twitter for job seekers

Advanced Twitter

for Job Seeking

Introduction

Why Twitter?

– Thousands of jobs posted there daily

– Job seekers don’t have to register or post a resume first

– Good venue for casual, informal networking

– Great way to show your ongoing interest in and knowledge about

professional trends

- Offers immediate access to important people in your field

Introduction

Why Twitter?

According to 2012 Jobvite

Social Recruiting Survey,

Twitter is one of the top 3

social networks that recruiters

use to find candidates.

Module #1:

Looking for Jobs on Twitter

Searching for Jobs

Popular hashtags for job-related tweets:

– #job

– #jobs

– #career

– #careers

Searching for Jobs

Searching for Jobs

Search by field of interest:

– #clerical

– #construction

– #healthcare

– #insurance

– #IT

– #librarian

– #marketing

– #sales

– See link for more: http://goo.gl/SBHqV

Searching for Jobs

Tip: Double up on hashtags to narrow down search results

– #job #healthcare

– #jobs #clerical

– #career #engineering

– #careers #IT

Searching for Jobs

Searching for Jobs

Potential problem:

– Job postings are from every geographic location.

What if job seeker doesn’t want to move?

Searching for Jobs

Solution:

– Use Twitter’s advanced search engine

http://search.twitter.com

– Searches can be narrowed by zip code (and nearby range)

Searching for Jobs

Searching for Jobs

Searching for Jobs

Searching for Jobs

Searching for Jobs

Searching for Jobs

Searching for Jobs

Searching for Jobs

Searching for Jobs

Module #2:

Other Websites and

Tools for Job Seeking

TweetMyJobs.com

TweetMyJobs.com

TweetMyJobs.com

TweetMyJobs.com

TweetMyJobs.com

TweetMyjobs.com

TweetMyJobs.com

TweetMyJobs.com

TwitJobSearch.com

TwitJobSearch.com

TwitJobSearch.com

Tweetbeep.com

TweetDeck.com or Hootsuite.com

Module #3

Smartphone Apps for Job

Seekers

Smartphone Apps

Smartphone apps that you can use to find jobs on Twitter:

– Jobtweet’s Jobsearch

– Twittcareers

– Twitter Job Search

– Twitter’s app

Jobtweet’s Jobsearch

Jobtweet’s Jobsearch:

Jobtweet’s Jobsearch

Jobtweet’s Jobsearch:

– Search in English,

German, French

or Russian

– Job seekers can

search for jobs

– Employers can search

for candidates

Jobtweet’s Jobsearch

Jobtweet’s Jobsearch:

– What results look

like for job search

• Ex: “librarian”

Jobtweet’s Jobsearch

Jobtweet’s Jobsearch:

– Saves your

search history

TwittCareers

TwittCareers:

TwittCareers

TwittCareers:

– Upon launch,

displays jobs

most recently

posted to Twitter

TwittCareers

TwittCareers:

– Can search in

English, French

and Spanish

TwittCareers

TwittCareers:

– Example search:

“Librarian”

TwittCareers

TwittCareers:

– Can email jobs to

self (have to click

link in tweet)

Twitter Job Search

Twitter Job Search:

Twitter Job Search

Twitter Job Search:

– Allows you to

search for jobs by

keyword or location

Twitter Job Search

Twitter Job Search:

Twitter

Twitter’s app:

Module #4

Building Your Brand on Twitter

Tip #1: Plan Ahead

• Twitter is public.

• Twitter is archived by the Library of Congress and other sites like

Snapbird.org

• Come up with a game plan for using your account:

– How do you want to portray yourself?

– What do you want to tweet about?

– What professional topics do you want to have public conversations

about?

Tip #2:

Create a Professional Profile

What can you do to create a professional looking profile?

– Use your real name

Tip #2:

Create a Professional Profile

What can you do to create a professional looking profile?

– Pick a username that reflects you

Tip #2: Create a Professional

Prpfile

Tip #2:

Create a Professional Profile

Tip #2:

Create a Professional Profile

Use a professional photo

Tip #2:

Create a Professional Profile

Draft a professional biography, say that you’re looking for work,

link to your resume

Tip #2:

Create a Professional Profile

When adding header images, make sure you can still read your biography.

Tip #2: Create a Professional

Profile

Tip #2:

Create a Professional Profile

Tip #2: Create a Professional

Profile

Module #5

Strategic Tweeting

Strategic Tweeting

Reminder:

Think strategically about how you want to portray yourself online.

Tip #3: Strategic Tweeting

Strategic Tweeting

Been on Twitter for awhile and need to clean up your old tweets?

Delete them all with TwitWipe.com:

Strategic Tweeting

1. Tweet “like an expert”

– Share links and info that is relevant to your profession

– Tweet current articles and issues, add your thoughts

– RT other people, add your thoughts

– Converse with people in your field

– Share your professional accomplishments

Strategic Tweeting

2. Post regularly

3. Criticism of things is okay, so long as it’s constructive

4. If you mix personal tweets in, be aware that seemingly mundane

tweets can go viral…

Strategic Tweeting

5. Use screennames when referencing someone else

Strategic Tweeting

6. Don’t use “text speak” (over-abbreviating, ignoring punctuation).

7. Connect with new colleagues by using and following #hashtags

relevant to your profession.

Common examples:

– Conferences

– Professional chats

8. Participate in #HireFriday

- Find job postings, announce that you’re looking for work

Module #6

Building and Using Professional

Networks on Twitter

Tip #1: Build Your Network

Jump start your network by following:

– Current and former co-workers

– Colleagues in your field

– Professors

– Industry leaders and experts

– Professional organizations

– Recruiters

– Companies that you’d like to work for

Tip #1: Build Your Network

Use Twitter to discover events and meet more people!

Tip #1: Build

Your Network

Use events to connect with

colleagues in your field:

- Brooke tweeted a factoid from a

conference session

- A colleague she didn’t know asked for

more info, which she provided, and

the colleague thanked her.

- These conversations happen all the

time on Twitter!

Tip #2: Use Your Network

Engage with your network:

– Ask others for help with your job search

Tip #2: Use Your Network

An example of someone

who asked for help with a

job search:

- He got multiple responses

and RTs

- Twitter marked it as a

“Top Tweet”

Tip #2: Use

Your Network

Engage with your network:

– Have conversations

– If someone asks you for

advice, respond.

– Offer help to those

requesting it

Conclusion

Questions?