pre-activity exercise how many people in each group use tobacco products (including cigarettes,...

Pre-Activity Exercise

How many people in each group use tobacco products (including cigarettes, cigars, and spit/chew tobacco)?

• My Age Group

• 10th Grade Students

• Adults

Pre-Activity Exercise

2

18 21

7982

98

0102030405060708090

100

My Age Group 10th Graders Adults

Use TobaccoDon’t Use Tobacco

What happens to a person when he/she uses tobacco for a

short time?

Activity 1Short-Term Effects of Tobacco Use

Bad breath/zoo breath

Yellow teeth and fingers

Spit stains on clothes andshoes

Coughing/hacking/hurling phlegm

Less money to spend onother things

Activity 1Short-Term Effects of Tobacco Use

Instruct students to hold their nose and stand and run in place while breathing through the straw. (Students with asthma should not participate.)

Are you getting enough airinto your lungs?

Conclusion: When people smoke, they lose their ability to

hold enough oxygen and have difficulty breathing, especially during exercise.

Activity 2Straw/Breathing Exercise

Use $5.00 as the average price of one pack of cigarettes or smokeless tobacco.

How much does it cost to use tobacco for:

One week?

One month?

One year?

50 years?

Activity 3Costs of Tobacco Use

One week (7 days) = $35.00

One month (30 days) = $150.00

One year (365 days) = $1,825.00

50 years = $91,250

What else could you buy with this money?

Activity 3Costs of Tobacco Use

List reasons people begin or continue

using tobacco products.

Activity 4Reasons People Use Tobacco

Image

Lose Weight/Be Thin

Peer Pressure

Nicotine Addiction/Relaxation

Looking Older/Being Grown-Up orLike Parents

Advertising

Activity 4Reasons People Use Tobacco

What are tobacco ads selling?

Activity 5Tobacco and Advertising

Activity 5Tobacco and Advertising

Cool Image – guyappears to bestrong, tough,

ingood shape

Activity 5Tobacco and Advertising

Another Cool Image – hip

hop artist

Activity 5Tobacco and Advertising

Good Looks/Glamour – girlsappear to beyoung, pretty,well-dressed

Activity 5Tobacco and Advertising

Low Tar/Light – cigarette filtersappear to

reducerisks or makesmoking safer

Activity 5Tobacco and Advertising

Hanging Out/Dating – girlsand boys don’tappear to bebothered by

eachothers’ smoke

Activity 5Tobacco and Advertising

Friends/Popularity –

“popular people”

appear to allsmoke and

havemany friends

Activity 5Tobacco and Advertising

Flavored Cigarettes –

made to appear

good-tasting,cool, refreshing

Activity 5Tobacco and Advertising

Tastes Good – tobacco

productsappear to begood-tasting,cool, refreshing

What themes do ads use to make you

believe using tobacco is not harmful?

Do tobacco ads tell the truth?

What do the ads tell you about thepeople who use this brand of

tobacco?

What groups of people do the adstarget?

Activity 5Tobacco and Advertising

Activity 5Tobacco and Advertising

What tobacco ads DON’T show:

Ash trays

Lit cigarettes

Cigarette butts

Activity 5Tobacco and Advertising

What tobacco ads DON’T show:

Yellow teeth and

fingers

Bad breath/zoobreath

Wrinkled skin

Spit Juice

Activity 5Tobacco and Advertising

What tobacco ads DON’T show:

Breathingdifficulties fromsmoking

Lung cancer

Activity 5Tobacco and Advertising

What tobacco ads DON’T show:

Burn holes inclothes

Spit stains fromchewing

tobacco

Nasty Containers of Spit Juice

Activity 5Tobacco and Advertising

What tobacco ads DON’T show:

How tobaccoREALLY tastes –

hot, bitter, andwill burn yourmouth and

lungs

Tobacco and the Movies

The major studios account for 90% of kids on-screen tobacco exposure.

Smoking in movies is the most powerful pro-tobacco influence on children, accounting for 52% of adolescents who start smoking.

“Movie smoking is the biggest media risk to young people.” (American Academy of Pediatrics)

Activity 5Tobacco and Advertising

Criteria

Creative and original artwork and ideas

Clear and positive message aboutbeing tobacco-free

No larger than 22” x 28”; no smaller

than 8.5” x 11”

No clip art, pictures from magazines,

or copyrighted brand and productimages

Activity 6Poster Contest

Criteria

Death themes and art displaying negative health consequences,

cigarettes, ashtrays, coffins, people smoking, etc. are not considered

positive messages and will not be accepted.

A small no smoking symbol is acceptable.

