qualitative data analysis with nvivo (second edition) pat bazeley kristi jackson kjackson@queri.com...

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Qualitative Data Analysis with NVivo (second edition)

Pat Bazeley

Kristi Jackson

kjackson@queri.com

pat@researchsupport.com.au

Table of contents• Perspectives: Qualitative computing and NVivo

• Starting out, with a view ahead

• Designing an NVivo database

• Coding basics

• Going on with coding

• Cases, classifications, and comparisons

• Working with multimedia sources

• Adding reference material to your NVivo project

• Datasets and mixed methods

• Tools and strategies for visualizing data

• Using coding and queries to further analysis

• Teamwork with NVivo

• Moving on - further resources

• References

Text Mining 1: Word Frequency Query

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Text Mining 2: Text Search Query

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Matrix Query

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Coding Query

Yellow BB (BUT NOT A NOT C)Polio, but no Risk and no Vaccination

A Vaccination

Red A/BA AND B (BUT NOT C)Vaccination + Polio, but no Risk

BlueA AND B AND CVaccination + Polio + Risk

BPolio

CRisk

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

An inactivated vaccine consists of virus or bacteria that are grown in culture and then killed using a method such as heat or formaldehyde. Although the virus or bacteria particles are destroyed and cannot replicate, the virus capsid proteins or bacterial wall are intact enough to be recognized and remembered by the immune system and evoke a response. When parents worry about their children, it seems to fall in three main areas. They have a generalized worry about the future, in terms of employment, education, and ideas about their children starting their own families. They worry some about the health risks their children face, and also about the social contexts at school and in their neighborhoods. . .

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Vaccination (a node)

. . . within 50 words of . . .

For each “hit”, NVivo lets you decide if you want to see the first item, the second item, and/or the data between them.

Compound Query

Additional options based on the example:

Vaccination, a node(or text string or coding query result!)

. . . within [50] words of . . .

“Risk”, a text string(or node or coding query result!)

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

Group QueryPriya Raul SusanBusiness Devel. Hunger Business Devel.Hunger Land Mgt. HungerPolio Land Mgt.

PolioRisk

Polio Vaccination RiskPriya Bindu SusanSusan Anam

Fatima

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

I am not a Down Easter by generation by any sense. I am a dingbatter. That is what I am. But it is a beautiful area to live. I chose to live here. We’ve lived down here for about six or seven years now. A lot of people look at you strangely when you say you want to move to a remote area. But to me, there’s a lot of beauty in that, of being remote. To me it’s not that bad. I can’t imagine why anyone would want to leave to tell you the truth. I can understand why Down Easters like living here, it’s in their blood. And it might be in mine too to some extent. The main thing, besides the water and the beauty of the areas, is the people. I like the personalities and the character of these people. They are independent, they are self-starters, they are hard workers. They will make it regardless of any recession. They are that kind of people. They are good people that live Down East. And that’s probably the big attribute that this area has got. The main thing, besides the water and the beauty of the areas, is the people. I like the personalities and the character of these people.

Coding Comparison

I am not a Down Easter by generation by any sense. I am a dingbatter. That is what I am. But it is a beautiful area to live. I chose to live here. We’ve lived down here for about six or seven years now. A lot of people look at you strangely when you say you want to move to a remote area. But to me, there’s a lot of beauty in that, of being remote. To me it’s not that bad. I can’t imagine why anyone would want to leave to tell you the truth. I can understand why Down Easters like living here, it’s in their blood. And it might be in mine too to some extent. The main thing, besides the water and the beauty of the areas, is the people. I like the personalities and the character of these people. They are independent, they are self-starters, they are hard workers. They will make it regardless of any recession. They are that kind of people. They are good people that live Down East. And that’s probably the big attribute that this area has got. The main thing, besides the water and the beauty of the areas, is the people. I like the personalities and the character of these people.

Instead of using this query as a “measurement,” double-click anywhere on the first row:

This opens Barbara and turns on coding stripes by user for the node, Habitat

Barbara

The query may be more relevant as a tool for becoming reliable

Overview• Word Frequency – catalog• Text – specific strings• Matrix – cross-tab• Coding – complex logic• Compound – closeness

Theory building queries

Clerical/administrative queries

• Group – lists• Comparison – coding reliability

Qualitative Data Analysis With NVivo (2013): Pat Bazeley & Kristi Jackson

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