Conver-sion, Defamation, Truth, Malice, Negligence, Duty, Breachof duty, Actual and proximate cause, Contributory negli-gence, Comparative negligence, Assumption of risk,Uniform commercial code, Valid contracts, Revocation,Rejection, Counter-offer, Lapse of time, Interveningillegality, Legal detriment, The Peppercorn Theory,Promised gifts, Pre-existing duty, Past consideration,Quasi contract, Promissory estoppel, Substantial perfor-mance, Material breach, Anticipatory breach, Undueinfluence, Impossibility, Statute of Frauds, Compensatorydamages, Intended beneficiaries, Contract Theories ofRecovery, Express warranty, Implied warranty, TortTheories of Recovery, Strict liability. Running Time: 2hours, 20 minutes, done in 5-7 minute segments.156328SD Business Law $21.00

Career EnhancementPack

Land the job of your dreams as you headfor the top with our career guidance DVDs.Pack contains four DVDs: Get that Job!,Personal Finance, Public Speaking, andWriting Basics.

984731SD Career Enhancement Pack $69.99

MarketingJohn McCarty, Ph.D. & Barbara Rosenthal,Ph.D.The Standard Deviants will take youthrough the management process, wheredeveloping and delivering goods andservices combine to satisfy customer wantsand needs. You will learn all about

Get That Job! DVDBradley Richardson, Tom Kegelman,Marilyn Goldman & Joan WikstromLand the job of your dreams! This DVDcontains No-Brainers on Interviewing andNo-Brainers on Resumes & Cover Letters.Learn how to prepare for your interview,answer questions with confidence, get thejob you want at the salary you want, attention-gettingresume formats, sell-yourself techniques to land yourdream job, tactful ways to handle the dreaded "salaryissue", 6 ways to open a cover letter, the sure-fire 4paragraph approach, and all the cover letter stuff NOT todo! Running Time: 1 hour, 30 minutes, done in 5-7minute segments.98605XSD Get That Job! DVD $21.00

No-Brainers onInterviewing

Bradley Richardson, Tom Kegelman &Marilyn GoldmanNo-Brainers on Interviewing guides youthrough the interviewing process frompreparing for the interview to accepting anoffer. This tape includes sections on

communicating your message, understanding the inter-viewer and getting the salary you want.No-Brainers on Interviewing covers: How to preparefor your interview, answer questions with confidence, getthe job you want at the salary you want. Running Time:45 minutes, done in 5-7 minute segments.981058SD Interviewing $21.00

distribution channels, mission statements, pricing strate-gies, targeting, the four P's of marketing and more. Thisthorough and clever video is sure to make marketingclear, enjoyable - and profitable!Standard Deviants: Marketing covers: Classification ofconsumer products, distribution of channels, focusgroups, generating sales, horizontal channel conflict,interviews, market share-market growth matrix, market-ing objectives, marketing planning, market research &information, mission statements, objectives of promotion,place, positioning, price elasticity, pricing, pricing strate-gies, product, promotion, promotional mix, reducingchannel conflict, segmenting, situation analysis, sourcesof information, surveys, SWOT, targeting, the four P's ofmarketing, the market orientation, the marketing con-cept, the marketing plan, the marketing process, theproduct life cycle, the product orientation, the sellingorientation, tools in the marketing plan. Running Time: 1hour, 45 minutes, done in 5-7 minute segments.156484SD Marketing $21.00



Biz Talk-1:American BusinessSlang and Jargon

Contains over one thousand examplesof commonly used American businessslang terms and jargon, each with adefinition and sample sentence toillustrate proper context.

Biz Talk 2:More American

Business Slang andJargon

Over six hundred terms are covered inten chapters relating to internationaltrade, politics, management,

The ten lessons include:♦General Office Slang (paper-pusher, desk jockey, ratrace, etc.).♦Meeting/Negotiation Jargon (to have the floor, to tablea discussion, win-win situation, etc.).♦Business Travel Jargon (jet lag, business class, thered-eye, etc.).♦Sports Terms Used in Business (ballpark figure, pinchhit, game plan, etc.).and six others.Special sections examine♦Advertising Slang and Jargon♦Finance Slang and Jargon♦Marketing Jargon.Also discussed are innocent American gestures that canbe misinterpreted as offensive or obscene in othercountries. Includes glossary and answer key. 254 pgs,6" by 9" softcover with illustrations.9440172OP Book $16.95

computers, and finance. Chapters include:♦General Business Slang and Jargon (all systems arego, in a nutshell, knock-off, etc.).♦International Trade Slang and Jargon (bill of lading,export merchant, customs, etc.).♦Bureaucratese (causal factors, past history, dysfunc-tional, etc.).♦Managment Slang and Jargon(business plan,downsizing, to reinvent the wheel, etc.).and six others.Word games, context exercises, crossword puzzles,and quizzes test the student's knowledge. Answer keyand glossary are included. 300 pgs, 6" by 9" softcoverwith illustrations.9440199OP Book $16.95

Oxford Dictionary of BusinessEnglish For Learners of English

Edited by Allene Tuck, Intermediate-AdvancedThis dictionary includes up-to-date vocabulary from themain areas of business: accounting, advertising, bank-ing, computing, international trade, law, management,sales, and the stock exchange. The words and phrasesused in meetings and presentations to describe manu-facturing processes, distribution systems, and salesperformance are also provided.431440-5 Ox Dict. of Bus English $15.95

HOW TO INCORPORATE ANDSTART A BUSINESS

IN MICHIGANJ.W. DicksA Simple 6-Part Program covers state and federal require-ments. Step-by-step advice for forming a corporation, apartnership, or a sole proprietorship. Myths and realitiesof the tax and liability advantages of corporations. “S”corporations and other important alternatives. Employ-ment law and payroll tax requirements. Planning startingand running a business.5903P $16.95

MICHIGAN LAW FOREVERYONE, 5th Edition

Sherry A. Wells, J.D.Includes a Law Dictionary. Explains in plain AmericanEnglish: Employment, Unemployment, Worker’s Comp,Contracts, Starting a Business, Consumer Rights, SmallClaims Court, Real Estate and Landlord-Tenant, Criminaland Traffic, Slip and Fall and other injuries, Wills, Trusts,Probate and Guardianships, Family Law: Marriage, Divorce,Children, How to Find, Use and Pay an Attorney, Alterna-tives to Litigation, With examples of laws and legal forms,Resource numbers and web sites.0934981094 $24.00

HOW TO MAKE A MICHIGANWILL, 5th Edition

E Haman & M Wards/ Attorneys at LawA simple English explanation of the law; Forms and in-structions included; Fourteen different will forms; Codicil;Living Will. Easily and legally make your own MichiganWill. Do you know who will get your property if you diewithout a will? How to make a Michigan Will explainsMichigan Law regarding wills and joint property andincludes ready-to-use forms. It will show you how toquickly, easily and inexpensively set up the distribution ofyour estate.182XSBP $16.95

HOW TO FORM YOUR OWNMICHIGAN CORPORATIONBEFORE THE INC. DRIES

Phillip G Williams, Ph.DAll forms and instructions necessary to incorporate a newor already existing business in Michigan. Michigan profitcorporations; Michigan professional service corporations;Subchapter S corporations; Michigan non-profit corpora-tions; Desaware corporations. How to..... use the corpora-tions as a tax shelter, limit liability, obtain tax-free divi-dends, receive tax free medical services and health andlife insurance benefits, retire with maximum pensionbenefits.4072P $31.95

Communication Skills Idioms, Law


Job Search Skills VHS SeriesWhat’s the secret to a successful job search? Preparation, determination and attitude are key ingredientsto finding a successful job. Participants polish these skills by developing their own resume, filling out jobapplications, learning ways to show proper attitudes and communication skills and practicing interview-ing, just to name a few with this exciting nine-part award-winning video series. Each video comeswith a teacher’s guide, discussion questions and activity packs containing forms with in-depth activitiesabout each topic area. Each is approximately 15-20 minutes in length.Job Search Skills Video Series (Set of 9) © 2000ES33507 Set of 9 Videos $719Save $172.00 Buy All 9!

