raise5 - how to make more out of it using gamification

Minimal Engagement, Long Term GainHow can you give Raise5 a new life?

Raise5:A home for freelance fundraisers making a difference through their passions and talents. With a simple platform, it is an easy and relevant way for supporters to give back to nonprofits by donating goods and services online for anyone to purchase. 

What does the team aspire to do?

Social good through all the generated funds from the people!

What seems to be the problem?

Developing interest in peopleKeeping them motivated over timeAcquire and retain

What is Gamification?Application of game techniques to non-gaming environment

How is it going to help?Increase loyaltyBuild reputationChange behaviour

Types of people who use it – intrinsically motivated users

People motivated by the purpose to create social goodPeople who need more challenges to overcomePeople who just want to create and explore

What could possibly motivate these users?Enabling them to sell more and more of their servicesGiving people the opportunity to interact with each otherStatus of being the “guru/master contributor”

Solution 1:

Reward people for uploading more types of services and also for the number of sales of each service.

Give away badges as per different amounts of sales done. For instance, the usual bronze, silver, gold etc.

Solution 2:

Reward the top 10 scorers as per the leaderboard on a weekly basis.

Something like interacting with their desired NGO/social organization or as simple as the tickets to a movie.

Solution 3:

Create a game wherein people need to collaborate and sell something to their customers.

Eg: If a player wants to sell a beach villa, they need to highlight the positive points. For each innovative feature, they get more and more points and thereby you can win badges.