oxynade x10

“ Publishing real-time event informationto the world ”

Hans Nissens

CultureMondo roundtable 2008Taipei

Online event calendars today

• Event calendar information– Manual collection of event information is expensive

• Information lifetime is short• Huge amount of resources needed

– Automated aggregation of event information barely exists– Impossible for consumers to search for events with Google

(only full text search is possible)

Opportunity for new vertical search engine for events

What we do?

Oxynade is a content and services provider ofevent calendar information,based on highly automated

data aggregation technology

Yearly music festivalDublinFrom 1/10/08 to 5/10/08Exhibition “Monet”Paris

From 10/3/08 to 10/11/08

Fireworks SpectacleBrussels31/12/08 23 PM Art fairLondon16/5/08, 23/5/08

Oxynadedatabase

Thousands of sourcesare monitored around the clock

What we do?

• 3 existing methods:– Editorial staff– Community driven (user generated content, UGC)– Database exchange

Low cost

Fastavailability

High quantity

Highquality

Lowcomplexity

Easy management

Editorial staffUser generated contentDatabase import

Low cost

Fastavailability

High quantity

Highquality

Lowcomplexity

Easy management

Editorial staffUser generated contentDatabase importWeb harvesting

Oxynade introduces:web harvesting– Reduce cost per unit

of information– Low complexity for partners– Very short time to market– High level of completeness– Best balance between

quality & quantity

Cultural sector

• Hans Nissens– CultuurNet: responsible for CultuurDatabank and Cultuurweb.be– Founding member of CultureMondo– Master in Engineering (burg. ir. - University of Ghent)

• Solution for cultural & tourism non-profit sector– Reduce cost (less editorial staff required)– Increase scope to smaller municipalities, smaller events etc.– Short time to market– Provide audience with more complete offering

focus on 3 verticals

Cultural & tourismnon-profit cultural

and tourism agencies…

TravelHotels, travel

booking portals…

Web 2.0 & online mediaCommunity sites,Web 2.0 concepts,

newspapers...

Providing event calendar datato our partners

Challenge 1: content collection and quality of the existing websites

Challenge 2: how to monetize and fund?

Challenge 3: Make content ready for mobile devices

Thank you !

Hans NissensOxynadeCoupure rechts 296, 9000 Gent, BelgiumTel. +32 495 16 68 28hans@oxynade.comwww.oxynade.com