the economics of influence. three main cogs
Post on 22-Dec-2015
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The Economics of Influence
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Three Main Cogs
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Economics & Business• Society benefits through the trade of goods
and services• Being in motion providing value with an
economic engine• We all need to understand how to influence,
how economics work, and how to be a social leader while doing so.
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Relationships and Family• At the heart of society is the way we relate to
and interact with those closest to us.• When we understand ourselves it allows us to
better understand those around us.• When we understand those around us we can
better understand how to impact those around us to create change.
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Community and Civics• Business and economics rely on community.• Business is conducted exchanging goods and
services (value) to society for dollars.• When dollar becomes the master, society
suffers.• Businesses whose sole purpose is profit often
exploit community and relationships.• Great change can does occur through service
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Read the Book!
The Economics of Influence
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Product
Advertising
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Advertising
Free ContentData Base
RelationshipsInfluence
Social NetworkingBlogs
Web SEO
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Individual skills
Resume
Job
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Skills
Technology
Career/Job
Influence
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Precession
The EFFECT of bodies
in motion on OTHER
Bodies in motion
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So What is Your Motion?
Vision
Mission
Action
The New Economy
Industrial Age
• Mass Production• Small numbers of owners• Lots of employees• Get a job
Information Age
• Customization & High-touch• Lots of self-employed
owners• Fewer employees• Monetize passions
Now, your job isn’t just to transact sales. Your job is to
cultivate trust, build community, and interact with your
customers on an ongoing basis.
The Shift to Lean and Quick
RSS Reader
Leverage Technology
Database Building
Leverage Technology
Blogging
Leverage Technology
Social Networking
Leverage Technology
Email Marketing Software and Permission Marketing
Leverage Technology
279 Days Case Study
http://www.kgaps.com/wp-content/uploads//279days.pdf
"The things to do are: the things that need doing: that you see need to be done, and that no one else seems to see need to be done. Then you will conceive your own way of doing that which needs to be done--that no
one else has told you to do or how to do it. This will bring out the real you that often gets buries inside a character that has acquired a superficial
array of behaviors induced or imposed by others on the individual.
"Try making experiments of anything you conceive and are intensely interested in.
Don't be disappointed if something doesn't work. That is what you want to know--the
truth about everything--and then the truth about combinations of things.”
Buckminster Fuller
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Economics and Business
• Read Hub Mentality• Read the Beginning Blogger's Bible• Read 279 Days to Overnight Success• Blog• Social networking• Develop of likeminded business network
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Relationships and Family
• This is where the influence begins• Develop a network of like-minded people• Reading as a family/culture of learning• Start a Family Blog• Social networking• Bring back the Romance (in your own
marriage)
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Community and Civics
• Local Study Groups• CSA’s• Attend/participate in local government• Serve and be involved• Stay in touch with current political issues
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A Learning Community
• Initial phase of CSL is get a large number that we can influence through education.
• Blog – subscribe through RSS or e-mail• Newsletter• Contribute through blog articles, videos,
graphics, web, and transcriber services.• Start interacting on the social network.• Post and share articles, talk about CSL on
Facebook, and let others know.
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