presentacion gn

Presentation campaign 2012

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Index

Brand Positioning

Key Visual 2012

Media’s Application

Off Trade

On Trade

Promotion

BrandPositioning

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

“GatoNegro is the quality wine to share with friends and family and all those with whom we share strong bonds and with whom we identify and share a common history”

Is a brand with a trajectory, playful, convenient and universal. Its benefits allow it to be perceived as simple and accessible and easy to drink.

Transforms daily situations into entertaining moments, becoming a product that can be enjoyed with family and friends.With GatoNegro you can experience the best moments in life.

Key visual2012

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Key visual

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Media’s Application

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Magazine ads | Aviso revista

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Magazine ads | Aviso revista

Subway | Metro

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Public transport ads | Transporte público

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Monumental ads | Monumental

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Monumental ads | Monumental

advertisements frames | Paleta

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Bus Stops | Refugio paleta

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Airport aplication | Aplicación aeropuertos

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Offtrade

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Bottles display | Exhibidor de botellas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Bottles display | Exhibidor de botellas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Bottles display | Exhibidor de botellas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Bottles display | Exhibidor de botellas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Vibrin | Vibrin

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Tasting stand | Stand de degustación

Ontrade

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Pack 3 wine bottles | Pack 3 botellas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Pack 1 wine bottle | Pack 1 botella

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Table tend | Exhibidor de mesa

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Sales sheet | Nota de venta

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Place mat | Individual

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Napking ring | Servilletas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Winestopper | Corta gotas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Wine glass identificators | Identificadores de copa

Promotional Ideas

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Kind Of Promotion: Ilusion

Mechanics: QR Code

Comunication: Neck Hangers / stoppers

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Kind Of Promotion: Ilusion

Mechanics: QR Code

Comunication: Neck Hangers / stoppers

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Kind Of Promotion: Ilusion

Mechanics: QR Code

Comunication: Neck Hangers / stoppers

PRESENTATION CAMPAIGN | PRESENTACIÓN CAMPAÑA

Brand Manager:Sergio Donoso Y.

Phone Number+ 56 2 4775451

Mobile:+ 56 6 6285345