Before TomorrowBecomes Today

Live-action video encourages properplanning to realistically determineand attain one’s life and employ-ment goals. Discusses the types ofeducation and training required forskilled and unskilled jobs. Leads theviewer through planning his/her life

Find the Job WorldLive action video which discussesthe many ways and places to findjob openings. Included are elevendifferent sources for job openings.Emphasis is placed upon tellingpeople about your job search todevelop a network. Also stressed arethe importance of persistence and

Your Resume: A Key toOpening Employment DoorsVideo program designed to instructthe viewer on how to develop a basicchronological format resume. Theviewer will learn the importance ofan accurate, well organized resumein representing oneself to an em-ployer and in opening employment

Completing Successful JobApplications

Seventeen minute video that dis-cusses the importance of making agood impression when completingjob applications in order to increaseone’s chances for getting an inter-view. This video is divided intovignettes in which a group of

Interviews That Win JobsThe interview is the most importantphase of the job search process-thetime to win or lose the job! Thisvideo is designed to increase theviewer’s interview skills in order towin a job. This 18 minute videofollows a community education classin which people of different ages are

and career goals. © 2000. 1 in a series of 9.ES809 Before Tomorrow VHS $99

quick follow-up during a job search. The four waysto follow-up job leads are discussed includingmaking a personal visit, writing a letter of applica-tion, using the telephone and using third partycontacts. Helpful hints for making a good impres-sion are discussed for each way. Special emphasisis placed on making a personal visit and beingprepared during your job search. © 2000. 2 in aseries of 9.ES3017 Find the Job World VHS $99

doors. The program follows a young girl develop-ing her first resume. The program stresses theimportant elements to include as well as addi-tional sections to stress skills and abilities. ©2000. 3 in a series of 9.ES3004 Your Resume VHS $99

individuals are learning about job applications andthe ways to best complete them. Vignette topicsinclude how and why companies use applications,typical questions asked, responding to open-ended questions, ways to be prepared to make agood impression, following directions, and dis-criminatory questions. After each vignette, theviewer is prompted to stop the tape and completethe discussion questions and activities provided inthe accompanying Teacher’s Guide. © 2000. 4 ina series of 9.ES3008 Completeing Job Apps VHS $99

preparing for interviews. The video is broken intosegments dealing with competencies includingbeing prepared, opening the interview, answeringcommon questions, what employers look for,knowing one’s legal rights, ending tips for winningthe job, and following up the interview. © 2000.5 in a series of 9.ES3009 Interviews-Win Jobs VHS $99


Good Appearance in theInterview

Video program designed to increasethe viewer’s awareness of the im-portance of good grooming and agood appearance during the jobinterview. Viewers are encouragedto understand that employers oftenmake a first impression that a well

Skills For Verbal & Non-Verbal Communication

Results of recent national surveysshow that employers first look forgood communication skills whenhiring applicants. This video isdesigned to provide the viewer witha knowledge of the skills needed foreffective verbal and non-verbal

Positive Attitudes: Successin Getting a Job

Video program which presents theimportance of a positive attitude ingetting a job. Viewers are instructedthat a positive attitude is communi-cated through such areas as groom-ing, preparation, verbal skills andbody language. Viewers are

Writing Your Way Up theJob Ladder

Video designed to provide an aware-ness of the importance of goodwritten communication skills both ingetting and keeping a job. Areascovered include developing resumes,writing letters of application, writingbusiness letters and memos and

encouraged to assess their own attitudes and howthey are communicated as the first steps towardsuccess. This 18 minute video is presented in foursegments. After each segment, the tape is to bestopped for questions and class discussion pro-vided in the accompanying Teacher’s Guide.Through observing an employer’s interviewingexperiences on the video, the class will discoverthat people are not always prepared to present apositive attitude and the consequences. The classwill evaluate the applicants in the scenarios basedon an applicant rating system. In addition, groupactivities and assessment tasks are provided. ©2000. 6 in a series of 9.ES3001 Positive Attitudes VHS $99

groomed, neat appearance signifies a worker whowill be conscientious about job performance. This16 minute video presents tips for good personalhygiene. In addition, also discussed are properclothing to wear to an interview as well as cloth-ing to avoid wearing to interviews. Also discussedis the fact that care should be taken in developingresumes and completing job applications sincethey also make an impression based on theirappearance. © 2000. 7 in a series of 9.ES3005 Good Appearance VHS $99

communication. Very few people will be successfulin job interviews without effective verbal commu-nication. This video includes ways and tips foreffective verbal skills. In addition, non-verbalcommunication, such as body language, can bejust as important, if not more important, in inter-views! Examples of both effective and ineffectivebody language are presented including the im-pression that employers receive from them. Thevideo is divided into vignettes with discussionquestions and activities provided in the accompa-nying Teacher’s Guide. © 2000. 8 in a series of9.ES3011 Skills for Comm. VHS $99

using effective writing skills. The viewer is en-couraged to learn the ways to develop effectivewritten communications that motivate the readerto react favorably to what is written. Also stressedare the importance of being concise, positive, andusing good grammar and spelling skills. © 2000.9 in a series of 9.ES808 Writing Your Way VHS $99

Job Search Skills VHS Series


Workplace Issues VHS SeriesThis five-part video series provides the user with an awareness of the problems of drug use on the job,the symptoms of drug-using employees, and the issue of drug testing. Also includes important problemsolving and motivational skills for success on the job. Each live action video is approximately 15-20minutes in length and includes a Teacher’s Guide with discussion questions and activities as well as a padof Student Activity Worksheets.Workplace Issues Video Series (set of 5) © 2000ES33504 Set of 5 Videos $419

Workplace MotivationVideo stresses the importanceof motivation while seeking ajob, performing well on the job,and advancing to a betterposition. Prompts viewer todetermine his or her motiva-tional factors and considerationof these factors during jobselection. Emphasizes the roleof self-motivation in employ-ment success and personal

Values, Decisions,Success

Examines the values needed forsuccess in getting and keeping ajob. Values discussed include:dependability, cooperation,loyalty, honesty, initiative,willingness to learn and followinstructions. Shows situations inwhich the viewer is encouragedto react according to his/hervalues. © 2000. 4 in a series of5.

Problem Solving in theJob World

A job retention program foradolescents and young adultswho are trying to learn skillsnecessary to progress in theircareers. The skills discussed inthis video are designed toencourage improved communi-cation and experience withproblem solving and conflictresolution. © 2000. 3 in a

Drugs in the Workplace- Employee

This video discusses the issueof drugs in the workplace andthe enormous cost to society.Officials discuss the conse-quences of drug-using employ-ees, drug testing programs,drug-free workplace policies,safety on the job, and theimportance of Employee Assis-tance Programs. © 2000. 2 ina series of 5.

Drugs in the Workplace- Employer

Officials discuss companypolicies on drug screening andthe selection of employees. Theimportance of drug screening isexplained as well as some ofthe avoidance techniques usedby applicants and the leadingtechniques to detect this. ©2000. 1 in a series of 5.

ES401 Drugs/Workplace Employer $99

ES402 Drugs/Workplace Employee $99

series of 5.ES3019 Problem Solving Job World $99

ES805 Values, Decisions, Success $99

happiness. © 2000. 5 in a series of 5.ES3012 Workplace Motivation $99


Planning Career GoalsEmphasizes the importance ofmaking life and career decisions.Orients the user to the differencebetween skilled and unskilled jobsand the various skill requirementsof each. Provides the user anopportunity to record the financialrequirements needed to meet thedesired life-style, the type of job

Finding Job OpportunitiesA comprehensive introduction totime-proven sources for securingjob openings. The user is requiredto make appropriate decisionsabout ways to find job openingsand determining the best methodof follow up for specific job leads.Also emphasizes the importanceof prompt action in following up a

Writing Great ResumesDiscusses the importance of developing a resume and stresses when and how to use aresume. Describes in detail what a resume should look like and the major parts thatshould be included. Also discusses the need for additional sections in a resume. Theuser can develop his/her resume on screen with an option for printout. Emphasizes theimportance of an accurate, well-organized resume. © 2001. 3 in a series of 9.ES602CD Writing Great Resumes CD $98ES602CDSL Site License $200ES602CDW Network $300

Job Search CD SeriesThis 9-part CD series provides a comprehensive look into the job search process including planning one’sgoals, developing resumes and completing job applications, interviewing, and presenting good communi-cation skills. Each CD contains a pre- and post-test, multiple choice questions, interactive self-discoveryquestions and “learning in action” activities. A diploma is also printed for a passing score on the posttest. System Requirements: Windows 95/98/2000/NT, Pentium 90, 24mb RAM, 640 x 480/16 bit color,4X CD rom, Internet Explorer 5.0 (setup provided on CD)Job Search CD Series (Set of 9) © 2001ES20220CD Entire Set (9 CDs) $ 799ES20220CDSL Site License $1599ES20220CDW Network $2399

Highlights of the CDs include:♦Internet Links ♦ Disk ManagementCapabilities ♦ Printouts ♦ Tutorials♦ Graphics ♦ Self Discovery InteractiveQuestions ♦ Pre- and Post-Tests♦ Learning in Action Activities

needed and the skills required for that job. Encour-ages user to assess current skills and abilities. ©2001. 1 of a series of 9.ES601CD Planning Career Goals CD $98ES601CDSL Site License $200ES601CDW Network $300

lead. Introduces the user to the job lead card andexplains its usefulness in a job search. © 2001. 2of a series of 9.ES604CD Finding Job Opps CD $98ES604CDSL Site License $200ES604CDW Network $300

Job Applications MadeEasy

Teaches the techniques of com-pleting an employment applicationand stresses following directions,being neat, being honest, andorganizing information. Empha-sizes the importance of answeringopen-ended questions accurately

Keys to Successful Inter-views

This CD provides helpful tips andstrategies to make your bestimpression. Stresses having apositive attitude and presenting agood impression when trying tosell one’s self to an employer.Describes being prepared for theinterview, being on time, being

and concisely. Concludes with the on-screencompletion of an application which can be printedfor evaluation. © 2001. 4 in a series of 9.ES603CD Job Apps Made Easy CD $98ES603CDSL Site License $200ES603CDW Network $300

properly groomed, handling introductions, answer-ing questions as well as asking questions duringthe interview, and following up the interview. ©2001. 5 in a series of 9.ES605CD Keys to Success. Interv. CD $98ES605CDSL Site License $200ES605CDW Network $300


Job Search CD Series

Highlights of the CDs include:♦Internet Links ♦ Disk ManagementCapabilities ♦ Printouts ♦ Tutorials♦ Graphics ♦ Self Discovery InteractiveQuestions ♦ Pre- and Post-Tests♦ Learning in Action Activities

Your Appearancein the Interview

Users learn that non-verbal mes-sages create the first impressionand that is often more rememberedthan verbal messages. Stressesthe importance of personal appear-ance in the interview and providestips for personal hygiene and dailygrooming.

