analytics seo partnership presentation 2012
TRANSCRIPT
Potential Partnership Opportunities
Paul Galbraith
July 2012
Possible Collaboration
• We can help you generate more success for your clients
• We would like to partner with you to offer your clients a range of white-labelled customised website analysis and SEO reporting services
• We bring SEO knowledge, a SaaS SEO platform and API, a proven revenue model, operational management, customer service and expertise
• You have the client relationships, trust, dialogue, sales and marketing expertise, and existing client contracts
Together we can give your clients a competitive edge, differentiate your proposition, and build a growing, high-
margin revenue stream
About Us
UK & US based SEO software platform business designed to help companies project manage SEO campaigns across multiple businesses, territories and domains
• Company lead by experienced management team with extensive experience in building online platforms for thousands of SMEs
• Agency Clients include - Digitas, PHD, OMD, Ambergreen, TouchLocal, National Positions etc.
• Brands managed include - Betfair, Hyundai, Lloyds TSB, Interflora, Oxfam, Mothercare & PC World etc.
• Currently available in English, French, Hebrew, Swedish and Norwegian
• Intro video at: http://vimeo.com/31151592
Our Solutions
• Analytics SEO Platform
– Sophisticated SaaS platform
– Can be easily white-labelled for re-sale
• How Good is Your SEO?
– User-friendly interface to our API
– Can be white-labelled as a separate site or embedded on your own site as a widget
• Customisable API
– Build our SEO knowledge and data into your own tools
– Free & Paid Website and SEO Reports
API
Analytics SEO - SaaS SEO Platform
• Can be easily white-labelled for re-sale• Reports can be auto-scheduled• 5 minutes to configure• In-depth competitive analysis• Runs automatically 24/7/365• Multi-site dashboard to manage performance• We can offer a DIY or Managed Service
Re-brandable API Interface
• Free SEO Report to whet appetite and add-value to your website
• Paid SEO Report option to generate new income stream
• Can be white-labelled in <1 hour• On-site widget for quick promotion• Can also include dynamic affiliate links
The API – Bespoke Web Application
• You can create your own bespoke user-friendly Free and Paid SEO Reports using our API
• Or you can integrate elements of our API into your existing tools to add-value or sell add-on packages, e.g. keyword rankings, content analysis, competitor analysis etc.
Incremental Revenue Streams
• Working together to give your clients a competitive edge and to grow new revenue streams
Valu
e t
o U
ser
Sophistication
WHITE-LABELANALYTICSSEO
PLATFORM
PAID SEOREPORT
MONTHLY
FREE AD-HOCSEO
REPORT
a. Re-brand How Good Is Your SEO?ORb. Create a custom product using our API
c. Re-brand How Good Is Your SEO?ORd. Create a custom product using our API
e. DIY or Managed Service
Revenue Share
Our existing partners are selling this at $299 to $399 per annumBut this price point can be structured to meet your customers’ needs and budgets
The Potential
• Opportunities to up-sell to existing customers
• Increases your client LTV and retention rates
• Strengthen your offer vis-à-vis alternatives
• Drives new business acquisition
Next Steps
• We would love to show you more of our software and discuss how we can best work together, to bring this -the most powerful SEO technology available - to your clients
• Please contact us asap to discuss next steps:
Paul Galbraith Business Development Manager
w: www.analyticsseo.comt: +44 20 8977 4465m: +44 7941 257 357