vince solitto, yelp
Post on 13-May-2015
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Signal Austin: The Leveraging Local ConversationAUSTIN, TX March 10th, 2011
Page 2
16 million local reviews and counting
Business categoriesMore than 16 million reviews
Users follow the content
Source: Google Analytics
45 million monthly unique visitors
Market by market approach
Quick update on the product front
Check-in offers
OpenTable on Yelp mobile
Yelp iPad app
Why is Yelp in the daily deals business?
4,539
548
Why is Yelp in the daily deals business?
Page 9
Yelp Deals – Product Screenshots
Dedicated Email Checkout Page Deal Certificate
Yelp Deals
Page 11
Ratings and Yelp Brand
Review Content
Data
How is Yelp different from the other daily deal sites?
Page 12
How is Yelp different from the other daily deal sites?
Ran Yelp Deal
How is Yelp different from the other daily deal sites?
“I would have returned for fully priced treatments regardless, and am next week!”
Page 14
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