presentazione llp e yia al meeting of communication officers bruxelles 2011
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Francesca Trani, LLP Leonardo da Vinci NA – IsfolLorenza Venturi, LLP Comenius, Erasmus, Grundtvig, Study Visits NA – Indire
Five days of events covering the institutional, economic, academic, didactic and cultural areas, in dozens of different venues, to paint the whole city of Florence in blue
Florence, 6-10 May 2011
From an idea of – and coordinated by
the European University Institute
With the active participation of the European Commission, the European Parliament and the Italian Ministry for European Affairs. In collaboration with the Foreign Affairs Ministry and the major local institutions such as Tuscany Regional Council, Florence provincial and city councils, the regional Board of Education, Florence University and the Chamber of Commerce and the Italian Lifelong Learning Programme (LLP) Agency.
Institutional framework
At the very heart of Florence and of the Festival
in the Piazza Signoria:
Youth on the MoveTent animated by the LLP &
YiA NA in agreement with the European Commission
LLP & YiANas seized this great opportunity of visibility
A five-day programmefrom 10 to 8 pm, every hourProject presentations,testimonials, exchange of experiences and ideas
The LLP people at the centre of this “piazza”:the protagonists of successful experiences and the public - be they invited, passers-by or tourists - had the opportunity to to meet and to discuss.
A balanced mixture of serious debate and entertainement
YOUTH on the Move comes to Italy
At the Festival d’Europa in Florence
Opportunities and prospects for European young people
People from Florence, from the surrounding region and from all over Italy took part in the Festival, estimated presence on the
YoM tent 20.000 people + significant media coverage
Reading event with Commissioner Androulla VassiliouPupils of various ages and from various schools were invited to read together with the Commissioner texts by Dante, Lorenzo il Magnifico, Galileo Galilei, Dickens, Stendhal and others…With Italian actor Davide Riondino
Stroll into literacy
To encourage young poeple to readread and to love readinglove readingPart of the “promotion of literacy campaign”, because 1 out of 5 young Europeans cannot read properly
From the reading event an E-Book for primary and secondary school pupils
• in HTML5 • where the text becomes
alive thanks to images, video, sounds, narrating voices (from FDE)
• For Smartphones and tablets
Follow up
A blog on our website on the promotion of literacy: Leggere, capire, essere responsabili, engendering a discussion among our users (mainly teachers) on the best strategies to encourage young people to read more
Follow up
On line galleryThe documentation of all events with videos, fotogalleries, presentations, media coverage etc, is available on our website at: www.programmallp.it/fde
Follow up: the Video
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Video Objectives and Features
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Dissemination of the Launch results to other target groups
Enhancement of the effectiveness of the event’s “open-space” approachModularity and flexibility of navigation
Video Availability• LLP Web site:
www.programmallp.it (Leonardo area)
• DVD
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