Next Generation Media (Carat ISOBAR) July 2011

…

Produced by

http://www.slideshare.net/NextGenerationMedia

The Next Generation is…

- Technology transforming

media

- Content accessible anywhere

- People in control

Produced by

People

Hearing loss among American teens has

doubled since 1985

5

Produced by

http://www.digitalmusicnews.com/stories/070511noise

People

The demographics of British ’Mummy

Bloggers’’

6

Produced by

http://www.bmbblog.co.uk/2011/04/who-are-the-bloggers-and-what-do-they-want-bmb-survey-reveals-it.html

People

More Swedes under 35 listen to Spotifythan commercial radio

7

Produced by

http://blogs.wsj.com/tech-europe/2011/05/16/one-in-two-young-swedes-use-spotify

People

There are 7.5m Facebook users under the age of

13 in the US

8

Produced by

http://news.cnet.com/8301-19518_3-20061298-238.html?part=rss&subj=news&tag=2547-1_3-0-20

Mobile

Nearly 25% of all phones sold around the world in

Q1 were smartphones

10

Produced by

http://www.gartner.com/it/page.jsp?id=1689814

Mobile

More than a quarter of US homes rely entirely on

mobile

11

Produced by

http://www.marketingvox.com/marketing-data-roundup-one-quarter-us-homes-rely-solely-on-wireless-phones-145-of-marketing-pros-dont-use-twitter-049134/

Mobile

Over 20m iPhones and 9m iPads were sold in Q3

2011

12

Produced by

http://www.apple.com/pr/library/2011/07/19Apple-Reports-Third-Quarter-Results.html

Mobile

Apple sells only 7% of all mobile phones, but

makes 57% of all mobile phone profits

13

Produced by

http://www.macrumors.com/2011/05/17/apples-share-of-mobile-phone-industry-profits-pushes-toward-60/

Mobile

Mobile data use is soaring in the UK

14

Produced by

http://www.metro.co.uk/tech/861333-iphone-and-smartphone-usage-soars-in-uk

Mobile

Paypalprocesses $10m a day in mobile

transactions

15

Produced by

https://www.thepaypalblog.com/2011/06/paypal-doubles-mobile-payments-predictions-to-3-billion-in-2011/

Mobile

Text messaging raised £15m for Red Nose

Day

16

Produced by

http://www.brandrepublic.com/news/article/1067669/text-messaging-raises-151m-red-nose-day/

Mobile

Fiat’s Street Evo app reads traffic signs

17

Produced by

http://youtu.be/zomopCe-DGA

Mobile

Britain’s first NFC enabled posters

18

Produced by

http://www.nearfieldcommunicationsworld.com/2011/05/23/37591/x-men-nfc-smart-poster-london/

Mobile

Aurasma makes video come to your phone from

still pictures

19

Produced by

http://aurasma.com/

Content

eBooks are now outselling paperbacks in

America

21

Produced by

http://www.guardian.co.uk/books/2011/apr/15/ebook-sales-milestone

Content

Lady Gaga launched her new album in

Farmville

22

Produced by

http://www.zynga.com/ladygaga/

Content

Three times more people watch music

videos on YouTube than download music

23

Produced by

http://techland.time.com/2011/04/12/study-more-people-watch-music-on-youtube-than-download-it/

Content

Toronto is Trending gives a real time

picture of the city

24

Produced by

http://trending.seetorontonow.com/

Content

The Escape– a very sophisticated game for

Intel

25

Produced by

http://www.youtube.com/inteltheescape

Content

Magnum’s Pleasure Hunt

26

Produced by

http://pleasurehunt.mymagnum.com/

Content

Pulp People – all the Pulp covers on YouTube

in one place

27

Produced by

http://www.pulppeople.com/

Content

Games for Cats

28

Produced by

http://www.gamesforcats.com/

Content

Doggleganger – find a dog that looks like

you

29

Produced by

http://www.doggelganger.co.nz/

Content

Whopper Lust – stare at a Whopper on TV for

30 minutes to win prizes

30

Produced by

http://youtu.be/3KTx8VA745w

Content

Splitscreen: A Love Story filmed

entirely on two Nokia N8 phones

31

Produced by

http://www.vimeo.com/nokia

Technology

The Bank of England is now using search

data as an input to their modelling

33

Produced by

http://weblogs.hitwise.com/robin-goad/2011/06/how_search_is_the_ideal_benchm.html

Technology

Stolen Camera Finder

34

Produced by

http://www.stolencamerafinder.com/

Content

Social Media

Over 10m people joined Google+ in the first

two weeks

36

Produced by

https://plus.google.com/u/0/106189723444098348646/posts

Social Media

Chinese social network Tencent saw Q1 profits

rise to nearly $1bn

37

Produced by

http://www.marbridgeconsulting.com/marbridgedaily/2011-05-11/article/46098/tencent_q1_2011_profit_up_61_yoy

Social Media

One third of all items posted to Facebook are

from mobile devices

38

Produced by

http://danzarrella.com/new-data-on-mobile-facebook-posting.html

Social Media

Factors that influence engagement with

Facebook wall posts

39

Produced by

http://www.buddymedia.com/newsroom/2011/04/introducing-our-latest-research-%E2%80%9Cstrategies-for-effective-facebook-wall-posts-a-statistical-review%E2%80%9D/

Social Media

One Facebook ‘Like’ for a retailer leads to an

average of 20 more site visits

40

Produced by

http://weblogs.hitwise.com/robin-goad/2011/06/1_facebook_fan_20_additional_v.html

Social Media

Twitter users post 200mtweets a day

41

Produced by

http://blog.twitter.com/2011/06/200-million-tweets-per-day.html

Social Media

Ben & Jerry use people’s unused twitter

characters to promote charity

42

Produced by

http://www.fairtweets.com/

Content

Effectiveness

The ten most #winning tweets

44

Produced by

http://storify.com/adage/winning-on-twitter-the-top-10-promoted-tweets

Effectiveness

A Facebook campaign to find blood by blood

group in Israel saves lives

45

Produced by

http://www.youtube.com/watch?v=5XKNYs2N3R0

Effectiveness

Angry Birds is downloaded over a milliontimes a day

46

Produced by

http://thenextweb.com/mobile/2011/06/16/angry-birds-now-downloaded-more-than-a-million-times-a-day/

Effectiveness

Instagram has over 5m users – but just 4 employees

47

Produced by

http://techcrunch.com/2011/06/13/instagram-five-million-users/

Produced by

@

next generation media (carat isobar) july 2011

media content accessible

mobile phones

pulp people

mobile transactions15produced

mobile phone profits13produced

mobile data use

music videos

traffic signs17produced

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