re-inventing the bicycle - tuni...e-mobility of the future. e-car e-cycle. or. pedelec. e-motorbike...

Re-inventing the Bicyclefor Creating Healthier and Wealthier Societies

Jalka rattaalla – The European seminar of cycling and walking in Finland

Key-note Speech on September, 16th 2011,

in the Helsinki City Hall

Manfred Neun, ECF President

Cycling:> Creating Healthier and Wealthier Societies

The Content

Where do we come from? > How to reachthe best results?

ECF

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Cycling:Creating Healthier and Wealthier Societies

The Content

Where do we come from? > How to reachthe best results?

•Cycling Expertise

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Cycling:Creating Healthier and Wealthier Societies

The Content

Where do we come from? > How to reachthe best results?

•Cycling Expertise

•Human needs

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Cycling:Creating Healthier and Wealthier Societies

The Content

Where do we come from? > How to reachthe best results?

•Cycling Expertise

•Economic frame

•Human needs

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Cycling:Creating Healthier and Wealthier Societies

The Content

Where do we come from? > How to reachthe best results?

•Social & moral dim

•Cycling Expertise

•Economic frame

•Human needs

ECF

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• Founded in 1983 • 65 members from 39 countries • core business: Cyclin advocacy and promotion

at international level• Grassroots based

ECF Annual General Meeting – Tczew (PL) 2010

About the ECF

International boardof the Grassroots based Federation – “The voice of cyclists”

Board members f(left to right): Kevin Mayne(CTC/ UK), Frans van Schoot (Fietsersbond/ The Netherlands), Jens Loft Rasmussen (Treasurer, DCF/ Denmark), Doretta Vicini (FIAB/ Italy), Morten Kerr, (Syklistenes Landsforening/ Norway), Manfred Neun

(President, ADFC/ Germany), Piotr Kuropatwinski (PSWE, Poland) and Käthi Diethelm (Pro Velo/ Switzerland).

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International staffBased in the European Quarter of Brussels (‘Capital of Europe’)

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Secretary General B. Ensink

… based 200 steps from here !ECF office in Brussels …

Cycling Advocacy:Creating Healthier and Wealthier Societies

The ECF activities

• Cycling Experts

• Cycling Industry Club

MT

PT AM

• Velo-cityConference Series

• Key-messages

European Projects:

• LifeCycle• PRESTO• Cycle Logistics

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‘Charter of Brussels’

at Velo-city 2009:

• tripling cycling to 15% modal share in 2020 !

• 50% reduction of risks associated with cycling !

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The current mission of the ECF

European Commissioner Kallas signs

‘Charter of Seville’at Velo-city 2011:

• acknowledging the advantages of cycling shown in 15 key-topics !

• addressed to all Ministers of Transport, esp those at the ITF 2011 in Leipzig in May 2011 !

www.ecf.com

The Human Needsin Mobility

Where do we come from? > How to tackle the growing world population > How to go for the

summit‘s motto:

Transport for Society

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Transport for Society

The Approach: Active Mobility!

The Mobility Pyramide 2010Network Slomotion – Germany / Switzerland

?What is Active Mobility

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Transport for Society

The Approach: Active Mobility!

Do we have the right forActive Mobility?

For a healthy life we need …….?

Active Mobility and passive Mobility

in a complementary system

The MobilityPyramide 2010

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Transport for Society

The Approach: Active Mobility!

What’s the right Balance?As little personal motorized transport as

necessary and as much walking and cycling as possible

?

Active Mobility and passive Mobility

in a complementary system

The MobilityPyramide 2010

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Transport for Society

How can we achieve…?

World in Transition

A Social Contract forSustainability

Flagship Report 2011German Advisory Council on Global Change WBGU, Berlin, 2011

… The Change in Transport > The Great Transition to a more Sustainable Society?

The Change must comeFrom Bottom-up!

