public participation in travel planning brighton & hove presented by debbie reed brighton &...

Public Participation in Travel PlanningBrighton & Hove

Presented by

Debbie Reed

Brighton & Hove City Council

School, Commuter & Personalised Travel Plans:

• Measure Leader for Travel Planning.

• Carried out 3 travel planning projects.

– 1 x School Travel Plans

– 1 x Commuter Travel Plans

– 1 x Personalised Travel Plans

• Each project 4 years: Sept ‘08 – ‘12

CIVITAS Webinar 22 February 2013

Traditional Travel Plans:

• Travel information was generic and was not tailored to individuals needs or travel behaviour.

• Travel plans had become rather process and paper-based.

• Organisations found it difficult to know how to implement the plan or to know where to start.

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CIVITAS Webinar 22 February 2013

• Community Engagement / Participation including social media

• Partnership working

• Design & develop training / initiatives to meet their needs.

• Provide tailor-made information / incentives

Travel Plans: The New Generation

Our Innovative Approach:

CIVITAS Webinar 22 February 2013

Success?

2011 Modal Split Comparison for CIVITAS and Non-CIVITAS Schools

0

10

20

30

40

50

60

70

Cars Car Share PT Walk Cycle Other

Mode

Pe

rce

nta

ge

CIVITASSchools

Non-CIVITASSchools

CIVITAS Webinar 22 February 2013

Transferability

• Tried/tested ready-made solutions

• Easily adaptable

• Low cost Supports school curriculum

• Increases partnership working

• Long-term behaviour change is achievable

CIVITAS Webinar 22 February 2013

Thank you

Debbie Reed

debbie.reed@brighton-hove.gov.uk

www.brighton-hove.gov.uk

So why not have a go!

CIVITAS Webinar 22 February 2013