sippo going digital

SIPPO GOING DIGITALSwiss Import Promotion Programme

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What is your first reaction when you hear or read about an interesting company?

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Your buyer is already going digital

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“Consumers are more sophisticated and technologically advanced than ever before - they have the ability to jump from one business to another based simply on the experience they are having online” Swiss consultant.

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The reality

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20 mio SME in Europe, only 41% use digital tools.Not every company must go digital…but you as an exporter have to! You are not late because you are here.

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SIPPO is also a digital starter

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Or even absolute beginner

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The digital offer of SIPPO n°1: the Database Market Research Course

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• Solid basis for going digital as an exporting business

• Lightweight library• Find your target market• Keep at par with your competitors• Find your customers• Customize your offer• Keep in relation with your customer –

fast, often, informal = real-time customer service

• Save time, space and money: digital advertisement, paper filing was yesterday, SoM manager instead of secretary

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The digital offer of SIPPO n°2: the Export Fitness Test

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• Level 1: overview• Level 2: in-depth X-ray of your export

fitness• Self-learning tool specific for wood-

processing companies• Basis for your export strategy

• eft movie

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The digital offer of SIPPO n°3: video tutorials

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• 20 hands-on videos to specific issues

• Situations as in real life• Train in front of a mirror

elevator pitch

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Thank you for your attention