what is a good game? (from the perspective of a game publisher) | christopher liu
Post on 23-Jan-2017
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WHAT IS A GOOD GAME?ON THE PERSPECTIVE OF A GAME PUBLISHER
CHRISTOPHER C LIUVNG
PUBLISHING GOALS
Platform-based Business
Vietnam’s online video network, provides high
quality content of popular videos
No.1 online music platform in
Vietnam
No.1 local social network platform
No.1 local electronic
newspapers
Online movie portal
No.1 local game’s distribution
platform
No.1 local streaming platform
OUR TARGET USERS
HOW MUCH DOES IP STRENGTHEN YOUR BRAND?
HOW MUCH DOES IP STRENGTHEN YOUR BRAND?
GAMEPLAYS THAT WE FOCUS ON
GAMEPLAYS THAT WE FOCUS ON
FACTORS TO DECIDE?
IP CREATION & DISTRIBUTION
Deliver famous
IPs
DISNEY
JINYONG’S NOVELS
CHINESE FAMOUS DRAMA
Create our
own IP
Vo Lam Truyen Ky
Vo Lam Chi Mong
Gunny
ENRICHING GAME GENRES & THEMES
IN THE PAST
Strong with MMORPG
Focus on Martial Arts
Plenty of hardcore games
PRESENT
MMORPG
Casual
MobaCard
Fashion
SLG
WHERE ARE THE SUPPLIERS?
QUESTIONS?
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