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PORTFOLIOGRAPHIC DESIGN
EIRIK P. HOLMVIK S2860162
3
Brief ONEProduct development
T-shirt white
T-shirt light blue
T-shirt green
T-shirt blue
T-shirt mint
T-shirt purple
T-shirt sand
T-shirt yellow
Hoodie white
Hoodie grey
Hoodie light blue
Hoodie mint
Hoodie purple
Hoodie red
Hoodie yellow
iPhone covers
Brief TWOBuild a Brand
Venture NameGive your new venture a name—check your name doesn’t match an existing one.
Elsker deg
The name means Loves You in Norwegian, and i feel that is a suiting name since the whole brand is developed around the theme that the cartoon face “Arild” loves your stuff.
Public Disclosure Summary(150 words max, not included in 1,000 word limit – may be used for press releases/promo purposes) Describe your venture without disclosing confidential or commercially sensi-tive information.
The venture is a variety of products, form T-Shirts to iPhone covers. They all have the same design with variety of colors that the costumer can customize. The design will be a head and the text “loves your T-shirt” or “loves your IPhone” the text will say it loves that prod-uct.
Venture OverviewTell us about your idea: What is the product/service you are trying to ‘sell’? What prob-lems/opportunities does your idea address?
My products are a set you can buy, that gives you the opportunity to get all your things to match up. its also an self-esteem booster. The product will always give you an compli-ment that it loves your T-shirt, coffee mug, sketchbook, etc.
Target audience/marketWho, specifically, will you sell/provide services to? How big this market? Why will they buy your product/service? How do you know this?
My target audience are boys and girls inn between 17 to 30. They like to wear T-shirts with puns and big prints on. They are not the people that shops at gucci and Louis Vuitton, they have a little bit shab-by clothing style, and are happy to go to the thrift shop to by clothes.
Venture summary
Venture summary
ResourcesDescribe the human, financial and physical resources you currently have, or which are still required to make your venture functional
I need a functioning web site, to sell my products. Which I can easy get help to do by my good friend who are a very good coder. and I’m gonna make an facebook page to promote the products.
In the start i think i will use http://www.theprintbar.com/ to make my t-shirts, tank tops and sweaters. But if the popularity is getting bigger i might have to find a company in China to print in lager quantities, and getting a higher profitt.
I will in the start print by order, that way i don’t need a whole lot of capital to start up.
I need to find a good company that can print my iPhone covers, sketchbooks and cof-fee mugs. I also hope to strike a deal with theprintbar.com so they maybe can send my shirts and tanks, with my invoice. so I don’t need to get the item to me before i resend it to the cos-tumer.
DevelopmentWhat are the next steps needed to continue the development of your idea?
Getting some of the prototypes made and figure out prices, so i can make a little bit of profit. And i need to figure out all of the different colors that i will use on the products and the prints.
Venture summary
My marketing strategy is to start small and sell to friends and try to get the word out by word to mouth, I will have a facebook page so people
can follow what is going on and people can add thair pictures with the produckt up on the page.I will also have some comtests where you post for example a picture of you giveing a hug with the Loves your T-shirt or hoodie. and the happies pic-
ture win a new T-shirt or other products.
Other than that i will maby take contact with some retails so i can sell some of my products from thair store. (like cubic cøllection in Surfers
paradise)
Marketing strategy
Logo
Logo element
Cloth tagg
WE AT ELSKER DEG, LOVES YOU AND YOUR STYLE. BUT WE WANT YOU TO LOVE YOURSELFE AS WELL. SO LET THIS T-SHIRT REMIND YOU TO DO IT.
Invoice
INVOICE Date: 22.aug.2013INVOICE# 00000000001
Bill To Eirik P. Holmvik22 Orchid ave4217 QLD
Love Your T-shirt, Black 1 50Love Your iPhone, white 1 30
Subtotal 70Shiping 10Total 80
Postal
Dear Ola NordmannEcae recuptur? Tibusci atecae repelest, nist que magnam que volor ma simenden-ti corepe nima voluptas il idit est que et essi simet ant eatiosam ut ullabo. Parum id quam consequae asserit optae non consedi conem voluptu rehenist exerita tionsed ipsuntio tectatius si aspidissit eum que erferchitia dolorectiam eatem simus dipsantis.
Xerum res aruntur re cuptat et latatisi nulpa il minum hilictam, cuptatiorro conecae volo ipis aut accabo. Doluptam atur acero eum ilisinctatus expe reptatqui quis expedipid ut quiduciasit, nihic tecea coresequia poriatur reniant, verionsequam landemo dipsunt otatquid quodis as remqui recaectae si untibus, imoloreped quis exerat.
