stephen rhind-tutt, president national media market october 5 th, 2009

Stephen Rhind-Tutt, President

National Media Market

October 5th, 2009

It’s time for media to take their rightful place in the academy!

Here’s Alexander Street’s recipe…

(with examples from our products)

1. Comprehensively cover a discipline

• 1,500 titles now• 2,500 titles by 2010• 5,000 titles by 2011

• Documentaries, newsreels, primary footage

2. License quality content

• More than 1,200 business partners• Paying over $2M annually in royalties

http://images.google.com/imgres?imgurl=http://nymag.com/images/2/daily/entertainment/07/10/10_columbiapictures_lgl.jpg&imgrefurl=http://nymag.com/daily/entertainment/2007/10/wb_v_women.html&h=256&w=320&sz=26&hl=en&start=3&um=1&tbnid=LMWI70kzO57XhM:&tbnh=94&tbnw=118&prev=/images%3Fq%3Dcolumbia%2Bpictures%2Blogo%26um%3D1%26hl%3Den%26client%3Dfirefox-a%26rls%3Dorg.mozilla:en-US:official%26sa%3DX

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http://images.google.com/imgres?imgurl=http://www.uaces.org/Oxford%2520Univ%2520Press%2520v2.gif&imgrefurl=http://www.uaces.org/D410401Publishers.htm&h=954&w=2443&sz=164&hl=en&start=3&um=1&tbnid=pbp2HmNlfDDN8M:&tbnh=59&tbnw=150&prev=/images%3Fq%3Doxford%2Buniversity%2Bpress%26um%3D1%26hl%3Den%26client%3Dfirefox-a%26rls%3Dorg.mozilla:en-US:official%26sa%3DN

3. Make it easy

• No special software• No downloading or hosting required

4. Add transcripts for speed of access

5. Integrate video and text

6. Add in-depth indexing

7. Provide teaching tools

8. Allow classroom viewing

Pull it altogether…and…

Transform the content

• See history as it happened• View 3,000+ leading academics• 3,000+ witnesses to history • Explanations and enthusiasm• Accessible in seconds

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• 6 collections

• Each has 500 – 2000 hours of streaming video.

• Subscribe for $495 - $2,495 per annum.

Current Collections

Out of the basement…. ….onto the academic Web

More?

The Future of Educational Videopresentations in Screening Room # 309

Tuesday, October 6th :• 10:00 – 11:00 a.m.• 11:00 – 12:00 noon

Product presentations throughout the day

Free trials available at www.alexanderstreet.com

stephen rhind-tutt, president national media market october 5 th, 2009

seconds slide

altogetherand slide

text slide

current collections

primary footage slide

classroom viewing slide

speed of access slide

academic web slide

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