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The bottom-up perspectivein Transport Policy

• Up until now, public space in developed countries is disproportionately used for motorized transport.

• The ownership of a car should not decide whether or not you have access to the majority of public space.

• In bigger cities there is an increasing number of young people who do not have a driver’s license.

• It is now time for the public space to be re-cycled: This will give more people equal access to public space and will lead to more sustainable transport outcomes.

All people should have the equal rights to access the public Space!

The Change must comeFrom Bottom-up!

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Moral issues

In car-dependent societies, children experience a dramatic decrease of independent mobility

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Source: Sustainable Development Commission (2011): Fairness in a car-dependent Society. http://www.sd-commission.org.uk/pages/fairness-in-a-car-dependent-society.html

The Fundamental Changein Transport Values

All

Peop

le …

the

equa

lrig

hts

toac

cess

the

publ

icSp

ace!

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CyclingA Fantastic Tool for Changing Transport Systems

and Mobility Behavior

1. If you come from a cost-/benefit-analysis perspective, the better solution is evident: CYCLING!

2. If you are looking for the best ROIs there is no question about it: CYCLING

3. If you are considering the total overall costs, once again cycling is in relative terms so much cheaper:

• People are o.k. with this, but politicians see it as ‘too cheap’. They hold close the idea that big public spending is the only way to win votes.

• But shouldn’t they consider these lower costs as an advantage, e.g. in decreasing budget deficits ???

Cycling Economy:Success from Bottom-up!

The Principles of a Democratic Societywww.ecf.com 20

The Cycling Economy

Big assetsrelated to these challenges:

1. Fossil Energy & other resources

2. Transport efficiency3. Climate change4. Health5. Growing cities &

quality of urban living

What are Sustainable Investments?

The Change in TransportFor Society!

The Principles of Sustainable Investments

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The Cycling EconomyWhat are Sustainable Investments in Transport for Society?

4

9

8

1

2

3

5

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Public cycling

Saving & RoI

E-cycling

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E-Mobility of the Future

E-carE-cycle

or

PedelecE-m

otor

bike

E-bikes

E-m

oped

E-sc

oote

r

E-po

wer

bike

E-bicycles

1

Public cyclingE-vehicle categories:

• The term "electric vehicle“ (EV) refers to any vehicle that uses electric motors for propulsion;

• The term "electric bikes“ is based on the wider (am.) use of a wide range of electric vehicles from the motor bike to the (mountain) bike etc.

• The “E-Cycle” or “Pedelec” is a bicycle assisted by an electric motor.

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E-Cycling of the Future

E-bicycle Milestones:

• ECF Declaration of Berne 2007 and AGM Decision on Pedelecs• Pedelecs are classified as bicycles; they fall under the European standard EN

15194. • 10 Million Pedelecs are more important than 1 Million E-cars for a country like

Germany – ECF President Manfred Neun at the Eurobike 2010.

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E-Cycling of the FutureCycling in all categories:

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The Cycling EconomyWhat are Sustainable Investments in Transport for Society?

4

9

8

1

2

3

5

6

7

Public cycling

Saving & RoI

E-cycling

Cycling 4 export!

R & D

Cycling Tourism

Energy efficiency

Cycling 4 Health

Cycling 4 society

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Cycling Tourism

Benefits

EconomicSocialEnvironmentalCulturalHealth

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Cycling TourismThe European

Parliament“…asks the

Commission and the Member States to

consider the EuroVelo-Network

and Iron Curtain Trail as an opportunity for promoting European trans-border cycling

infrastructure networks, supporting

soft mobility and sustainable tourism."

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The Cycling EconomyThe Health Approach

H E A THealth Economic Assessment Tool

The WHO’s‘HEAT for cycling’ tool injects some hard evidence into the debate of the International Transport Forum (ITF)2011

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The Cycling EconomyThe Health Approach

H E A THealth Economic Assessment Tool

The WHO’s‘HEAT for cycling’ tool injects some hard evidence into the debate of the International Transport Forum (ITF)2011

Take for example the case of Austria.When HEAT was used by the Federal Ministry of Agriculture, Forestry and Environment, it calculated the following benefits:

• The current modal share of cycling is 5% with an average length of trips of 2km.

