reexamining library mobility: the analog to your digital
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R E - E X A M I N I N G
@c h a r b o o t h
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
T E A C H I N G & L E A R N I N G
U S E R R E S E A R C H
A C A D E M I C P R O D U C T I V I T Y
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
MOBILITY:
MOBILITY:
MOBILITY:
MOBILITY:
MOBILITY:
! !
MOBILITY:
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
x x x MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
MOBILITY:
the ana log t o your d ig i ta l
a n a l o g
a n a l o g
d i g i t a l
t h e c l a r e m o n t c o l l e g e s
t h e c l a r e m o n t c o l l e g e s
t h e c l a r e m o n t c o l l e g e s
t h e c l a r e m o n t c o l l e g e s
2008 v 2 0 11
2008 : o h i o u n i v e r s i t y
S u r v e y 1 Survey 2
timeframe Winte r Quarte r 200 7-8 Sp rin g Qu ar t er 2008
design 55 on l ine q uest i ons , mos tl y closed-f or m ( Liker t scale , mul t . choice)
22 on l ine q uest i ons , mul t iple choice a nd o p en response
scope te chnology and l i bra ry us e lib rary use a nd p erce pt i ons
sample 3,648 r es pondents (1 8% o f st ude nt body)
1,651 r es pondents (8 % of st udent body)
incentive 3 $100 p ri zes aw ar d ed 1 $100 p ri ze awar de d
promotion all-s tu d en t e mai l , l ib rary b log all-s tu d en t e mai l , l ib rary b log
analysis descri pt i ves , c rosstab s cod ed veraba ti m response s
2008 : o h i o u n i v e r s i t y
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Personal digital
assistant
Smartphone
Handheld gaming
device
Desktop computer
Gaming system
Portable media player
Laptop
Mobile phone
Immigrant
Native
Digital “immigrant”
Digital "native”
2008 : o h i o u n i v e r s i t y
0% 20% 40% 60% 80% 100%
toolbars
text/SMS
mobile browsing
web calling
MySpace
would use might use would not use
(% of total respondents using each technology)
36%
16%
6%
80%
86%
17%
Receptiveness to Library Technology
2008 : o h i o u n i v e r s i t y
0% 20% 40% 60% 80% 100%
toolbars
text/SMS
mobile browsing
web calling
MySpace
would use might use would not use
(% of total respondents using each technology)
36%
16%
6%
80%
86%
17%
Receptiveness to Library Technology
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
participants
East Los Angeles Community College Mendocino Community College Merced Community College Mission College Santa Barbara City College
timeframe Winter 2010–Spring 2011, survey live Feb 7- March 7 2011
design 28 SurveyMonkey questions, open-ended and closed-form
scope student library and technology use and perceptions
sample 3,168 total respondents, 80% completion rate
incentive $100 cash prize awarded per campus
promotion varied by campus: all-student email, Twitter/ Facebook, student portal, library website
testing student focus groups, expert researcher vetting
analysis descriptives, crosstabs
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
Yes No 0%
10%
20%
30%
40%
50%
60%
Do you currently own a web-enabled MOBILE PHONE, SMARTPHONE, or HANDHELD DEVICE such as an iPad?
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Smart phone (iPhone, Blackberry, etc.)
Laptop or notebook computer
Printer
Digital camera (non-mobile phone)
Mobile phone (non-web enabled)
Portable media player (iPod, etc.)
Gaming console (PS3, etc.)
Handheld web browser (iPod Touch, etc.)
Desktop computer
Handheld gaming device
E-book reader (Kindle, Nook, etc.)
Tablet computer (iPad, etc.)
Do you own the following items, and, if so, how old is the most recent purchase?
Less than 1 year old 1‐2 years old 3‐4 years old
More than 5 years old Don’t own, but plan to in the next few years Don’t own, don’t plan to
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Smart phone (iPhone, Blackberry, etc.)
Laptop or notebook computer
Printer
Digital camera (non-mobile phone)
Mobile phone (non-web enabled)
Portable media player (iPod, etc.)
Gaming console (PS3, etc.)
Handheld web browser (iPod Touch, etc.)
Desktop computer
Handheld gaming device
E-book reader (Kindle, Nook, etc.)
Tablet computer (iPad, etc.)
Do you own the following items, and, if so, how old is the most recent purchase?
Less than 1 year old 1‐2 years old 3‐4 years old
More than 5 years old Don’t own, but plan to in the next few years Don’t own, don’t plan to
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Read e-books
Check in to a location-based service
Do research for an assignment
Play games
Download music
Watch videos
Conduct personal business
Make a status update
Download apps
Check information (news, specific
Send email
Check Facebook, MySpace, etc.
Use a search engine
Take pictures
Text message
How often do you use your web-enabled mobile phone, smartphone, or handheld device to do the following?
Very frequently Frequently Occasionally Rarely
Very rarely Never (doesn't interest me) Never (didn't know I could) Never (my phone/device can't)
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Read e-books
Check in to a location-based service
Do research for an assignment
Play games
Download music
Watch videos
Conduct personal business
Make a status update
Download apps
Check information (news, specific
Send email
Check Facebook, MySpace, etc.
Use a search engine
Take pictures
Text message
How often do you use your web-enabled mobile phone, smartphone, or handheld device to do the following?