Communicating Wellin the Interview

Describes in detail verbal vs. non-verbal comm-unication and stressesthe importance of using eacheffectively to get a job. Discussesthe fact that an employer makes animpression from our communicationand provides tips to help thatcommunication be

Writing Skills forthe Job World

Good writing skills are necessary inevery career. This CD stresses thisfact and highlights many importanttips for effective written communi-cations. Includes being neat,concise, using good grammar andpunctuation, and organizingthoughts in written communica-tions. Users will learn about

Presenting PositiveAttitudes

This CD discusses how having apositive attitude and self-conceptwill help one succeed in his/her jobsearch. Stresses ways to show apositive attitude both verbally andnon-verbally during the interview,including positive and negative bodylanguage. Discusses howemployers look for employees with a good attitude.© 2001. 6 in a series of 9.ES608CD Present Positive Att. CD $98ES608CDSL Site License $200ES608CDW Network $300

Stresses the importance of the care you take inyour appearance and non-verbal messages reflectthe pride you have in yourself and your work. ©2001. 7 in a series of 9.ES753CD Your Appearance CD $98ES753CDSL Site License $200ES753CDW Network $300

positive and beneficial. Includes tips on positivenon-verbal communication and stresses how to usenon-verbal communication to one’s benefit. © 2001.8 in a series of 9.ES611CD Communicating Well CD $98ES611CDSL Site License $200ES611CDW Network $300

developing effective business letters, memos, orderforms, messages, and resumes and have a chanceto practice developing effective written communica-tions. © 2001. 9 in a series of 9.ES755CD Writing Skills Job Skills CD $98ES755CDSL Site License $200ES755CDW Network $300

This 9-part CD series provides a comprehensive look into the job search process including planning one’sgoals, developing resumes and completing job applications, interviewing, and presenting good communica-tion skills. Each CD contains a pre- and post-test, multiple choice questions, interactive self-discoveryquestions and “learning in action” activities. A diploma is also printed for a passing score on the post test.System Requirements: Windows 95/98/2000/NT, Pentium 90, 24mb RAM, 640 x 480/16 bit color, 4X CDrom, Internet Explorer 5.0 (setup provided on CD)Job Search CD Series (Set of 9) © 2001ES20220CD Entire Set (9 CDs) $ 799ES20220CDSL Site License $1599ES20220CDW Network $2399


Learn the attitudes and behaviors necessary for job success with this eight part CD series. Each CD con-tains a pre and post test, multiple choice questions and self-discovery questions and “learning in action”activities. A diploma is also printed for a passing score on the post test.System Requirements: Windows 95/98/2000/NT, Pentium 90, 24mb RAM, 640 x 480/16 bit color, 4X CDrom, Internet Explorer 5.0 (setup provided on CD).Job Survival CD Series (set of 8) © 2001 Save $253.00! Limited Time OfferES21220CD Set of 8 CDs $ 699ES21220CDSL Site License $1499ES21220CDW Network $2099

Job Survival CD Series

Appearance on the JobAppearance is of vital importance inThe Job World. Just how important?This CD will inform users that it canmake or break your chances forsuccess. Users learn how appear-ance reflects on one’s pride andself-confidence and, thus, the typeof worker one is. Also stressed isthe need for maintaining a clean

Job AttendanceThis CD stresses the importance ofmaintaining regular attendance onthe job. Users learn the effects ofpoor attendance including loweringemployee morale and productivityand the effects on all members ofthe work team. Stresses gaining theemployer’s trust and following

Literacy Skills on the JobHelps the user with the many skillsneeded for workplace literacy on thejob today... including becomingfamiliar with office equipment andcommon workplace terms. Includestips on taking phone messages andwriting business letters and memosas well as working with customers.

Workplace Attitudes andBehaviors

This CD explores the attitudes andbehaviors necessary to keep yourjob and succeed in the workplace.Areas stressed include acceptingconstructive criticism, being willingto learn and improve, being honestand ethical, being dependable, beingcheerful and friendly, and

work area and the impact it can have on safety onthe job. © 2001. 1 in a series of 8.ES756CD Appearance on Job CD $ 98ES756CDSL Site License $200ES756CDW Network $300

Following DirectionsEmphasizes the importance of fol-lowing directions in order to helpensure success both in school andon the job. Users are encouraged tofollow directions in order, carefully,and completely. Users also gain anunderstanding of an employer’sexpectations of following directions

being a team player. Users will also learn ways thatboth positive and negative attitudes are shown. ©2001. 2 in a series of 8.ES757CD Workplace Attitudes CD $ 98ES757CDSL Site License $200ES757CDW Network $300

and the consequences of not doing so. © 2001. 3of a series of 8.ES760CD Following Directions CD $ 98ES760CDSL Site License $200ES760CDW Network $300

company policy. © 2001. 4 in a series of 8.ES754CD Job Attendance CD $ 98ES754CDSL Site License $200ES754CDW Network $300

Provides user with an opportunity to completeseveral workplace forms. © 2001. 5 in a series of 8.ES713CD Literacy Skills Job CD $ 98ES713CDSL Site License $200ES713CDW Network $300


Job Survival CD SeriesEmployer Expectations

Discusses the expectations of em-ployers and co-workers and how tolive up to those expectations inorder to keep a job. Includes beingon time, dependable, cooperative,loyal to the company, willing toaccept constructive criticism, andwilling to learn and improve.Stresses the importance of having

Workplace Phone SkillsAs the link between customers andthe company, people answeringbusiness phones often do notproject the best image possible fortheir company. This programteaches the user the importance ofdeveloping good phone skills on thejob. Topics covered include develop-ing a good phone personality and

Money ManagementDiscusses the importance of apaycheck to an employee and his/her family and how to properlybudget to make the most of one’smoney. Provides the user with ex-amples of how to calculate grosspay, figure deductions and obtainnet pay. The user has an opportunity

good attitudes, maintaining good work habits, andusing proper communications on the job. © 2001.6 in a series of 8.ES606CD Employer Expectation CD $ 98ES606CDSL Site License $200ES606CDW Network $300

telephone courtesy, listening and responding tocallers, meeting the caller’s needs, handling callerson hold, placing business calls, and not makingpersonal calls at work. Provides practice for theuser in completing phone messages and listeningon the phone. © 2001. 7 in a series of 8.ES723CD Workplace Phone Sk. CD $ 98ES723CDSL Site License $200ES723CDW Network $300

to develop a family budget based on anticipatedincome and expenditures. Discusses the use ofcredit and the wise use of credit cards. © 2001. 8in a seires of 8.ES723CD Money Management CD $ 98ES723CDSL Site License $200ES723CDW Network $300

Visit us on the Website!

www.teachersmarketplace.com

Download your favorite catalogs in.pdf format!

Join our mailing list online!


Job World Issues CD SeriesThis seven part CD series helps the user exploreimportant issues for success on the job includinglearning important problem solving skills andunderstanding workplace values and motivation.Also included is the problem of drug use in the jobworld, drug using co-workers and drug testing.Each software program contains a pre and posttest, multiple choice questions and self-discoveryquestions and “learning in action” activities. Adiploma is also printed for a passing score on thepost test. System Requirements: Windows 95/98/2000/NT, Pentium 90, 24mb RAM, 640 x 480/16 bit color, 4X CDrom, Internet Explorer 5.0 (setup provided on CD)Save $234.00! Limited Time OfferJob World Issues CD Series (set of 7) ©2001ES42600CD Set of 7 CDs $ 599ES42600CDSL Site License $1299ES42600CDW Network $1799

Drugs in the WorkplacePeople using drugs on the job areenacting an enormous cost to oursociety including lower productivity,morale and reduced performance.This program looks at this issueand stresses how drug-using em-ployees affect us all. ©2001. 1 in aseries of 7.

Drug-Free WorkplaceStrategies

This CD explores strategies to helpencourage a drug-free workplace.Topics covered include EmployeeAssistance Programs and their valueand benefits to both the company,employer and employees. ©2001.2 in a series of 7.

Drug-Using Co-workersThirty-five percent of our nation’sfirms report the presence of drugproblems on the job. This programwill provide an awareness of theproblems of drug use on the job.The symptoms of drug-using em-ployees are detailed and the rightsand responsibilities of employees

ES42001CD Drugs in Workplace CD $ 98ES42001CDSL Site License $200ES42001CDW Network $300

ES42002CD Drug-Free Workplace CD $ 98ES42002CDSL Site License $200ES42002CDW Network $300

Your Job MotivationWhat kind of job motivates you todo your best and succeed? This CDprogram helps the user learn aboutwhat factors motivate him or herand looks at those types of jobsthat match individual motivationalfactors. ©2001. 7 in a series of 7.and employers. ©2001. 3 in a series of 7.

