williamsburg-james city county public schools school health initiative program (ship)

Williamsburg-James City County Public SchoolsSchool Health Initiative Program (SHIP)In partnership with the Williamsburg Community Health Foundation (WCHF)

Virginia School Boards Association Hot Topic Conference:Food for ThoughtApril 30, 2012

SHIP

Mission: to improve the health and wellness of WJCC students and staff by supporting and promoting healthy eating and active lifestyle habits in the school, home, and community

Program Components:

o Challenge Clubs

o Wellness Integration Program

o Staff Wellness

o Student Wellness Councils

o Child Nutrition Services Partnership

CNS PARTNERSHIP

Goal: Continuous improvement of food and beverage offerings

Strategic Plan goals:

Cafeteria offerings

Student consumption & participation

Marketing healthy changes – handling perceptions

CNS staff training in personal wellness and professional excellence

Nutrition education

COOKING CLUBS

Themes:o SHIP’s Healthy Messages (Think Your Drink,

Breakfast Go Power, Snack Attack, Smart Servings, and 5 A Day the Tasty Way)

o Kid Cooks Climb My Pyramid!o International Cooking

Chefs Challenge:o Middle Schoolo Top Chef / Cook off format

Goal setting Nutrition Education (see parent letter) Recipes @ www.wjccship.com

VALUE-ADDED PROJECTS

Promotions

Bulletin Boards

Got Milk Campaigns

Recipe Contest Team

School Gardens

Video Contest Team

VALUE-ADDED PROJECTS

Promotions

Bulletin Boards

Got Milk Campaigns

Recipe Contest Team

School Gardens

Video Contest Team

VALUE-ADDED PROJECTS

Promotions

Bulletin Boards

Got Milk Campaigns

Recipe Contest Team

School Gardens

Video Contest Team

VALUE-ADDED PROJECTS

Promotions

Bulletin Boards

Got Milk Campaigns

Recipe Contest Team

School Gardens

Video Contest Team

VALUE-ADDED PROJECTS

Promotions

Bulletin Boards

Got Milk Campaigns

Recipe Contest Team

School Gardens

Video Contest Team

VALUE-ADDED PROJECTS

Promotions

Bulletin Boards

Got Milk Campaigns

Recipe Contest Team

School Gardens

Video Contest Team

“60 Second Snack”

ENGAGEMENT

Students

Child Nutrition

Services Staff

Parents

Community

CNS STAFF ENGAGEMENT

Students

Child Nutrition

Services Staff

Parents

Community

PARENT ENGAGEMENT

Students

Child Nutrition

Services Staff

Parents

Community

Goal setting RecipesNutrition education

SHIP newsletterFinal event

COMMUNITY ENGAGEMENT

Chefs Move to Schools Program

Guest chefs from local culinary program

Farmer’s Market

COMMUNITY ENGAGEMENT

Media

VIP Visitors – USDA, School Board, Board of Supervisors

William & Mary Partnership – surveys, data analysis, interns

OTHER SHIP-CNS SUCCESSES

High school salad bars Model vending

programs

Menu improvements: Strategic Plan Fresh every day!

OTHER SHIP-CNS SUCCESSES

Nutrition education

Farm to School efforts

Community partnerships

Park & Rec Summer ProgramHead Start & Local PreschoolsFISH Food Pantry“Erase the Need “ Center

Williamsburg-James City County Public SchoolsSchool Health Initiative Program (SHIP)In partnership with theWilliamsburg Community Health Foundation (WCHF)