outfittery - peter gamelkoorn - efashion15
Post on 19-Jul-2015
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4
80% of all men do not like to shop
Offline• Looking good; little know-how
• Scarce free time
• Busy shopping areas
• Pushy sales personel
Online• Overkill information
• Unpersonal
• Fitting issues
Idea
We take the pain out of shopping
11. Tell your stylist
about yourself
in online questionnaire &
on the phone
22. We choose your
outfits
and send them to your
doorstep
33. Keep what you love
free shipping and returns
Our style experts curate high quality casual wear from the best international brands.
THE NEW CUSTOMER RELATIONSHIP
Automation and data
Emotional connectionsOperational excellence
Empathy + Creativity + Passion
Customer
intimacy
Human relationshipDigital relationship
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