ES42201CD Drug Using Co-Work CD $ 98ES42201CDSL Site License $200ES42201CDW Network $300

Drug TestingDrug testing-is it a reality you willbe facing for the occupation you’rechoosing? This CD program providesan in-depth look at drug testingincluding the various types and theiraccuracy. Defines mass drugscreenings and presumptive testing.Also covers how drug testing can be

used as proof of fitness for work. ©2001. 4 in aseries of 7.ES42202CD Drug Testing CD $ 98ES42202CDSL Site License $200ES42202CDW Network $300

Problem Solving SkillsCD program to help the user learnthe importance of good problemsolving skills on the job. Userslearns the basics of good interper-sonal skills and their importance insolving problems. Also discussed isbrainstorming and the ten basicsteps of conflict resolution. Practiceis provided for using new problem-solving skills.©2001. 5 in a series of 7.ES754CD Problem Solving CD $ 98ES754CDSL Site License $200ES754CDW Network $300

Workplace Values:Know What’s Important

Discusses the origin and impor-tance of the Work Ethic and thevalues associated with it. Describeshow values guide one in decisionmaking about getting a job andguide one’s behavior on the job.Examines many of the values

necessary for job success. Provides an opportunityfor the user to determine his/her values and en-courages the user to apply those values to keepand succeed on the job. ©2001. 6 in a series of 7.ES609CD Workplace Values CD $ 98ES609CDSL Site License $200ES609CDW Network $300

ES610CD Job Motivation CD $ 98ES610CDSL Site License $200ES610CDW Network $300


Activity Packages for The Children’sDictionary of OccupationsTM

Expand and encourage further career exploration with the newlyrevised Children’s Dictionary of Occupations Activities. These reproduc-ible black-line masters provide interesting and thought-provokingactivities - for groups, classroom activities and individual use. Designedto complement the Children’s Dictionary of Occupations, the activitiesoffer students a greater understanding of the world of work. And twoage levels give teachers the flexibility needed to meet student needs.Use for ♦ career fairs ♦ classroom projects ♦ individual career explora-tion ♦ career counselingA must-have companion to the Dictionary.Activity Masters for Grades 3-4EDP25025 $15.95Activity Masters for Grades 5-6JJM25026 $15.95

Children’s Dictionaryof OccupationsPoster Pak - Set of 26

Career Exploration

A First Look At CareersThis two part video set brings some of our “Dictionary People” to life aswe sample occupations from airline pilot to veterinarian. The video usescharacter animation and live action footage to help students get a tasteof the wide variety of occupational choices they will have - 40 occupa-tions are sampled. This outstanding supplement to The Children’sDictionary of Occupations is an excellent addition to every library andclassroom.♦ Airline Pilot ♦ Architect ♦ Bank Teller ♦ Bricklayer & Stone Mason ♦ Compositor & Typesetter ♦Correction Officer ♦ Dental Hygienist ♦ Drywall Applicator & Finisher ♦ EKG Technician ♦ Electrician ♦Firefighter ♦ Forester & Conservationist ♦ Geologist ♦ Guard ♦ Health Services Administrator ♦ HotelClerk ♦ Industrial Engineer ♦ Insurance Agent & Broker ♦ Jeweler ♦ Kindergarten & Elementary Teacher♦ Librarian ♦ Mechanic, Automotive ♦ Meteorologist ♦ Nuclear Engineer ♦ Nurse’s Aide & Orderly ♦Occupational Therapist ♦ Optician ♦ Photographer ♦ Printing Press Operator ♦ Reporter &Correspondent ♦ Roofer ♦ Speech Pathologist & Hearing Specialist ♦ Store Manager ♦ Tile Setter ♦Tool Programmer ♦ Travel Agent ♦ Underwriter ♦ Upholsterer ♦ Veterinarian ♦ Water & Waste WaterTreatment Plant Operator

30 minutes, 2 VHS JJM24596 $99.9530 Minutes, 1 DVD JJM24596 $99.95

A Second Look At CareersBuilding on the extremely popular First Look at Careers, this brand new2-part video set takes an alphabetic Second Look at Careers. Onceagain, we’ve taken 40 occupations from The Children’s Dictionary ofOccupations, and brought them to life using real people at work.Students learn about the tools of the trade and the tasks performed onthe job. They hear from workers who will tell them how to prepare foreach job, including the education and training needed. Best of all, thisfast-paced video set encourages your students to begin thinking aboutthe future world of work and is an excellent introduction to career days,job fairs or classroom units on careers. Use alone or in conjunction withthe newly revised Children’s Dictionary of Occupations. If you’ve usedA First Look at Careers, you’ll love A Second Look at Careers. IF not,what a great way to introduce students to real world occupations!♦ Aircraft Mechanic ♦ Accountant ♦ Broadcast Technician ♦ Butcher ♦ Carpenter ♦ Chemist ♦Chiropractor ♦ Dancer ♦ Dentist ♦ EMT ♦ Economist ♦ Farmer ♦ Flight Attendant ♦ Glazier ♦ HomeAppliance Repairer ♦ Home Health Aide ♦ Industrial Designer ♦ Information Clerk ♦ Janitor ♦ Judge ♦Kitchen Worker ♦ Landscape Architect ♦ Lawyer ♦ Mail Carrier ♦ Manicurist ♦ Musician ♦ NuclearMedicine Technologist ♦ Optometrist ♦ Physical Therapist ♦ Quality Assurance Inspector ♦ Real EstateAgent ♦ Respiratory Therapist ♦ Secretary ♦ Telephone Line Installer ♦ Urban Planner ♦ VehicleWasher/Equipment Cleaner ♦ Writer ♦ X-Ray Technologist ♦ Yeoman (Armed Forces) ♦ Zoologist

33 minutes, 2 VHS JJM24609 $129.9533 minutes, 1 DVD JJM24609 $129.95

The Children’s Dictionary of OccupationsTM

CD-ROMThe new improved CD-ROM version of the Children’s Dictionary includes allthe revisions of the print version and features a spiffy new interface andsome wonderful new features. Let your students browse the Dictionaryalphabetically, title by title - or in Occupational Clusters - checking outrelated jobs. There’s even a fun new game called “20 Questions” whichleads children to groups of occupations based on their interests. And don’tforget to check out the brand new interactive Dictionary feature entitledGetting A Job. But don’t worry - we’ve kept those sections that made theCD-ROM such a popular and educational method of exploration - includingthe complete footage of the First Look at Careers video featuring live actionfootage of 41 careers! All of the occupation listings are narrated andfeature full-color versions of the Dictionary Illustrations. And students mayprint out the occupations of interest. Using the best available multimediatechnology to promote career education - what a dynamic way to capturestudent interest!EDP25019 Windows or Mac $99.95

26 new 11 x 14 career posters (one for each alphabetletter) picture people doing actual jobs. Take 26occupations from A to Z, create a beautiful, colorfulimage of someone doing the actual job, and add one ofthe dictionary people from the Children’s Dictionary ofOccupations, show a simple but thorough explanation ofthe nature of the job at the bottom and you have thenew Children’s Dictionary of Occupations Poster Pak!Each beautifully illustrated 11” x 14” poster will provide aconstant source of interest whenever it’s displayed.Great for a career day, a unit on career exploration, orto generate interest any time! Each poster comes with afree copy of the Children’s Dictionary of Occupations.♦ Automotive Mechanics ♦ Broadcast Technicians ♦ Chemists ♦ Dentists ♦EMTs ♦ Firefighters ♦ Guards ♦ Hotel Desk Clerks ♦ Insurance Agents &Brokers ♦ Janitors ♦ Kindergarten Teachers ♦ Musicians ♦ Nuclear MedicineTechnologists ♦ Optometrists ♦ Physical Therapists ♦ Quality InsuranceInspectors ♦ Roofers ♦ Secretaries ♦ Travel Agents ♦ Underwriters ♦Veterinarians ♦ Writers ♦ X-Ray Technologists ♦ Yeoman (armed Forces ♦Zoologists

JJM27762 $95.95/set of 26

Suggested PC configuration: Win95/98 or NT operating system; Pentium II or better processor; 64MB ofRAM; 24X CD-ROM drive; VGA accelerator video card; Audio card; QuickTime 4.0. Minimum PCConfiguration: Windows, Win95 or NT operating system; 386-33Mhz processor; 4MB of RAM/12MB forWin 95/98, 24MB for NT; CD-ROM drive; 16 color video; Audio card; QuickTime for Windows 2.12/3.0 forWin95/98/NT. Suggested Macintosh configuration: System 8.0/9.0 operating system; G3 or betterprocessor; 64MB of RAM; 24X CD-ROM drive; VGA Monitor; QuickTime 4.0. Minimum Macintoshconfiguration: System 6.1 operating system; 68030 processor; 4MB of RAM; CD-ROM drive; 13” monitor;QuickTime 3.0

Elementary& Middle

School CareerExploration

Children’s Dictionary of OccupationsAn Invaluable Career Exploration ResourceFor Grades 3-7

Revised for 2004 with new careers, updated descriptionsof existing careers, and fresh illustrations! Get elementaryand middle school students dreaming about the excitingworld of work with the informative and entertainingChildren’s Dictionary of Occupations. It’s filled withhundreds of job descriptions, illustrations, and individualand group activities that will ignite their interest and fueltheir desire to find a career path that appeals to their likesand strengths. Written in age-appropriate language, theCDO is based on the widely recognized and newly revisedOccupational Outlook Handbook, so job titles are indexedby Career Cluster as well as alphabetically. That lets younglearners identify related jobs in the same area as they zero

in on the title that fits them best. The book also includes a section called Getting a Job tointroduce students to the concept of career exploration and help them prepare to find theirfirst job. It’s never too early for kids to consider their occupational options—and theChildren’s Dictionary of Occupations is an excellent way to get them started! A MeridianProduct. Correlates to National Career Development Standards One book. © 2004.126 pp, copyright: 2004 EDP33584 $15.95

CAREER & LIFE PLANNING


Young Person’s Occupational OutlookHandbook (YPOOH), Fifth EditionReading Level: Grade 5, For: Gr. 5-9By the Editors of JIST

WinnerPMA Ben Franklin Awardfor BEst Juvinile/YoungAdult Non-Fiction Book ofthe Year!