Bitatem sunt libus volorro to estia velit autem soluptas accumque voles secusci ati-usdant aligendam, cuptatiatur rehendae lab idem nectur?
Es dempor re rendem ex eumqui te non essinim quam harum, cor ari aut lacea eatio dolupta dolorero to te si sandam rae nobisquam que perum num sinciatio imentio tessi nobit pratem abo. Itatian ietur, corit am, corrum ant.
Best regards,
Eirik P. Holmvikmanager
Ola Nordmann61/14 Ferry Road, Brisbane, 2345, QLD
Gold Coast 04.05.2013
www.elskerdeg.com.au eirik@felskerdeg.com.au Ph: 0417 720 755
Eirik P. Holmvik
Postal
Ola Nordmann61/14 Ferry Road, Brisbane, 2345, QLD
Packaging
Web site
Web site
Web site
Web site
Web site
Web site
Shop stand
Brief THREECause-related
Marketing
Press release
Contact: Eirik P. Holmvik For Immediate ReleaseTelephone: 555.555.5555Cell Phone: 555.555.5555Email: eirikholmvik@elskerdeg.com.au
Elsker deg are joining forces with Black Dog InstituteElsker deg are making two produckts where 50% of the profit goes to
Black Dog institute.
Elsker deg are now joining forces with Black dog institute by releasing two new products.We at Elsker Deg feels that mental health is a realy importante issue, and many people dont take it serious enugh. So we desided to give 50% of the profitt we make of the two new products to Black dog institute, so that they can keep on the good work on mental
health.
Elsker deg is a small company that are inspired by the good smile and nice personality of a norwegian guy called Arild. He always goes around telling people that he loves them, and by doing that with hes teddy bear aparence brings the average persons moral and
self esteem
up. So are trying to capture that joy spreading carisma.The Black Dog Institute is dedicated to improving the lives of people affected by mooddisorders through our high quality translational research, our clinical expertise and our
national education programs.
One in five Australians are affected by mental illness every year, with one of the mostcommon of these being depression. It touches people of all ages and from all walks of
life, and places an enormous burden on individuals, families, workplaces and the health system.
For more information about this topic, please contact Eirik P. Holmvik by calling555.555.5555, or e-mail Eirik at Eirikholmvikl@elskerdeg.com.au
T-shirt
Hoodie
iPhone cover
Flyer
This flyer will go out with every product i sell. This is to rais more awareness of Black Dog Institute
Pioneers in the management and
treatment of mood disordersThe Black Dog Institute is dedicated to improv-ing the lives of people affected by mood disorders through our high quality transla-tional research, our clinical expertise and our national education programs.
One in five Australians are affected by mental illness every year, with one of the most common of these being depression. It touch-es people of all ages and from all walks of life, and places an enormous burden on individuals, families, workplaces and the health system.
Living with the ‘black dog’ (as Winston Churchill la-belled his depression) can be overwhelming, a feeling of being trapped in a dark haze. It can manifest as ex-treme lethargy, irritability or sadness. In extreme cases, it can result in thoughts of suicide or self-harm.
But there is hope.
The Black Dog Institute is a world-leader in the diagno-sis, treatment and preven-tion of mood disorders such as depression and bipolar disorder.
Founded in 2002, the Insti-tute combines expertise in clinical management with cutting edge research to develop new, and more ef-fective, strategies for people living with mood disorders.
Our research extends from risk identification genomic studies to development of websites to enhance mental resilience in teenagers. We are conducting clinical trials into new treatment meth-ods as well as conducting ground-breaking imag-ing studies to “see” what happens to the brain when depression strikes.
Whilst diagnosis and treatment is of utmost importance, the Black Dog Institute also places empha-sis on teaching people to recognise the symptoms of mood disorders in them-selves and others, as well providing them with the right psychological tools to hold the black dog at bay.
Visit Black Dog institutes website to learn more about their work.
www.blackdoginstitute.org.au
Lovesyour mind
Buy one of our Love Your mind products and help Black dog institute
Sticker
ARI LD AND BLACK DOG LOVES YOUR MIND ARIL
D AN
D B L
ACK
DOG LOVES YOUR MINDwww
.elskerdeg.com.au www.bla
ckdo
gins
tit
ute.org.au
This sticker will goes out with every product i sell. This is to rais more awareness of Black Dog Institute
Page on my web site
This page talks about why we are involved with Black dog,and gives you info about their Institute and also provides a
link to their site so you can learn more.
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