yutaka nakazato coleman apac june 22nd, 2016 · 2017. 12. 4. · june 22nd, 2016 . who we are 2...
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Yutaka NAKAZATO
Coleman APAC June 22nd, 2016
WHO WE ARE
2
Vision: Be the greatest outdoor company in the world by empowering people to enjoy the outdoors.
Mission: Our dedicated employees provide consumers with outdoor products that build great memories through superior performance and quality.
OUTDOOR TIMELINE 1901~
1901 W.C Coleman launched the Coleman Company
1901 1st gas lamp is
developed
1954 Coleman Enters the portable ice
chest market 1923
1st Camping stove, The Model 1 is released
1905 Coleman Arc Lamps illuminate one of the first night football games
1914 Coleman introduces first outdoor, all-weather gasoline lantern
1958 Creates Outing products
division
1959 Jugs are added to the thermal products line
1965 Coleman begins marketing tents and sleeping bags
RECENT INNOVATIONS 1980~
2002 Coleman
launches the Roadtrip Grill
2001 Coleman celebrates 100
years in business
2008 Puddle Jumper
Launches
2007 1st Quad Lantern
Launches
2014 Campingaz Launches
new range of BBQ
2012 Coleman Tri-Color
Coolers Launch
111986 Electric and battery-powered lights introduced
WHAT WE PRODUCE TODAY
• Camping
Thermal
Lighting
BBQ /Fuels
Water Sports
Household
Tents Shelters
Airbed
Stove Single Burner
Back Packs Chairs Cots Rainwear
Super Coolers Wheeled Marine Thermal Electric Jug Soft Coolers
Headlamp Lanterns Flashlights
BBQ Plancha Roadtrip Cylinders Cartridges
Aerobed Carafes
PFD Puddle Jumpers Kayaks Immersion Suits Accessories
Wichita, Kansas - Global Innovation Leadership Center • Design, Model Shop, Laboratory - 28 Golden, Colorado - Global Innovation US • Industrial Design, Structural Packaging - 7 Lyon, France - Global Innovation EMEA • Design, Model Shop, Laboratory - 23 Guangzhou, China - Global Execution Staff – ATC • Engineering, Design Services, Laboratory - 52
4 GLOBAL R&D LOCATIONS
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East Japan Earthquake (2011)
Category Units
Sleeping Bag 7,632
Fleece Inner 440
Table 49
Tents&Tarps 120
Backyard Shade 15
Lights 7,889
Mattress/Air Bet 341
Meramine Dish 314
Hard&Soft Coolers 507
Chair 65
Others 269
TOTAL 17,641
OUR EXPERIENCES / EAST JAPAN EARTHQUAKE 2011
8
9
Kumamoto Earthquake (2016)
Category Units
Tents 431
Mats 178
Sleeping Bags 1,052
Flash Light 310
LED Lights 222
LP Two Burners 10
LP Fuel 240
Cots 4
Shade Tents 180
Table 84
Tents Parts 6
Accessories 318
Sheets 20
Chair 130
Cooler Box 110
Shelter 35
Head-Lamp 500
Inflatable Mat 856
Emergency shelter 40
TOTAL 4,726
OUR EXPERIENCES / KUMAMOTO EARTHQUAKE 2016
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