High Interest narration andpage design!♦ Each job has a one-pagedescription♦ Jobs are arranged in easy-to-find clusters

Young Person’s Occupa-tional Outlook Handbook,Fifth EditionAuthors: JIST Editors (based onU.S. Government data)Format: 320 pp, 7.5x9, softcoverCopyright: 2004C2-J1259 $19.95

Descriptions cover 270 jobs held by85% of the workforce! Each one-page entry includes:♦♦♦♦♦ A brief description of the job♦♦♦♦♦ Details on working conditions♦♦♦♦♦ School subjects related to thejob♦♦♦♦♦ Suggested activities for “try-ing out” the jobs♦♦♦♦♦ Information on earnings, edu-cation, or training needed, andemployment outlook

Makes direct connection be-tween school subjects andskills needed for jobs.An Excellent First Reference for Ex-ploring Careers:♦♦♦♦♦ Essential resource for teach-ers, students, counselors, andparents♦♦♦♦♦ Brief, interesting, up-to-date,accurate job information♦♦♦♦♦ Easy to read

Based on the U.S. Department ofLabor’s Occupational OutlookHandbook (the most widely usedcareer book ever), this book is idealfor helping young people explore ca-reers. It clusters job descriptions,making it easy to explore job optionsbased on interest. The YoungPerson’s Occupational OutlookHandbook also makes direct con-nections between school subjectsand the skills needed for jobs andprovides direct support for school-to-work initiatives.

Career Connections Jr CD-ROMFor: Grades 5-9

Related Products♦♦♦♦♦ Career Connections JrCD-ROM♦♦♦♦♦ The JIST MultimediaOOH, Fifth Edition♦♦♦♦♦ JIST’s Video Guide forOccupational Exploration♦♦♦♦♦ Dream Catcher♦♦♦♦♦ Pathfinder

Entertaining career self-assess-ment plus solid information on 260major jobs!We've developed great newcareer exploration software forgrades 5–9 or special-needsstudents. Career Connections, Jr.is "edutainment" software thathelps students explore more than260 jobs that cover 85 percent ofthe labor market! Colorful graphics,animation, sounds, and gamethemes make exploring careersfun!Lots to See and Hear! When auser picks an occupation to view,a narrator describes the job(sound can be turned off) whilethe user sees text and a full-colorphoto showing people at work inthis job. Clicking file folder tabsacross the top of the screeneasily changes the informationdisplayed. Each descriptionincludes♦♦♦♦♦ Information on earnings,education or training needed, andemployment outlook♦♦♦♦♦ A brief description of the job♦♦♦♦♦ Details on working conditions♦♦♦♦♦ Interesting, fun facts or storiesrelated to the job♦♦♦♦♦ Suggested activities for "tryingout" the job♦♦♦♦♦ Places to go for more informa-tion, including Web sites♦♦♦♦♦ Hot links to related job titles♦♦♦♦♦ Options to create one-pageprintouts to take home to parents♦♦♦♦♦ Key Information Is Short,Interesting, Easy to Read. Jobdescriptions are based on JIST'sYoung Person's OccupationalOutlook Handbook and include up-to-date details from the Occupa-tional Outlook Handbook, the mostwidely used career referenceever.♦♦♦♦♦ Three Career AssessmentGames. Kids can choose one ofthree self-assessment careergames to begin connectingcareers to things they enjoy:♦♦♦♦♦ Career Pursuit—A board-gametheme helps students use theirfavorite school subjects andactivities to connect to careerchoices.♦♦♦♦♦ Pick a Card, Any Card—Animated cards introduce 14major career interest clusters fromthe Guide for♦♦♦♦♦ Occupational Exploration.♦♦♦♦♦ 20 Questions—A quick andeasy card game connects hobbiesand free-time activities to careerinterests.

Career Connections JrCD-ROMAudience: Grades 5-9Production Date: 2004Format: CD-ROM installs for Macor WindowsSystem Requirements: Win-dows 3.1 or 95/98 or Mac, 8 MBRAM, Mouse, CD-ROM, SVGA Moni-tor with 512+K video memoryProduction Date: 2004Windows or MacintoshCD-ROM C2JS5486$149.00Lab Pack (10)C2-JS5494 $349.00Site LicenseC2-JS5508 $499.00

♦♦♦♦♦ Each self-assessment game isquick and fun to use, and allincorporate solid career assess-ment principles.♦♦♦♦♦ Wheel of Careers. Students canalso go directly to a job title byselecting any letter to look up morethan 260 jobs by title in alphabeticorder.♦♦♦♦♦ Hot Jobs Word Find. Or theycan learn about high-interest jobsby challenging themselves with apuzzle that lists the titles of the topten jobs, based on salary andprojected growth—open-captioned video clips provideadditional information on each jobthey find.

Other Features

♦♦♦♦♦ Accessible to a Wide Range ofGrade Levels, Including Special-NeedsStudents.♦♦♦♦♦ The high-interest text at a low readinglevel makes Career Connections, Jr.suitable for students starting in aboutfifth grade, including special-needsstudents.♦♦♦♦♦ Engaging, Fun Graphics EnhanceKids' Natural Curiosity. We workedespecially hard to create a program thatteaches important career explorationskills and provides useful information,but in an engaging, interactive format.♦♦♦♦♦ Easy to Use. Kids guide themselveswith little or no teacher instruction. Mostjob descriptions can be reached withonly two or three mouse "clicks"!

Young Person’s Occupational OutlookHandbook ActivitiesIn class and homework activiites created especially for use with anyedition of the YPOOH!Sixteen-page workbook - less than $1.00/copy!A new activities workbook with fun and interesting activiites that helpstudents think about careers and their futures, explore the link betweenschool and careers, and learn more about jobs that interest them.Sixteen pages, individual or class use.7x10, softcover, copyright 2003, package of 25S5-J9767 1-9 packages $24.95

10+ pakcages $21.95S5-J983X Single Copy $1.25

CAREER & LIFE PLANNING


ELEMENTARY ECONOMICSLIFE SKILLS SERIES

Remedia Publications, Reading Level: 3-4, for all gradesMore than 100 real-life word problems to teach elementary economics and basic math skillls. Each of these books is written on a 3rd-4th gradereading level, and is intended for students of all ages and ability levels. Watch math skills improve and students work through more than 100 real-life word problems! Workbooks are reproducible and include an answer key.MATH AT HOME & EVERYDAY MATH - either is the perfect way to build students’ math skills while helping them gain a true appreciation for mathin everyday living. Students read each real-life scenario then must decide whether to add, subtract, multiply, or divide to solve each word problem.Other exercises involve fractions, decimals, percents and more! A real practical application of math!REM598B Math At Home $5.95REM598F Everyday Math $5.95CAREER MATH - is the perfect way to build students’ skills while helping them gain a true appreciation for math in everyday living. Students areintroduced to 27 different careers ranging from air traffic controller to zookeeper, then solve word problems pertaining to each career. A realpractical application of math.REM598C Career Math $5.95BEST BUYS - is the perfect way to build students’ math skills while helping them gain a true appreciation for math in everyday living. Students areintroduced to real life scenarios where they must judge a purchase to determine is it is the best possible choice. Students learn to comparisonshop, check prices, use coupons, buy in quantities and more! A very practical application of math!REM598D Best Buys $5.95MATH IN THE MALL - takes students on a shopping tour of 28 different shopping mall stores, where they practice addition, subtraction, multiplica-tion, division, and percentage discounts to find the coast of items purchased, calculate per-item prices, determine savings, and figure change.These real-life word problems are sure to add relevance and interest to the learning experience and help students become confident consumers.REM598A Math in The Mall $5.95MONEY SENSE - is the perfect way to build students’ math skills while helping them gain a true appreciation for math in everyday living. Studentsare introduced to a variety of money situations such as: budgeting - savings and checking accounts - credit cards - sales discounts - getting paidand paychecks - income tax - and more.REM598E Money Sense $5.95CHECK BOOK MATH - a practical application of math skills! Students read short, real-life situations, word problems, solve for answers, writechecks for money spent, record transactions, and keep track of balances.REM524 Check Book Math $5.95BUSINESS COMMUNICATION - skills required for writing a business letter is the focus of this practical unit. Students also will get practice fillingout various business forms.REH599B Business Communications $5.95WORK PLACE WORDS - is loaded with practical, fun, and easy-to-use activities that focus on essential vocabulary words, from benefits, takehome pay, direct deposit to abbreviations for department, appointment, headquarters and many more, real-life situations to help students becomemore confident and independent.REM930B Work Place Words $5.95MONEY MANAGEMENT WORDS - is loaded with practical, fun and easy-to-use activities that focus on over 85 essential vocabulary and real-lifesituations to help students become more confident and independent. Key words are introduced, then reinforced through motivating, problem-solving exercises and more! So help your students build basic skills the practical way!REM930C Money Management Words $5.95INDEPENDENT LIVING WORDS - is loaded with practical, fun and easy-to-use activities that focus on over 50 essential vocabulary and real-lifesituations to help students become more confident and independent. Key words are introduced, then reinforced through exercises in filling outWarranty Registration cards, Consumer complaint forms, Department store credit applications, and Catalog order forms.REM930D Independent Living Words $5.95CONSUMER WORDS - Help your students develop the necessary skills to succeed in daily life and in the workplace while improving these specificskills. Consumer Words is loaded with practical, fun and easy-to-use activities that focus on over 75 essential vocabulary and real-life situations tohelp students become more confident and independent. Units covered are Community Service, Supermarket, Mail Oder, Telephone Services,Warranty, and understanding and paying bills.REM930A Consumer Words $5.95

