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Application to Startup Brazil with OneByOne, the crowd solving solution. Get to know more: www.onebyoneproject.com

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November 19th of 2013

Application Startup Brazil 2013

!1

“We call it crowd solving, One by One.”

DEFORESTATION IN AMAZONIA, AMAZONIA, BRAZIL

Photos by Yann Arthus Bertrand, http://www.yannarthusbertrand2.org

Human caused disaster

HURRICANE SANDY, NEW ORLEANS, USA

Photos by George Steinmetz, National Geographic

Natural disaster

AMUR LEOPARD SPECIES, RUSSIAN FEDERATION

Photos by © naturepl.com / Anup Shah / WWF-Canon for WWF

Endangered Species

The World has been facing global issues for ages…

…affecting more and more human beings.

!5

And we can keep on going…

We are all aware of those global issues but

We emphasize on facts, not actions nor results.*

Informations are spread out, vague and temporary.

Hundreds of NGOs "not unified

Intergovernmental organizations (IGO)"struggling with consensus

Mass media "covering disasters

Some 1.1 billion people in developing countries have inadequate access to water, and 2.6 billion lack basic sanitation.

Nearly a billion people entered the 21st century unable to read a book or sign their names.

1.4 million children die each year from lack of access to "safe drinking water and adequate sanitation.

!6*Source: www.globalissues.org

How are we going to solve it?

1. Create a database of global issues.

2. Understand them and break them down into challenges to solve.

4. Connect them with bright minds, NGOs, companies and foundations.

5. Solve them One by One.

3. Share them and create awareness worldwide through a global platform.

!7

A database of global issues

✦ Sourced with data spread over the internet."✦ Filled with additional data collected worldwide."✦ Built with NGOs, Foundations, Scientists, IGO."✦ Filtered by regions and categories.

MVP available by mid-2014

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To bring a detailed and centralized status on global issues.

Existing data

Added data

Raw map the global issues

A global platform to collect and unite

✦ Break them down into challenges to solve."✦ Prioritized by resources, timing and urgency."✦ Push the database to a well-designed global platform."✦ Bring together foundations, NGOs, companies.

MVP available by end of 2014

!9

To better understand global issues and co-create solutions.

A global platform to share and act

✦ Create a space for change makers."✦ Make it available to a larger public."✦ Co-create solutions to solve global challenges.

MVP available by mid-2015

!10

“We call it crowd solving One by One.”

To empower change makers to make a difference at the speed of internet.

Customers

NGOs

✦ Access to a global database"✦ Source new projects"✦ Partner with other NGOs"✦ Build relationships

Governments

✦ Access to a global database"✦ Take leadership "✦ Strengthen relationships "✦ Get closer to citizens

Fortune 500 companies

✦ Access to a global database"✦ Invest in expanding CSR"✦ Build relationships "✦ Communicate their achievement

Foundations

✦ Access to a global database"✦ Build lasting relationships"✦ Communicate their achievement

Medias Citizens

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Business Value Proposition

We apply the Lean Startup to deliver our value propositions to our customers.

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Build and deliver a database

Release a global

platform

Open up the global

platform

1

2

3

End 2014 Mid 2015Mid 2014

Delivery Channel

We deliver our Value Proposition to our customers via different channels.

!14

Online Platform Social Media Events

A dedicated platform with private account"to access the database and manage own challenges

Connection with the main social media platforms"to share challenges and great achievements

Access to a range of networking events with"NGOs, foundations and companies to crowd solve.

Customer Relations

!15

We envision a co-creation approach with our customers

To better understand their needsTo bring them our innovation capabilities

Key Activities

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We are facing one of the most important problem from the 21st century, requiring

ProductionProblem solving Online sharing

Approach the problem in a new way,"Apply Lean Startup and Design Thinking to innovate

Create and deliver high technology "platform and database Bring it online to a wide audience

Key Resources

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Team of expertsSolid and stable database Strong network

Our solution relies on a profound innovation Strong emulation, passion and deep knowledge To create the connections and spread the word

To deliver our value propositions, we rely on key resources.

Key Partners

NGOs Foundations IGO Experts

Partners will collaborate in helping us create the database.

Crowdsourcing platforms

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Main Costs

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IT Development Human !Resources PR/Marketing Travel

Our main costs are divided into 4 categories.

✦ Build the database"✦ Maintain the database

✦ Recruit PhDs and MBAs"✦ Strengthen the founding team

✦ Create Marketing actions"✦ Build trust with partners

✦ Observe evolution of issues"✦ Get to know our partners

Revenues

!20

Memberships Sponsored challenges Call to actions

Customers will be granted a membership fee "to access and use the service.

Challenges can be promoted to a wider community"by NGOs, foundations, or even companies."

Like videos for Youtube or tweets for Twitter.

We create shared value.

Why starting with Brazil?

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Growing population Natural resources Booming Economy

5th largest country by population"with roughly 200 millions inhabitants

One of the largest surface in the world, "home of a strong biodiversity and diverse resources

7th Economy in the world, growing at a "speed of 9,5% per year (except last 2 years)

61% of the land is a forest area

Source: World bank data

Brazil is the right place to test the model. If successful, we can scale internationally.

10% of the population live with 2$ a day

Source of disparities and higher risk of issues raising.

!22

Join us in disrupting Social Entrepreneurship.

Let’s introduce crowd solving to the world.

yann.sander@gmail.com

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