social media marketing overview

® 2009 George O'Neill 2

Twitter? Facebook? LinkedIn, MySpace, blogs, pingbacks? Huh? 

More than 80% of homebuyers and sellers are looking on-line these days for a Realtor. 

Will it be you? 

3 ® 2009 George O'Neill

® 2009 George O'Neill 4

® 2009 George O'Neill 5

1.  Content created by people 2.  Using internet publishing technologies 3.  Is a shift in how people discover, read and share

news, information and content 4.  Is a fusion of sociology and technology 5.  Is transforming monologues (one-to-many) into

dialogues (many-to-many) 6.  Democratization of information, transforming people

from readers into publishers 7.  Allowing people to connect online to build personal

and business relationships 8.  Called Customer Generated Media (CGM)

Adopted from wikipedia.org

® 2009 George O'Neill 6

* as Realtors ®

Source: http://www.car.org/economics/currentresearch/homebuyer2008/

® 2009 George O'Neill 7

® 2009 George O'Neill 8

1)  Download this presentation: •  www.GeorgeONeill.ca/Speaking.asp

2)  Sign up and try: •  www.twitter.com •  www.linkedin.com