Economics Videos & Books


NEW! BASICS OF ECONOMICSGrade Level 2-5This vocabulary-based collection of easy-to-understand activitiesprovides a timely tool to simplify the instruction of economics. Repro-ducible.3402-9SV Grade 2 $7.953403-7SV Grade 3 $7.953404-5SV Grade 4 $7.953405-3SV Grade 5 $7.95

ECONOMICSIT’S YOUR BUSINESS

Henry BillingsReading Level: 3-4, for grades 6-adultThe illustrated edition of our best-selling Economics is even easier toread and teach, yet more comprehensive and practical. This text linksthe principles of economics to the dollars-and-cents issues of life sostudents can apply the concepts to the actual cost of everyday productsand services. Features: Margin Notes - Empower Yourself CooperativeActivities - New Workbook with Tests - New Teacher’s Guide with UnitPlanning Chart. Units: 1. What is Economics?, 2. How the UnitedStates Economy Works, 3. Wages, Labor and Taxes, 4. The World ofBusiness, 5. The Role of Government, 6. Comparing EconomicSystems, 7. A World View.60476PP Student Book 1-9 copies $20.99

10+ copies $18.9560484PP Workbook 1-9 copies $8.99

10+ copies $8.9960492PP Teacher Guide 1-9 copies $8.99

10+ copies $8.99

Economics Videos & Books

ECONOMICS - MACRORunning Time 2 hours, 15 minutes,Level 6 to Adult.Includes such topics as: GrossDomestic Product - marginalpropensity to consume - ConsumerPrice Index - aggregate supply -aggregate demand - frictional,structural & cyclical unemployment -fiscal policy - circular flow model -monetary policy. By StandardDeviants, done in 5 to 7 minutesegments.1886156042Video $21.00

ECONOMICS - MICRORunning Time 1 hour 53 minutes, Level 6 to Adult.Includes such topics as: opportunity cost - fixed and variable costs -supply - demand - production possibilities frontier - efficiency - perfectcompetition - utility - total utility and marginal utility. By StandardDeviants, done in 5 to 7 minute segments.1886156026 Video $21.00

Economics:Concepts andApplications

Softcover and Hardcover, plusTeacher’s Guides * Levels 6-12 *Reading Levels 4-5

Brief lessons and controlled vocabulary makecomplex concepts easy to read and easy to grasp.Seven complete units provide an overview ofeconomic basics. 192 pages.Real-world applications.Simplifies the concepts and makes them relevant,Covers supply, demand, goods, services, resources,prices, and much more!63524SV Student Softcover $16.7663532SV Teacher Guide $ 9.6577843SV Student Hardcover $30.267786XSV Teacher’s Guide $ 9.6577851SV Teach Res. Binder $99.45


Workforce:BuildingSuccess

6 softcover book series *Teacher’s GuideEncourage learners to examinetheir own strengths and weak-nesses and change from within.Bound in answer key. 96pages.

65171SV Communication $13.006521XSV Customer Service $13.0065198SV Personal Development $13.0065201SV Problem Solving $13.006518XSV Time Management $13.0065228SV Writing $13.0065236SV Teacher’s Guide $ 9.73

Math Skillsfor the

WorkforceAt last, a math programdesigned specifically forworkforce development.Teach all the math skillsyour learners need for jobsuccess in just four books.Math Skills for the Workforce develops the mathskills that ensure workforce success. It's also agreat value. With just four titles you can coverwhat your learners need to know -- at a muchbetter price than competing titles.♦A pretest ensures proper placement; a post-testmeasures progress.♦With reading levels of 4-6, even limited readerscan master math.♦All unit openers and practice exercises deal withwork-related issues and scenarios.♦A glossary defines unfamiliar words to keeplearners focused on problem solving.63756SV Whole Numbers $14.3663764SV Fractions $14.3663772SV Decimals and Percents $14.3663780SV Measure, Geo., & Algebra $14.36

YOU’RE THE BOSSPositive Attitude and Work Ethic

Rose Blue and Corinne NadenReading level 4-5, for grades 9-adultMany students are unaware of the unwritten rules of business or theexpectation of professional attitude, behavior, and work ethic. This textprovides those guidelines using fun-to-read anecdotes and interviewswith managers of real companies - an ideal book for a successful jobsearch. Contents: Getting Started - The Interview - First Day Blues, FirstJob Jitters - Job Levels and Networking - Getting Along with Co-Workers- When It’s Time to Leave. Copyright 1999.6219-3SV Student Text $17.99

10+ copies $16.19

Mathematics/Work EthicsAccounting

Larry Singleton, Ph.D. & WayneLabel, Ph.D.The backbone of any business -from small stores to commercialchains and large corporations - isthe accounting department. Aneffective accountant must be ableto balance revenues and expenses,

apply credits and debits to accounts, and maintain aledger. Using the Standard Deviants trademark teachingmethod, this video presents the basic concepts necessaryfor success in a clear and approachable manner.The Standard Deviants: Accounting Part One covers:The accounting profession, GAAP, Business organizations,Assets, Liabilities, Owner's equity, Revenue, Expenses,Income statement, Statement of changes in owner'sequity, Balance sheets, The accounting equation, Ac-counting periods, Accrual basis of accounting, T-accounts,Debits and credits, General journal, General ledger,Balance column format, Posting to the ledger, Worksheet,Trial balance, Locating and correcting errors, Adjust-ments, Adjusting the trial balance, Classified balancesheet, Contra accounts, Closing entries, Income sum-mary, Post-closing trial balance. Running Time: 1 hour,55 minutes, done in 5 to 7 minute segments.The Standard Deviants: Accounting Part Two covers:Merchandising company, revenue from sales, Calculatingnet sales, Cost of goods sold, Returns and allowances,Discounts, Freight-in, Operating expenses, Calculatingnet income, Periodic inventory system, Perpetual inven-tory system, Net method, Inventory errors, LIFO, FIFO,Specific invoice method, Weighted average method,Accounting for current assets, Cash, Internal control,Voucher system, Bank reconciliation, Petty cash fund,Uncollectible accounts, Estimation of doubtful accounts,Fixed percentage method, Aging accounts receivablemethod, Direct write-off method, Notes receivable,Interest, Discounting a note receivable, Accounting forcurrent liabilities, Notes payable. Running Time: 1 hour,50 minutes, done in 5 to 7 minute segments.Accounting Study Sidekick (Workbook). This work-book provides you with video notes, quizzes & tests, adetailed glossary, and in-depth explanations.156204SD Accounting Part 1 Video $21.00156212SD Accounting Part 2 Video $21.0015659XSD Workbook $11.95

Here’s What People Have to SayAbout Standard Deviants:

“Because its a video, I could reviewdifficult concepts again and again until Ihad a clear understanding of them.”

“By watching the tapes before class, Ihad the background confidence tounderstand what is being covered in myprofessor’s lecture.”