Activity 6Poster Contest

Criteria

• Complete list of criteria available at

• Deadline is April 1, 2011 (For deadline in future years, please contact 601-853-

3302.)http://www.tarwars.org/online/tarwars/home/about/contact/state.html

Activity 6Poster Contest

http://www.tarwars.org/online/tarwars/home/studentcontests/poster-contest/postercontestguidelines.html

Activity 6Poster Contest

2010 First-Place Winner for Mississippi

Ashton Curtis of Madison

Awards/Recognition

Mississippi winner receives an expense paid trip to compete in the National Poster Contest in Washington, DC in July

National winner receives a trip to Disney World or another vacation of his/her choice

Activity 6Poster Contest

Activity 6Poster Contest

2010 State Poster Contest Winners at Tar Wars National Conference

Supplemental Activities

Emerging products

Flavored tobacco products and the FDA

Light cigarettes

Tobacco warning labels

Tobacco abroad trivia game

Activity 7

Emerging products• Orbs are small pellets that resemble Tic Tacs

• Camel sticks are twisted sticks

• Camel strips are film strips placed on the tongue and resemble Listerine breath strips

• Snus is smokeless tobacco that comes in small teabag-like pouches that contain tobacco and

other flavorings

• Products are flavored and packaged like candy to appeal to kids

• Smokeless tobacco users have an 80% higher risk of developing oral cancer

Oral Cancer

Michael Finkelstein and Gilbert Lilly, University of Iowa College of Dentistry and Hardin MD, University of Iowa, http://www.lib.uiowa.edu/hardin/md/ui/dent/mouthcancer3.htmlhttp://www.lib.uiowa.edu/hardin/md/ui/dent/mouthcancer7.html

Activity 8

Flavored Tobacco Products

Activity 9

Smokers choose “low-tar,” “mild,” “light,” or “ultra-light” cigarettes

Smokers think these may be less harmful to their health than “regular” or “full- flavor” cigarettes

Truth is that light cigarettes are just as dangerous to your health as regular cigarettes

Light Cigarettes

“Light” Cigarettes

Activity 10

Tobacco Warning Labels - Canada

Activity 10

Tobacco Warning Labels - Hong Kong

Activity 10

Tobacco Warning Labels - United States

WARNINGLABEL

WARNINGLABEL

Caution: Cigarette Smoking May be Hazardous to Your Health (1966)Warning: The Surgeon General Has Determined that Cigarette Smoking is Dangerous to Your Health (1970) SURGEON GENERAL'S WARNING: Smoking Causes Lung Cancer, Heart Disease, Emphysema, And May Complicate Pregnancy.SURGEON GENERAL'S WARNING: Smoking By Pregnant Women May Result in Fetal Injury, Premature Birth, And Low Birth Weight.

Present Future

Activity 11

Tobacco Abroad Trivia QuizHow many cigarettes are smoked around the world every day?4 billion2 million15 billion25 billion How many people die from tobacco every year around the world?1 million500,0004,0005 million

Activity 11

Tobacco Abroad Trivia Quiz

How many men in the world currently smoke cigarettes? 1 million1 billion9 million20 billion

How many women in the world currently smoke cigarettes? 100 million5 billion2 million250 million

Activity 11

Tobacco Abroad Trivia Quiz

Which country manufactures the most cigarettes in the world? JapanChinaUnited StatesAustralia

Answers can be found on page 28 of the Tar Wars Program Guide. http://www.tarwars.org/cgi-bin/download_tracking.pl

Additional Information

Secondhand or Environmental Tobacco Smoke

• 29 states have passed smoke-free laws that cover restaurants and bars.

• Four other states have smoke-free laws that cover restaurants but exempt stand-alone bars.

• Hundreds of cities and counties across the country have also taken action.

Additional Information

Smokeless Tobacco

• Smokeless tobacco contains nitrosamines – proven and potent carcinogens.

• Users are much more likely to get oral lesions (60-78%), 80% risk of getting oral cancer, and four times more likely to get cavities and gum disease.

• Stains teeth• NOT a safe alternative to smoking cigarettes!

National Video Contest

• Reinforces the Tar Wars message • Emphasizes the positive aspects of

being tobacco-free• May be introduced during classroom

presentation but finished on student’s own time

• Conducted at the national level – new in 2011

National Video Contest

• Creative and original ideas • Clear and positive message about

being tobacco-free• 30 seconds to 3 minutes in length• Use any video format (cell phone,

video camera, etc.)• Complete list of criteria, entry and

upload information available at http://www.tarwars.org/online/tarwars/home/studentcontests/video-contest.html

• DEADLINE: May 19, 2011

National Video Contest

Awards • Prizes and awards for first-, second-, and

third-place winners

Recognition• All videos will receive recognition at the Tar

Wars National Conference• Opportunity to attend the Tar Wars National

Conference in Washington, DC

Contact Information

AAFP Tar Wars Staff

800-TAR-WARS (800-827-9277) http://www.tarwars.org/online/tarwars/home/about/contact/tarwarsstaff.html

Contact Information

State Coordinators http://www.tarwars.org/online/tarwars/home/about/contact/state.html

The deadline to submit posters to your state coordinator is April 1, 2011. (For future years, please contact the MAFP Foundation at 601-853-3302.)

Please mail your posters to:

Julie Humphreys MAFP Foundation 133 Executive Drive Suite E Madison, MS 39110

View Winning Posters

See winning posters from 2006 through 2010 athttp://www.tarwars.org/online/tarwars/home/studentcontests/poster-contest/pastwinners.html

2010 Second-Place Poster WinnerGianni Chiodo of Iowa

2010 Third-Place Poster WinnerKrysti Maines of North Carolina

Tar Wars is supported in part by a grant from theAmerican Academy of Family Physicians Foundation

Thank You for

your participating

in Tar Wars!