Very frequently Frequently Occasionally Rarely
Very rarely Never (doesn't interest me) Never (didn't know I could) Never (my phone/device can't)
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
49%
33%
33%
43%
42%
48%
48%
34%
46%
54%
54%
33%
29%
28%
31%
29%
32%
30%
27%
29%
26%
25%
4%
5%
4%
4%
5%
4%
4%
8%
6%
5%
6%
9%
23%
24%
15%
16%
10%
11%
21%
12%
9%
9%
6%
10%
11%
8%
8%
6%
7%
9%
7%
6%
6%
Find library hours, locations or phone numbers
Ask a librarian for help or advice via chat
Ask a librarian for help or advice via text message
Use library research guides and tutorials
Search for e-books in the catalog
Search for articles in library databases
Search for books in the catalog
Send a call number from the catalog
Access online reserves
Receive renewal or overdue notices
Check your library account/renew books
If your mobile device supported the following library services, how likely would you be to use them?
Very likely Fairly likely Not sure Unlikely Very unlikely
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
49%
33%
33%
43%
42%
48%
48%
34%
46%
54%
54%
33%
29%
28%
31%
29%
32%
30%
27%
29%
26%
25%
4%
5%
4%
4%
5%
4%
4%
8%
6%
5%
6%
9%
23%
24%
15%
16%
10%
11%
21%
12%
9%
9%
6%
10%
11%
8%
8%
6%
7%
9%
7%
6%
6%
Find library hours, locations or phone numbers
Ask a librarian for help or advice via chat
Ask a librarian for help or advice via text message
Use library research guides and tutorials
Search for e-books in the catalog
Search for articles in library databases
Search for books in the catalog
Send a call number from the catalog
Access online reserves
Receive renewal or overdue notices
Check your library account/renew books
If your mobile device supported the following library services, how likely would you be to use them?
Very likely Fairly likely Not sure Unlikely Very unlikely
2011 : c a l i f o r n i a c o m m u n i t y c o l l e g e s
2012 : E C A R S t u d y o f U n d e r g r a d u a t e s a n d I T
* n e x t 8 s l i d e s *
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R E - E X A M I N I N G
MOBILITY
( IM)MOB I L I T Y
( IM)MOB I L I T Y (in)access i b l e
( IM)MOB I L I T Y (in)access i b l e
( i n)conven i en t
( IM)MOB I L I T Y (in)access i b l e
( i n)conven i en t
( i n) f l e x i b l e
( IM)MOB I L I T Y (in)access i b l e
( i n)conven i en t
( i n) f l e x i b l e
( i n)v i s i b l e
( IM)MOB I L I T Y (in)access i b l e
( i n)conven i en t
( i n) f l e x i b l e
( i n)v i s i b l e
( i n)ev i t ab l e
( IM)MOB I L I T Y (in)access i b l e
( i n)conven i en t
( i n) f l e x i b l e
( i n)v i s i b l e
( i n)ev i t ab l e
d i g i t a l
a n a l o g
MOBILITY:
the ana log t o your d ig i ta l
c h a r b o o t h @ g m a i l
i n f o m a t i o n a l . c o m
@ c h a r b o o t h
C H A R B O O T H
i n s t r u c t i o n s e r v i c e s
M A N A G E R &
e - l e a r n i n g
L I B R A R I A N
c l a r e m o n t c o l l e g e s
L I B R A R Y
s l i d e s h a r e . n e t / c h a r b o o t h
I M A G E S
m o s t e v e r y t h i n g : y o u r s t r u l y &
i P h o n e : w w w . c o m m o n s . w i k i m e d i a . o r g
d i g i t a l c l o c k : r h a n v i n t a g e . b l o g s p o t . c o m / 2 0 1 1 _ 0 1 _ 0 1 _ a r c h i v e . h t m l
a n a l o g c l o c k : w w w . w h y w o n t m y . c o m / w p - c o n t e n t / u p l o a d s / 2 0 1 1 / 0 5 / c l o c k . j p g
R E S E A R C H B o o t h , C . ( 2 0 0 9 ) . I n f o r m i n g i n n o v a t i o n : T r a c k i n g s t u d e n t i n t e r e s t i n e m e r g i n g l i b r a r y t e c h n o l o g i e s a t O h i o U n i v e r s i t y . C h i c a g o : A s s o c i a t i o n o f C o l l e g e a n d R e s e a r c h L i b r a r i e s , A m e r i c a n L i b r a r y A s s o c i a t i o n . www.slideshare.net/charbooth/informing-innovation-tracking-student-interest-in-emerging-library-technologies-2010
B o o t h , C . ( 2 0 1 1 ) . C a l i f o r n i a C o m m u n i t y C o l l e g e S t u d e n t L i b r a r y & T e c h n o l o g y E n g a g e m e n t S u r v e y : 2 0 1 1 P i l o t F i n a l R e p o r t . www.slideshare.net/charbooth/california-community-college-student-library-technology-engagement-survey-2011-pilot-final-report
Dahlstrom, Eden, with a foreword by Charles Dzubian and J.D. Walker. ECAR Study of Undergraduate Students and I n f o rma t i o n T e c h n o l o g y , 2012 (Re s e a r c h Rep o r t ) . L o u i s v i l l e , CO EDUCAUSE Cen t e r f o r A p p l i e d R e s e a r c h , S e p t e m b e r 2 0 1 2 , a v a i l a b l e f r o m w w w . e d u c a u s e . e c a r . e d u
D o b b i n , D a h l s t r o m , A r r o w a y , & S h e e h a n . ( 2 0 1 1 ) . M o b i l e I T i n H i g h e r E d u c a t i o n . E D U C A U S E C e n t e r f o r A p p l i e d R e s e a r c h , a v a i l a b l e f r o m w w w . e d u c a u s e . e c a r . e d u
Koole, Marguerite. (2009). ”A Model for Framing Mobile Learning," in Mohamed Ally, ed., Mobile Learning: Transforming the D e l i v e r y o f E d u c a t i o n a n d T r a i n i n g , p . 4 1 E d m o n t o n , A B : A U P r e s s .
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