Internet and Internet BasicsDr. Kerric Harvey, John Barth & Mark Reilly.No-Brainers on the Internet will teach you about the history of the internet, how to get connected and receivee-mail, as well as how to navigate the World Wide Web and use search engines to find the information you need. You'lleven learn about online privacy and security. In today's age, it is crucial to know what the Internet is as well as howto use it. Internet Basics will put you online in no time! This tape will begin by explaining all about the Internet, theWorld Wide Web, modems, and Internet Service Providers. It also explains topics such as electronic mail, web servers,search engines, navigation tools, and more. If you don't know how to use the Internet, this tape is a must-have.No-Brainers on Internet covers: how to send and receive e-mail, how to conduct online research and navigatethrough the World Wide Web, the "netiquette" necessary to surf like a pro! Running Time: 45 minutesThe Standard Deviants: Internet Basics covers: The Internet, the World Wide Web, internal modems, built-inmodems, external modems, PC modem cards, bits, Internet Service Providers (ISP's), national vs. local ISP's, soft-ware, payment plans, passwords, account names, electronic mail (e-mail), sending and receiving e-mail, mailing lists,electronic discussion groups, chat rooms, Internet etiquette, listserves, privacy issues and security, encryption,on-line purchasing, web servers, web browsers, web pages, hypherlinks, icons, icons,colored text, buttons, Universal Resource Locator (URL), search engines, Boolean searches,hypertext, navigational tools, restricting unwanted sites, parental control options,cyberspace shorthand, emoticons, conversational acronyms, Spam mail. Running Time: 1hour, 0 minutes981031SD No Brainers - Internet $21.00980647SD Internet Basics $21.00980957SD Video Box (both) $33.99

No-Brainers on Creatinga Web Page

Paul J. DeMalo, Web Pro & Mark Reilly, WebExpertNo-Brainers on Creating Web Pages willteach you about the underlying structure forall web pages, how to choose colors andimages that will work for your page, and

where to look on the web for more resources. This tapewill also show you how to format pages, edit text, addgraphics and links, and even create tables. This tape willhave you designing your own page in no time!No-Brainers on Creating Web Pages covers: theunderlying structure for all web pages, how to choosecolors and images that will work for your page, where tolook on the web for more resources. Running Time: 45minutes981120SD Creating a Web Page Video $21.00

Learning HTMLPaul J. DeMaio & Mark ReillyDo you know what hypertext markuplanguage is? If not, you need LearningHTML. This tape will explain what HTML is,web pages, scanners, servers, design

issues, and more. If you want to create a web page, orsimply want to be up-to-date with today's technology,you don't want to pass on this tape!The Standard Deviants: Learning HTML covers: TheWorld Wide Web, hypertext, hyperlinks, browsers,hypertext markup language (HTML), web pages, texteditors, simple text editors, WYSIWYG editors, internetbrowsers, tags, formatting (header, title, and body),underlining text, boldfacing text, centering text, line andpage breaks, font size and color, hexidecimal color codes,background color, adding links, on-site and off-site links,MAILTO commands, variables, Image Source, jpg and gifextensions, plagiarism issues, scanners, photographicimages, graphics, background tiles, tables, servers,uploading home pages, FTP programs, Internet ServiceProviders, design issues, viewer-friendly designs. Run-ning Time: 52 minutes980612SD Learning HTML Video $21.00

Videos on Business Technology


Speaking Up at WorkCatherine Robinson and JeniseRowekampIntermediateThis text helps students develop thelanguage skills and cultural aware-ness they need to succeed at work.The book addresses both the basicworkplace language students needin order to do their jobs well and thesocial language that will help them get along with fellowemployees and supervisors.Among the workplace topics addressed are the follow-ing: understanding work schedules, clarifying instruc-tions, asking for help, calling in sick, observing safetyprecautions, dealing with mistakes, work conditions,benefits, understanding W-4 forms, paying taxes, andadvancement. Social topics include talking about fami-lies, weekend plans, and the weather.Each unit offers extensive speaking and listening prac-tice, as well as on-the-job simulations and role plays.Reading and discussions provide insight into how theAmerican workplace functions, allowing students to seecross-cultural differences.Speaking Up at Work434196-8 Student Book $11.95434197-6 Teacher's Manual $ 7.95

Speaking of SurvivalDaniel B. FreemanHigh Beginning - Low IntermediateSpeaking of Survival is a flexible textdesigned to provide adults with the vocabu-lary they need to cope in vital areas. Thebook is divided into fourteen topic areas,including transportation, housing, emergen-cies, jobs, post office and phone, and bank-ing. The self-contained units focus on thefour language skills. Each unit follows the same format:a full-color, contextualized illustration introduces thetopic area and relevant vocabulary; conversations cuedby illustrations present new language; oral and writtenexercises reinforce vocabulary and structures; readingselections provide additional information on the context;and discussion questions give students the chance toexpress their opinions.A Cassette includes the conversations and new vocabu-lary in each unit.Speaking of Survival503110-5 Student Book $11.95434105-4 Cassette $17.50

Skills for SuccessWorking and Studying in English

Donna Price-MachadoSkills for Success integrates English language instruction with the competencies essentialfor succeeding on the job or in an academic setting. This learner-centered text gets studentsreading, talking, and writing about such topics as building self-confidence, handling criticism,managing a successful job interview, and making small talk with colleagues.All content and activities in Skills for Success are informed by the SCANS competencies,developed by the Secretary's Commission on Achieving Necessary Skills to help peoplebecome job-ready more quickly or to thrive in their existing jobs.657423CA Student's Book $18.00657415CA Teacher's Manual $ 6.50

CAREERSGrade Levels 2-5Develop reading skills while broadeningstudent’s frames of references inemployment! Eight thematic units inhealth, science, community service,agriculture and forestry, circuitry,communications, entertainment, andthe creative industries. Bound inanswer key, 128 perforated pages.

Business Resources

The Children’s Dictionary ofOccupationsTM

Revised 1999 EditionAn Invaluable Career ExplorationResource, For Grades 3-7New entries, new activities and newillustrations will ignite young people’sinterest in the world of work.Describing over 300 job titles basedon the 1998-99 Occupational Outlook Handbook, the latestChildren’s Dictionary of Occupationsprovides an entertaining yet reader-friendly career exploration approach.We’ve kept all the elements which have made theChildren’s Dictionary indispensable - like the phoneticpronunciations which have been so popular with teachersand counselors - and the dictionary people themselves.But we’ve also added some new things you’ll love! Likelisting all the job titles in career choices - found in thelatest edition of the OOH. Not only will students see abroad scope of job related tasks, but will be able toidentify other similar job titles in the same area. Take alook at what else we’ve done:♦ revised and updated all artwork ♦ added new job titlesand revised current ones ♦ added new Getting a Jobsection to introduce job search concepts ♦ lowered thereading level ♦ listed all definitions in alphabetical order ¨revised the introduction and activities ♦ listed eachindividual title in an Alphabetical Index with page numbersIf you’ve used the Children’s Dictionary before, you’ll lovethe additions and revisions which make it even easier foryour students to explore. If you haven’t - now is a greattime to review this new edition. It’s never too early foryoung people to think about possible jobs in the futureand The Children’s Dictionary of Occupations is the perfectway to get them started! 126 pp, copyright: 1999ME2552 Book $15.95

1219-XSV Grades 2-3 $12.951220-3SV Grades 4-5 $12.95


Business BasicsNew Edition

David Grant and Robert McLartyBeginning - Pre-IntermediateThis is a complete first course in English for business, providing a systematicand thorough coverage of basic language structures and skills. The materialis up-to-date and credible, with real companies and business people featuredthroughout. Units can be taught in any order, making the course flexible.The Student Book includes a grammar summary, role-play notes, a glossaryand the tapescripts. The Teacher’s Book includes classroom notes, answersto all the exercises, and an annotated version of the tapescript. TheWorkbook offers extension activities with an answer key provided.457340-0 Student Book, New Edition $14.95417342-7 Teacher’s Book, New Edition $ 8.50457341-9 Workbook, New Edition $ 7.95457343-5 Cassette (2) New Edition $31.95

Business ObjectivesVicki HollettWinner, The English Speaking Union’s Duke of Edinburgh AwardLow IntermediateBusiness Objectives is built around a clear structural syllabus.The language work in each of the 15 units offers:♦Controlled grammar practice.♦A substantial amount of listening work.♦Systematic teaching of relevant vocabulary.♦Challenging activities that encourage students to use their own business experience.♦Authentic material from real firms.The Teacher’s Book includes answers to all of the exercises, full tapescripts, and classroom notes foreach unit. A Pairwork Activity Book provides extended speaking practice for students in a variety ofauthentic business situations. Two self-study Cassettes provide extensive listening practice in everydaybusiness situations with an accompanying booklet containing the tapescript and useful vocabulary. TheWorkbook provides interesting and challenging exercises. An Answer Key is provided.451391-2 Student Book $14.95 451393-9 Teacher’s Book $ 8.50451396-3 Pairwork $ 6.95 451392-0 Workbook $ 6.95451394-7 Cassette $17.50 457028-1 Personal Cass (2) $31.95

Business Basics Personal CassettesThese cassettes follow the syllabus and unit structure of Business Basics, providing 180 minutes ofextra listening material. As students complete each unit of the Student Book in class, they can practicelistening on their own. The accompanying reference booklet contains useful vocabulary and phrases plusa tapescript for the listening material.457278-1 Cassette (2) $31.95

Business OpportunitiesVicki Hollett, IntermediateWinner, The English Speaking Union’s Duke of Edinburgh AwardThis book is based on a comprehensive language syllabus that develops in thecontext of everyday business functions. The 14 units provide opportunities forpracticing language in a range of specific and general professional situations, whileoffering opportunities to practice all four language skills, especially listening andspeaking.Business Opportunities452028-5 Student Book $14.95452029-3 Teacher’s Book $ 8.50452031-5 Workbook $ 6.95452030-7 Cassette $17.50

