to show your franchise you need only this 10 slides
Post on 29-Jan-2018
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TO SHOW YOUR FRANCHISE
YOU NEED ONLY THIS 10
SLIDES
FRANCHISING GROUP ARGENTINA
www.fgroupargentina.com
info@fgroupargentina.com
1- BRAND «CHEMISTRY»
Show here your brand, logo, concept and competitive advantage, what makesus unique, something nobody can copy or that it will take a long time to copy
2- INITIAL FEE
Show the entrepreneur that our brand has a great value, built over the last years
and, thus, he must pay for use it in a given territory and for a given period of
time, being this a part of the franchise investment
3- COMMERCIAL PREMISES LEASE
COSTS
It is difficult to set an a priori value for this item of the investment, as there is a widevariation in the rental marketplace, realtors commissions, government fees and otherexpenses for rent the premises in which the franchise will be installed. It is alsoimportant the current status of the premises and facilities when renting, because it willbe of great importance in the building structure work to be done
4- DECORATION AND EQUIPMENT
In this item we can give a very close-to-reality figure, once we have selected the premises and know its current status, the already existing equipment and the overall conditions of the investment
5- INITIAL PURCHASE OF GOODS
AND WORKING CAPITAL
Also in this item we can give a very accurate picture of the investment idea, as it is the
franchisor who sets the initial stock of goods and advises the entrepreneur in terms of
the cash he needs to reserve to deal with the first months of the franchise operation
6- STAFF
The entrepreneur must understand carefully which is the franchise personnel
structure, which is the job description of each person and which are the
responsibilities of the franchisee with respect to the staff. Should be displayed
also salaries, bonuses, holidays, special assignments, the corresponding unions
regulations, and how much money may the franchisee withdraw per month,
specially in the first year of operation
7-TRAINING PROGRAM
Detail which are the fees for attending the franchisee and staff’s training program,
covering production processes, storage, distribution, marketing, finance, new product
development, setting shared values, etc., considering also travel and lodging
8- TOTAL ESTIMATED INVESTMENT
As some of the above items are not accurate, then, the total investment, which is
obtained as the sum of all above items, should also be expressed as an estimation
with a certain tolerance, i.e., an up and down percentage that should not be
greater than 10%
9- ROYALTIES AND ON-GOING INVESTMENT
Royalties are the payment to the franchisor for using the system, brand name and trademarks in the territory, and on-going investment corresponds to periodic investments that the franchisee must perform in the territory in order to keep the competitive position. These investments include broadly marketing, training, maintenance of the premises, new equipment, etc.
10- P&L
Technically, what has to be measured is a 5-year contract profit-after-taxes-
discounted-cash-flow. So, the most significant metrics to show to the entrepreneur in
this very first contact with our franchise opportunity seem to be the average
revenues and the internal rate of return of the project, to be compared with other
business opportunities and draw a first conclusion
Adapt this presentation to your franchise opportunity,
upload it into your mobile device and take it always with
you
www.fgroupargentina.com
info@fgroupargentina.com
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