tricks and shortcuts for maintaining & growing your social media accounts

Post on 22-Apr-2015

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DESCRIPTION

Managing Facebook and Twitter accounts for multiple brands within one company can be overwhelming. Especially without dedicated staff for social media. This panel will look at tricks and shortcuts for maintaining and growing your social media accounts.

TRANSCRIPT

• Options• HootSuite• Buffer• How to Use• Growing

Fanbase

Numerous benefits:

• Monitor multiple networks and streams in one place

• Customizable• Teamwork• Scheduling• Reporting (additional

cost)

• Manage multiple accounts

• Create a queue• Browser

extension• Suggested

content• Team

functionalities• Ease of

scheduling

fHootSuite Cons: • Expensive

analytics and confusing points system

• Ow.ly Link Shortener

• Pricey for Teams

Buffer Cons: • Limited in free

Account• No interaction nor

engagement monitoring

• Partnerships• Relationships• Drive Traffic• Timeliness• Trends• Variety• Consistent Brand

Image• Facebook

Advertising

Twitter:• Find relevant

followers• Use hashtags• Twitter search • Twitter chatstweetreports.com/twitter-chat-

schedule/

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