Business Resources


Business OptionsAdrian WallworkHigh-IntermediateBusiness Options is acourse for professional peoplefrom all areas of business. Itfollows the communicative,functional approach which is ahallmark of Oxford businesscourses, and extends this withdevelopment of businessskills appropriate to the needs of upper-intermediate students. The course is structuredaround fourteen theme-based units such as“Performance” and “Trade,” which focus on realbusiness situations, both formally inside theworkplace and informally on social occasions. Astrong feature of the material is its attention tosocial and cultural awareness, often the mostdifficult area for students at this level. Keyfeatures of the course include:♦Emphasis on development of social skills in across-cultural environment.♦Each unit is discrete so units can be used in anyorder.♦Speech production tasks featured to helpstudents learn how to sound confident and thuscommunicate more effectively.♦Each unit includes a meeting on the unit theme,which can be formal of informal as appropriate.♦“Table Talk” section as a feature of each unit, toencourage students to develop conversationalskills outside their normal area of work.♦Cassettes include improvised listening passagesto build confidence in listening to the natural,unscripted speech.The complete Business Options course iscomprised of the Student Book, a Teacher’s Bookwith photocopiable progress tests and extensionactivities, a Workbook, and two audio Cassettes.Business Options457234-X Student Book $16.95457235-8 Teacher’s Book $10.95457236-6 Workbook $ 8.95

Business VentureNew EditionRoger Barnard and Jeff CadyHigh Beginning - LowIntermediateThe new two-level edition ofBusiness Venture contains agreat deal of new and updatedmaterial while retaining manyof the most popular features ofthe original course, including the carefully gradedlanguage practice, paced listening activities, andthe Culture Files. The new edition of the StudentBook has a wide range of authentic businesssettings and more dialogue practice, pair work,and information-gap activities. It also contains abusiness board game for language practice. TheTeacher’s Book offers notes, ideas for extraactivities, photocopiable activities and tests. TheWorkbook that includes an Answer Key, containssupplementary practice activities. The Cassettecontains listening passages for each unit andfeatures a wide variety of international voices.457238-2 Student Book 1 $14.95457239-0 Teacher’s Book 1 $ 9.95457240-4 Workbook 1 $ 7.50457246-3 Cassette 1 $17.50457325-7 Student Book 2 $14.95457327-3 Teacher’s Book 2 $ 9.95457326-5 Workbook 2 $ 7.50457328-1 Cassette 2 $17.50

NEW! Oxford English forInformation Technology

Eric H. Glendinning and John McEwanIntermediateThis is an easy-to-use yet serious course forstudents who are specializing in computing andinformation technology. It reviews and offerspractice of grammar and functions that areappropriate for the needs of IT specialists. Allfour language skills are consolidated anddeveloped through a variety of authentic,interesting, and topical texts and visual materials.The Teacher’s Guide includes a full introduction tothe topics in each unit for teachers who are not ITspecialists. It provides teaching objectives,teaching notes, and an answer key, listeningscript and photocopiable progress tests. TheAudio Program, available on CD or Cassettefeatures all of the dialogues, interviews,discussions and listening tasks.Oxford English for Information Technology457375-3 Student Book $17.95457376-1 Teacher’s Book $13.95457378-8 CD $21.95457377-X Cassette $17.50

Teaching BusinessEnglish

Mark Ellis and Christine JohnsonWinner, The English Speaking Union’sDuke of Edinburgh AwardThis book focuses on utilizing thelearner’s professional knowledge andexperience. Teaching strategies thatare relevant to the business student’sspecial needs are presented. ©1994437167-0 Book $17.95

Business Resources


Business Resources/IndexEnglish ASAP

5-book Softcover Series * 4Workbooks * 5 Audio Cas-settes * 5 Teacher's Editions* Placement Tests * Assess-ment ProgramWhen language is a barrier topromotion in the workplace,on-the-job behaviors areoften a deterrent, too. Nowyou can target and buildspecific communication skillsand competencies workers need to get off theground floor. English ASAP combines studentbooks, workbooks, audio cassettes, and an assess-ment tool in a comprehensive ESOL program thatalso teaches specific SCANS competencies in thecontext of workplace scenarios.♦Workplace ESOL and competencies to improveupward mobility.♦Learner-centered approach actively involvesindividuals with relevant exercises, real-life appli-cation, and numerous opportunities for discussionabout their own life and work.♦Each unit presents and practices the key lan-guage and grammar structures learners will en-counter on the job.♦Practice exercises in each unit develop SCANS-based listening, speaking, reading, and writingskills.79504SV Literacy Student Edition $16.1279539SV Literacy Teacher's Ed. $16.9379601SV Cassettes (2) $22.0079512SV Low-Beg Student Edition $16.1279563SV Low-Beginning Workbook $11.2879547SV Low-Beginning Teacher's Ed $16.937961XSV Cassettes (2) $22.0079520SV Beginning Student Edition $16.1279571SV Beginning Workbook $11.2879555SV Beginning Teacher's Ed $16.9379628SV Cassettes (2) $22.0001872SV High-Beginning Student Ed.$16.1201880SV High Beginning Workbook $11.2801864SV High-Beg Teacher's Ed $16.9301899SV Cassettes (2) $22.0001937SV Low-Inter. Student Ed. $16.1201945SV Low Intermediate Workbook$11.2801929SV Low-Inter Teacher's Ed $16.9301953SV Cassettes (2) $22.0033863SV Assessment Program $40.37

A First Look at Careers.....20A Second Look at Careers.....20Accounting.....24Basics of Economics.....23Big Business Pack.....10Biz-Tak 1.....11Biz Talk 2.....11Business Basics.....27Business Basics Cassettes......27Business Communications.....4Business English Frameworks.....3

Business Law.....10Business Objectives.....27Business Opportunities.....27Business Options.....28Business Roles 1 and 2.....3Business Venture.....28Business Vocabulary in Use.....4Cambridge Business English Activities.....4Career Connections Jr CD Rom.....21Career Enhancement Pack.....10Careers.....26Children’s Dictionary Of Occupations.....20, 26Children’s Dict Occupations Activity Pack.....20Children’s Dict. Of Occupations CD-Rom.....20Children’s Dict. Of Occupations Posters.....20Communicating in Business.....3Company to Company.....3Decisionmaker.....5Economics: Concepts.....23Economics: It’s Your Business.....23Economics: Macro.....23Economics: Micro.....23Economics Video.....13Effective Meetings.....9Effective Negotiating.....9Effective Presentations.....9Effective Socializing.....9Effective Telephoning.....9Elementary Econmics: Life Skills Series.....22English ASAP.....29English For Business Studies.....5English For Int. Banking.....5Englis For Int. Negotiations.....5English In Medicine.....5Essential Telephoning in Eng.....5Further Ahead.....7Get That Job.....10Getting Ahead.....7How to Form Your Own Michigan Business.....11How to Incorporate and Start A Business.....11How to Make a Michigan Will.....11Infotech.....6Internet and Internet Basics.....25Job Search CD Series.....15-16Job Search Skills VHS Series.....12-13Job Survival CD Series.....17-18Job World Issues CD Series.....19Learning HTML.....25Marketing.....10Math Skills for the Workforce.....24Meeting Objectives.....8Michigan Law for Everyone.....11Necessary Skills for the Workplace.....6New International Business Eng.....8No Brainers on Creating Web Pages.....25No Brainers on Interviewing.....10Oxford Business English Skills.....9Oxford Dictionary of Bus English.....11Oxford English for Info Tech.....28Professional Presentations.....8Quick Work.....6Skills for Success.....26Speaking of Survival.....26Speaking Up At Work.....26Staying Ahead.....7Teaching Business English.....28Telephoning in English.....8Welcome!.....6Words at Work.....6Workforce: Building Success.....24Workplace Issues VHS Series.....14You’re the Boss.....24Young Person’s Occupational Outlook Handbook.....21Young Person’s Occupational Outlook HB Activities.....21


Ordering InformationAll Orders Should be Addressed to:

Caswell & Caswell3571 NewgateTroy, MI 48084

WHEN ORDERING BY PHONE please let us know if a confirming purchase order willbe sent. This will help us avoid possible problems with duplicate orders.

To Order Toll Free Call: 1-800-757-7668To Order by Fax 1-248-646-4359

METHOD OF SHIPMENT will be United Postal Service unless special request is madeby the customer or we see a need to ship via another service.

SHIPPING AND HANDLING CHARGES are typically 10% of the total order. There is a$4.50 minimum charge. Residential customers have a minimum charge of $5.25

ORDERS FROM INDIVIDUALS should be prepaid. Be sure to include state sales tax.

ALL CHECKS OR MONEY ORDERS MADE PAYABLE TO:CASWELL & CASWELL

ORDERS FROM EDUCATIONAL INSTITUTIONS should include a purchase ordernumber when possible and must be on either official stationary or an official purchaseorder form.

CLASSROOM DISCOUNTS ARE AVAILABLE.PLEASE CALL FOR INFORMATION.

EXAMINE ALL MATERIALS AS SOON AS RECEIVED! Notify us of damaged ormissing items immediately.

ALL RETURNS MUST BE AUTHORIZED BY CASWELL & CASWELL. Permission toreturn should be requested and authorized in writing. We will not issue credit on unau-thorized returns. All returned material must be in perfect, unmarked, saleable condition.

ALL PRICES IN THIS CATALOG are subject to change because of possible producerprice changes. We bill at the producer’s latest selling price. In case of a sizable in-crease in price, we will notify prior to shipment for confirmation.

and how to prepare for them - teachersmarketplace.com · and how to prepare for them ... dents who...

Documents