n.e. surf brand 4-24-12

U N T A P P E D

Real

Warm Water Surf Brands$5 billion+ Annual Sales

Cold Water Surf Brand

RAW

SINCE 1620

North Atlantic

Moby Dick

Perfect Storm

Jaws

Nor‘easters

Victory at Sea

Sunrise

After 65 days at sea this spot is where the Mayflower first sighted land on

November 9, 1620:

Coast Guard Beach – Cape Cod Nat’l Seashore. Our spot. Our cam.

The N.E. Look

Concepts

Brand Characteristics 4-seasons Durable Authentic Rugged outside soft inside Like Red Sox – strong regional

identity with international following

Brand AnchorsShawn VecchioneRenowned NE surfer/shaper

NESURF.comNew England’s leading surf site

Promotion and Support Contribute product /design

concepts NESURF.com dedicated site Recruit and manage NE

surfers as brand reps

Implement promotions, events

Provide 1620 cam image,branded surfboards

Environmental awareness:Beaches wiki to monitor coastal environments at local level

N.E. SURF IP & Assets NESURF.com “NESURF” tm allowed “Raw Since 1620” tm filed Alternative Domains

NESURFCO.COM NEWENGLANDSURFCOMPANY.C

OM NEWENGLANDSURFING.COM NEWENGLANDSURFINGCO.COM NOREASTSURFCO.COM NOREASTSURFING.COM NORTHEASTSURFCO.COM RAW1620.COM RAWSINCE1620.COM

More IP & Assets MoreBeach.com Cape Cod (1620) web

cam Alternative Domains

DOWNEASTSURF.COM RIDELONGER.COM SURFSUNSKI.COM

N.E. has warm water days too.

NESURF.com MoreBeach.comVecSurfBoardsSICKDAY Surf“How Hollister Stole Surf”Cape Cod Nat’l Seashore 4.7 million visitors 2010

Contact: Mike Marks mike@nesurf.com 508-255-5227

Reference