• This level of cycling saves 412 lives in terms of reduced mortality from being regularly physically active.

• The corresponding average savings for Austria are estimated to 405 million euros;

• achieving the goal of 10% cycling share would double these savings, reaching 810 million euros”.

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The Cycling EconomyThe Health Approach

H E A THealth Economic Assessment Tool

F A C T S18 114

3508

30000

42000

0

10000

20000

30000

40000

50000

Childcyclists

Allcyclists

Allroad users

Obesity Coronaryheart

diseaserelated toinactivity

Deaths in Britain 2003

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The Cycling EconomyHealth? > in Society‘s Approach

H E A THealth Economic Assessment Tool

F A C T S

Take for example the case of Austria.When HEAT was used by the Federal Ministry of Agriculture, Forestry and Environment, it calculated the following benefits:

• The current modal share of cycling is 5% with an average length of trips of 2km.

• This level of cycling saves 412 lives in terms of reduced mortality from being regularly physically active.

• The corresponding average savings for Austria are estimated to 405 million euros;

• achieving the goal of 10% cycling share would double these savings, reaching 810 million euros”.

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The Cycling DevelopmentAnything forgotten?

The safety issue as a social and moral dimensions of transport

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Impact of speedProbability of pedestrian fatality by impact speed

Source: Derived from the Interdisciplinary Working Group for Accident Mechanics (1986) and Walz, Hoefliger and Fehlmann (1983).

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The Moral Question

If the danger evidently comes from individual motorized transport, what does this mean for the measures to be taken?

May we go on with allowing individual motorized transport where and whenthis is evidently not safe enough for other road users (pedestrians; cyclists)?

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Speed KillsThe Reality Check

Traffic accidentsare the leading cause of death, injury and disability around the world.

Road crashes# 1 cause of death for young people aged 15-29 years worldwide.

• 3500+ people killed on roads everyday, worldwide.• 47,000 pedestrians were killed in USA from 2000 to 2009 (1 out of

6.600)• 90,000 pedestrians killed in EU in the same period (1 out of 5.600)

ECF:“Halving the number of fatal cycling accidents by the year 2020 in the EU.”

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The Cycling Asset on Safetyfor Creating Healthier and Wealthier Societies

Relation between accidents and bicycle usage

Cyclists killedper 100 million km

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Cycling km per person per day

The Moral Question

Do we have to take measures at the side of individual motorized transportor at the side of pedestrians and cyclists?

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??

Civilize our roads

• When speeds are over 30 km/h, cyclists and motorized transport need to be separated.

• This is the case on the main roads (5% to 10% of the urban infrastructure).

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Cycling for SocietyLet’s build up More Sustainable Transport for Society by

More People more Cycling

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The Cycling Assetin Europe and Going Global

The Conclusion and Preview

• Where do we come from? … and where will we go to?• The Story – told by the “Accelerators” – in 5 Steps

1980 1990 2000 2010 20201970

1

2

3

4

5

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The Cycling Assetfor Creating Healthier and Wealthier Societies

The Conclusion

•Cycling 4 Society

•Cycling Expertise

•Cycling Economy

•Active Mobility

ECF

Cycl

ing

for

Soci

ety

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The Cycling Assetfor Creating Healthier and Wealthier Societies

The Conclusion

If more People more Cycling are good for you and your Children:Invest in a Healthier and Wealthier Society!

•Cycling 4 Society

•Cycling Expertise

•Cycling Economy

•Active Mobility

ECF

Cycl

ing

for

Soci

ety

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Thank you!Manfred Neun

manfred@neun.net

Cycling for Society

www.ecf.com

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