prep quiz - 4

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Answers

1.On a hunting trip in the Alps in 1941, George de Mestral was intrigued by burdock burrs (seeds) that kept sticking to his clothes and his dog's fur. After subsequent observations and trials, what did he invent?

velcro

3.Named for a Greek muse and currently given by the Nielsen Company, what are the awards given to reward creative excellence in advertising and design?

Clio awards

4.The name of which company was initially proposed as 'Pequod' but the idea was retracted when someone said "No one's going to drink a cup of Pee-quod!"?

starbucks

7.In 2006 USA Today magazine listed which advertising icon as No.1 on their list of Imaginary Luminaries: the 100 most influential people who never lived ?

The marlboro man

Originally a dictionary of the arts and sciences edited by William Smellie, it added history and biography to its second edition, and many more editions followed under several publishers. However, since 1929, a system of continuous revision has replaced the issuance of new editions. Name this reference work first published in 1768 by a "Society of gentlemen in Scotland".

Britannica Encyclopaedia

7. Which international organization got its name because, when it was first started, its members would meet in turn in each other's homes?

Rotary club

9.What is the title of the study conducted by Ernst and Young on the rise of small town india including key urban towns?

The Dhoni effect

Which sports man will endorse the fly brand of phones from meridian mobiles?

Ishant Sharma

Name the only female ceo of a formula 1 team?

Team Sauber

11.This was founded in 1958 by brothers Daniel and the Frank Carney in their hometown in Kansas. The name that they chose was because the sign that they had purchased had space for only 9 characters along with spaces. Later this was sold to a leading beverage company for $ 300 million.identify this famous chain of restaurants?

13.X is a monthly magazine for the African-American market was founded by John H. Johnson and has been publishing since the autumn of 1945X’s cover photography since its inception has focused on African American celebrities and politicians from Dorothy Dandridge to Whitney Houston to Michael Jackson and Barack ObamaAdvertisers have for decades created ads specifically for the pages of X that showed African Americans using their products Id X

Ebony

In 1890 Johnson & Johnson was randomly into manufacturing antiseptic calls and medical plasters

It once received a letter from a physician regarding complaints of skin irritation in patients from certain medicated plasters

The product research team that included one more product in its kit/standard package

However, there was more demand for the product singularly

Thus Johnson and Johnson started selling the product singularlyTell me the name of the product

X is a confection which was first created by Rowntree’s of York ,England

It is now produced worldwide by Y which was chased Rowntree in 1988 except in the United States where it is made under licence by Z

Launched in 1935 was originally known as “Chocolate Crisp”

X was born in 1837, a descendant of Welsh ancestors who had come to the Massachusetts Bay Colony in 1636

X was a banker and was also known as a corporate arbitrator ironed out corporate disagreements aboard his 165 foot yacht Corsair

On October 24 1907,X was asked for help by NYSE president Ransom H. Thomas as there were insufficient funds for NYSE to remain open until regular closing time 3 PM. A sum little under 25 million was raised by X

On October 29 1907th the mayor of New York asked X to come up with $ 30 million else the city would have defaulted.Identify X

J.P. Morgan

Its first product was a simple rice cooker which failed miserably. In the early stages the company kept itself alive by selling heating pad. These pads were made by stretching wires onto cloth. It derived its name from a railway company. The company had a name which was changed so that its American customers could pronounce it easily.identify this hugely successful enterprise from its humble beginnings

Android versions

This is an American multinational conglomerate corporation,headquartered in Fairfield, Connecticut, United States.it was founded by a group of people most notable among them was Thomas Edison.

In 2011 Fortune named this company as the sixth largest firms in the United States as well as the 14th most profitable.

Off late this company has been surrounded by many controversies such as it was found that six of the nuclear reactors in the Fukushima nuclear power plant tragedy (2001)were made by this company and their designs had been criticised as far back as 1972.

In March 2011 the New York Times reported that despite earning $ 14.2 billion in worldwide earnings this company did not owe taxes in 2010

Identify this much maligned company nowadays

The bakery produced marie biscuits for the first time for the marriage of Maria Alexandrovna grand duchess of russia

{In the evening of 29 September 1913…………. Boarded the post-office steamer Dresden in Antwerp, on his way to a meeting of the consolidated diesel manufacturing company in London. He took dinner on board the cabin and then retired to his room for the night at about 10 PM, leaving words for him to be called the next morning at 6:15 AM He was never seen alive again. 10 days later the crew of a Dutch boat the “Coertsen”came upon the corpse of a man floating in the sea the body was in such an advanced state of decomposition that they did not bring it on board. Instead the crew retrieved personal items from the clothing of the dead man and returned the body to the sea these items were identified by his son as belonging to his father. Identify this man on the left

Rudolf Diesel

Associate with tata group?

Headquarters of TATA group

What is the name of TATA group’s retail chain for books and music?

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