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Post on 01-May-2018
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‘Helping you tell your story’
HOW WE HELP CLIENTS BUILD BRANDS AND CREATE NEW PRODUCTS AND SERVICES AND DEVELOP NEW MARKETS
Paul Stallard, Founder & Owner – The Story Consultancy
The Story Consultancy
The Story Consultancy
The Story Consultancy ‘story’
The Story Consultancy ‘story’
• I have worked with clients and their agencies for over 25 years to help build brands and create new products and services and develop new markets
• Education in History, Journalism, Marketing
• Sales, marketing and media career (Betterware, Design Week, BBC, Omnicom and independent agencies)
• The Story Consultancy was launched in June 2005 to help clients, agencies and people ‘tell their story’ and pioneer ‘Storytelling In A Business Context’
• The Story Consultancy has kept a low profile…until now!
So what does TSC offer clients?
• EXPERIENCE! • Helping major global clients build their brands, create new products and develop new markets • Making strong brands, stronger and helping brands which have ‘lost their way’. • Selling products direct to the consumer • Knowing how to get the best out of your agency networks, independent creative agencies and
consultants • Creating and growing something new – inventing new products, three agency start-ups, magazine
launch and new radio programmes. • How to ‘tell the story’ of your brand or new product to engage all key stakeholders – your team, the
trade, the media and of course the consumer!
TSC resource
• Track record of helping major client organisations • Ability to network to find the best talent to build your brand, create
new products and services and develop new markets • A network of specialists:
– Sales; marketing; business development – combined with experts in legal, finance, HR, IT, media, video,
website/SEO, M&A, promotions, PR, live events, culture, insight and innovation.
• Love of creativity • Competitive nature > will to win! • Excellent communication skills at all levels • Experience of helping companies and brands grow • Desire to work with more new clients!
TSC resourcefulness!
• The Story Consultancy has worked with some of the worlds leading clients since 2005. – Helped to match them with the appropriate agency and individual
experts
– To take their brands to the next level and launch new products.
– We can connect you with our
– GLOBAL DATABASE: 15000 + a global database network of client, agency and media contacts to share experiences and best practice
– ‘HUB’: 1500 + The Story Consultancy LinkedIn ‘inner circle’ of contacts
Client experience since 2005…
TELL us your biggest challenge!
• And finally we are here to listen and help so do 'TELL‘ us
– What is your biggest Business/Brand Problem you would like to fix?
– What sort of creative agency do you have in mind to fix the problem?
– What would success look like for you in terms of sales, changing perceptions etc?
– What are your Innovation pipeline challenges and plans?
• We will sign an NDA if you prefer before you take us into your confidence.
• Contact – paulstallard@thestoryconsultancy.com
• And please do join TELL to gain access to more helpful tools, techniques and expertise:
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