producing powerful and effective presentations

“Producing Powerful and Effective

Presentations”

Henry Osborne

1. Keep it Simple

Your slides should have plenty of white space, or negative space.

2. Limit Bullet Points and Text

“The best slides may have no text at all.”

Goals and Objectives• State the desired goal• State the desired objective• Use multiple points if necessary• Any relevant historical information• Original assumptions that are no longer valid• Summarize the results if things go as planned• What to do next• Identify action items• State the vision and long-term direction

NO

Microsoft PowerPoint•In PowerPoint, as in most other presentation software, text, graphics, movies, and other objects are positioned on individual pages or "slides". The "slide" analogy is a reference to the slide projector, a device which has become somewhat obsolete due to the use of PowerPoint and other presentation software. Slides can be printed, or (more often) displayed on-screen and navigated through at the command of the presenter. Slides can also form the basis of webcasts.•PowerPoint provides two types of movements. Entrance, emphasis, and exit of elements on a slide itself are controlled by what PowerPoint calls Custom Animations. Transitions, on the other hand are movements between slides. These can be animated in a variety of ways. The overall design of a presentation can be controlled with a master slide; and the overall structure, extending to the text on each slide, can be edited using a primitive outliner. Presentations can be saved and run in any of the file formats: the default .ppt (presentation), .pps (PowerPoint Show) or .pot (template).

NO

3. Limit Transitions and Animations

Use object builds (animations) and slide transitions judiciously.

Presentation Software

• Microsoft PowerPoint• Apple KeyNote• OpenOffice.org Impress• Corel Presentations

4. Use High Quality Graphics

Never simply stretch a small, low-resolution photo to make it fit your layout.

Developing Brand You

• Who am I?• What do I believe in?• What are my values?• What’s my passion?• What am I great at?• Where do I want to

go?• What’s my essence?

Ask yourself these questions?

Developing Brand You

• Who am I?• What do I believe in?• What are my values?• What’s my passion?

Ask yourself these questions?

5. Have a Visual Theme

Use a consistent theme throughout your presentation.

6. Use Appropriate Charts

Always ask yourself, “How much detail do I need?”

Communication

Verbal7%

Vocal38%Visual

55%

Sales for June, 2004

0 200 400 600

North

West

East

7. Use Color Well

Color evokes feelings. Color is emotional.

What do you think?

•Item one•Item two•Item three•Item four

8. Choose Fonts Well

Use the same font set throughout your entire slide presentation.

Font Types

A Serif Font

Sans SerifSans Serif

Arial Black; Arial

Times

This font looks nice up close but when projected….not so nice to read.

9. Use Video or Audio

Use video and audio when appropriate.

10. Spend Time in the Slide Sorter

“People comprehend better when information is presented in small chunks or segments.”

Segmentation Principle

Improve it by breaking itImprove it by breaking it

Other Tips

• Your audience can read• Know your presentation• Be conscious of people

with disabilities

“Producing Powerful and Effective

Presentations”